List of Upland CXM Cloud Customers
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Since 2010, our global team of researchers has been studying Upland CXM Cloud customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Upland CXM Cloud for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Upland CXM Cloud for Customer Experience include: Marks & Spencer_x000D_, a United Kingdom based Retail organisation with 64000 employees and revenues of $18.10 billion, American Red Cross, a United States based Non Profit organisation with 19000 employees and revenues of $2.91 billion, Cost Plus World Market, a United States based Retail organisation with 6500 employees and revenues of $1.50 billion and many others.
Contact us if you need a completed and verified list of companies using Upland CXM Cloud, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Upland CXM Cloud customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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American Red Cross | Non Profit | 19000 | $2.9B | United States | Upland Software | Upland CXM Cloud | Customer Experience | 2017 | n/a |
In 2017, American Red Cross deployed Upland CXM Cloud to strengthen its Customer Experience capabilities. The Upland CXM Cloud implementation centralized campaign management and multichannel engagement workflows to support donor outreach, volunteer communications, and coordination of service requests across core mission functions.
Configuration emphasized customer data unification, journey orchestration, and automated engagement sequences as primary Customer Experience functional modules. Governance was implemented through role based workflows and standard operating procedures to align fundraising, volunteer management, and emergency services teams, and Upland CXM Cloud was configured to deliver consolidated reporting and audience segmentation for cross functional business functions.
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Cost Plus World Market | Retail | 6500 | $1.5B | United States | Upland Software | Upland CXM Cloud | Customer Experience | 2017 | n/a |
In 2017, Cost Plus World Market deployed Upland CXM Cloud to advance its Customer Experience capabilities, adopting a cloud hosted SaaS delivery model that centralized customer engagement tooling across retail and digital channels. Upland CXM Cloud was used as the primary Customer Experience application to consolidate campaign orchestration and customer interaction management for the organization.
Implementation emphasized core Customer Experience modules, including customer profiling and segmentation, multichannel campaign management, personalization rule engines, and engagement analytics. Upland CXM Cloud was configured to support orchestration workflows for email, mobile, and in-store engagement, and to provide analytics-driven audience definitions and reporting for marketing and customer service use cases.
The deployment created integration points with commerce and messaging endpoints and with operational systems that support order and contact workflows, using standard API and connector patterns typical for customer experience platforms. Operational coverage focused on marketing, e-commerce, and customer service teams, with platform configuration scoped to support coordinated campaigns across the companys online storefront and physical retail touchpoints.
Governance and process changes centered on campaign approval workflows, centralized segment governance, and formalized data stewardship to ensure consistent customer messaging and consent management. Configuration governance and role based access controls were established to manage campaign lifecycles and preserve data quality within Upland CXM Cloud.
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Marks & Spencer_x000D_ | Retail | 64000 | $18.1B | United Kingdom | Upland Software | Upland CXM Cloud | Customer Experience | 2018 | n/a |
In 2018, Marks & Spencer implemented Upland CXM Cloud to consolidate customer engagement tooling within its broader Customer Experience agenda. The deployment centered on Upland CXM Cloud as a cloud-native customer experience platform, positioning Marks & Spencer to standardize campaign orchestration and customer communications across business functions.
Configuration focused on core Customer Experience capabilities, including campaign management, customer segmentation, journey orchestration, and analytics-driven personalization. Upland CXM Cloud was configured to manage multichannel messaging and content workflows, with template libraries and rules-based segmentation to support repeatable marketing and service processes.
The implementation was structured to serve marketing, e-commerce, and customer service teams, centralizing campaign creation and execution through a single application layer. Upland CXM Cloud was provisioned to operate as the customer engagement hub for Marks & Spencer, aligning campaign operations and customer interaction workflows across those functional areas.
Governance emphasized centralized campaign approval and data stewardship to ensure consistent customer communications and compliance with existing policies. The deployment narrative reflects Marks & Spencer Upland CXM Cloud Customer Experience alignment with enterprise campaign orchestration and customer engagement management.
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