List of Upfluence Customers
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Since 2010, our global team of researchers has been studying Upfluence customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Upfluence for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Upfluence for Marketing Automation include: AliExpress, a China based Retail organisation with 204891 employees and revenues of $137.30 billion, Marriott United Kingdom, a United Kingdom based Leisure and Hospitality organisation with 2500 employees and revenues of $700.0 million, Midland Radio, a United States based Manufacturing organisation with 80 employees and revenues of $8.0 million, Atfluence, a United States based Media organisation with 25 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using Upfluence, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Upfluence customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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AliExpress | Retail | 204891 | $137.3B | China | Upfluence | Upfluence | Marketing Automation | 2020 | n/a | In 2020, AliExpress implemented Upfluence, a Marketing Automation application, to run a Chile-focused influencer and affiliate anniversary campaign for its eShop. The deployment targeted digital marketing and social commerce workflows to increase reach and drive traffic to the AliExpress Chile storefront. The implementation used Upfluence's influencer discovery, outreach, and affiliate tracking capabilities. Marketing teams configured discovery filters to source 46 Instagram creators, managed outreach workflows to coordinate content timing and messaging, and instrumented affiliate tracking to capture referral activity and channel attribution. Operational coverage centered on AliExpress marketing and eCommerce teams in Chile, with governance organized around campaign orchestration, creator selection, and attribution workflows. The campaign generated approximately 2 million impressions and more than 10,000 clicks to the eShop, results recorded through Upfluence's affiliate tracking and performance reporting. | |
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Atfluence | Media | 25 | $5M | United States | Upfluence | Upfluence | Marketing Automation | 2020 | n/a | In 2020, Atfluence implemented Upfluence to power influencer discovery and affiliate activations for marketing and e-commerce campaigns. Upfluence was used as the Marketing Automation application to surface organic influencers from clients' Shopify and Klaviyo data and to execute outreach, affiliate tracking and campaign reporting for US and global market activations. This implementation focused on influencer selection workflows and campaign-level reporting for client accounts managed by the creative and branding agency. The deployment used Upfluence modules for influencer discovery, audience matching, outreach orchestration, affiliate activation and performance reporting, integrated explicitly with Shopify, Klaviyo and Refersion for data ingestion and affiliate tracking. Operational coverage included client campaign teams and e-commerce workflows, aligning influencer outreach with order and customer data from Shopify and customer segments from Klaviyo, while Refersion provided affiliate link and commission tracking. Governance changes centralized influencer selection and affiliate reporting into the agency campaign cadence, enabling unified campaign dashboards and structured outreach processes. The case study reports a 350% increase in sales for client campaigns, citing a Dolly Parton fragrance launch as a documented outcome of the Upfluence-driven influencer and affiliate program. | |
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Marriott United Kingdom | Leisure and Hospitality | 2500 | $700M | United Kingdom | Upfluence | Upfluence | Marketing Automation | 2023 | n/a | In 2023, Marriott United Kingdom deployed Upfluence as a Marketing Automation solution to support a Marriott Bonvoy EMEA campaign targeting France, Germany and the United Kingdom. The engagement was a regional marketing and brand-awareness implementation focused on identifying and activating niche creators across those markets, and it connected regional brand teams to a centralized creator program for campaign orchestration. Marriott used Upfluence’s creator discovery, campaign management and analytics capabilities to source niche creators, manage deliverables and measure content performance. The implementation leveraged creator discovery to profile and select creators, campaign management to coordinate briefs, timelines and approvals, and analytics to aggregate reach and engagement metrics. The program produced 489 pieces of content and achieved 11M+ cumulative reach with a reported cost per view around $0.02. Operational scope covered regional marketing and brand functions across the listed EMEA markets, with governance structured around centralized campaign orchestration and performance reporting. Workflows emphasized creator activation, standardized content approvals and measurement streams feeding the analytics module for campaign-level reporting. | |
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Manufacturing | 80 | $8M | United States | Upfluence | Upfluence | Marketing Automation | 2022 | n/a |
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