List of Tracebuzz Customers
Almere, 1314 BM,
Netherlands
Since 2010, our global team of researchers has been studying Tracebuzz customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Tracebuzz for Social Media Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Tracebuzz for Social Media Management include: a.s.r., a Netherlands based Insurance organisation with 4294 employees and revenues of $23.90 billion, Knab, a Netherlands based Banking and Financial Services organisation with 900 employees and revenues of $230.0 million, Havensteder, a Netherlands based Construction and Real Estate organisation with 550 employees and revenues of $108.0 million, One For All Iberia, a Spain based Distribution organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Tracebuzz, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Tracebuzz customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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a.s.r. | Insurance | 4294 | $23.9B | Netherlands | Tracebuzz | Tracebuzz | Social Media Management | 2016 | n/a |
In 2016, a.s.r. implemented Tracebuzz to centralize social engagement and monitoring as part of its Social Media Management capability supporting customer contact. Tracebuzz was configured to provide unified social listening, a consolidated inbox for inbound social messages, and workflow-driven case creation and tagging consistent with Social Media Management functional workflows, enabling structured handling of social interactions by contact center staff.
Operational governance for Tracebuzz was placed within the Customer Contact and Workplace Support team, where Business IT Consultants analyzed requirements, advised on configuration options, and provided ongoing user support. The consultant role included managing Tracebuzz alongside PureConnect Customer Interaction Center, Broadworks, Verint WFM and the enterprise knowledge base, aligning social channel handling with contact center processes, user training, and application administration across asr product lines and labels.
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Havensteder | Construction and Real Estate | 550 | $108M | Netherlands | Tracebuzz | Tracebuzz | Social Media Management | 2017 | n/a |
In 2017, Havensteder integrated Tracebuzz as its Social Media Management application. The implementation connected Tracebuzz to the IRIS customer service platform in the Netherlands so the webcare team could manage social channels including chat, WhatsApp, Facebook, and Twitter and record those interactions alongside other customer records.
The deployment focused on the IRIS and Tracebuzz webcare integration module, enabling unified inbox workflows, agent assignment of conversations, and automated logging of social interactions to the customer timeline. Tracebuzz was configured to capture message threads and surface conversation context to service agents, aligning social channel handling with standard customer service processes.
Integration work was concentrated at the platform level between Tracebuzz and IRIS to create a persistent message capture and timeline event stream that links social channel activity to the customer profile. Operational scope centered on Havensteder's webcare team within its customer service organization in the Netherlands, extending contact handling across social media and contact center workflows.
Governance and rollout emphasized process alignment so webcare agents logged interactions into the central customer timeline, improving the 360° customer view and standardizing social channel handling within customer service operations.
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Knab | Banking and Financial Services | 900 | $230M | Netherlands | Tracebuzz | Tracebuzz | Social Media Management | 2018 | n/a |
In 2018, Knab implemented Tracebuzz as its Social Media Management platform to provide chat and social webcare capabilities in the Netherlands. Tracebuzz is used to handle customer service enquiries via web chat and the mobile app while monitoring social sentiment and public social channels. The vendor and Knab reported high chat usage, with the article citing roughly 70% of contacts arriving via chat.
Operationally the Tracebuzz chat and webcare modules are assigned to Knab customer service teams to triage inbound contacts and respond across web chat, mobile app messaging and social posts. The implementation emphasizes social monitoring and webcare workflows to surface sentiment and public issues for front line service agents and digital channels teams. Tracebuzz is referenced throughout the deployment as the primary Social Media Management tool for customer engagement in the Netherlands.
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One For All Iberia | Distribution | 10 | $1M | Spain | Tracebuzz | Tracebuzz | Social Media Management | 2011 | Trinicom Communications |
In 2011 One For All Iberia implemented Tracebuzz as its Social Media Management application. Implementation partner Trinicom Communications delivered the Trinicom T5 Webcare adapter integrated with Tracebuzz in the Netherlands to monitor social media channels and public forums, connecting social listening to the companys case handling layer.
The deployment used the T5 Webcare adapter to create T5 cases from social mentions and forum posts, enabling automatic case creation, triage workflows and persistent entries in the central contact history. Tracebuzz served as the social listening and engagement layer while Trinicom T5 cases provided case management and consolidation of contact records, reflecting core Social Media Management functions of monitoring, engagement and case generation.
Operationally the integration routed online customer contacts into customer service workflows so contacts could be triaged and tracked in the central contact history, improving online customer engagement. Trinicom Communications is named as the implementation partner responsible for the adapter implementation and the integration between Tracebuzz and Trinicom T5, which governed the workflow for online engagement and case escalation.
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