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List of Veeva OpenData Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Alnylam Pharmaceuticals, Inc. Life Sciences 2002 $1.0B United States Veeva Systems Veeva OpenData Customer Data Platform 2015 n/a
In 2015, Alnylam Pharmaceuticals, Inc. implemented Veeva OpenData as its Customer Data Platform to establish a centralized reference for physician and account master records across commercial and medical functions. The deployment focused on consolidating Physician Master Data and Account Master Data to serve Medical Affairs and Commercial Systems, and to underpin an internal Patient Services Hub used in specialty pharmacy partner selection and patient services metrics reporting. Configuration of Veeva OpenData emphasized entity resolution, data harmonization, deduplication, and stewardship workflows typical of a Customer Data Platform, with implementation tailored to support Medical Information, Medical Publication Planning, Grants Management, Promotional and Non-Promotional Material Review, and Aggregate Spend Reporting. The implementation provided a governed master data layer used for downstream reporting and analytics and to supply consistent reference data for quality documentation and regulatory submission processes. Veeva OpenData was integrated with a broader Veeva ecosystem and enterprise tooling, including Veeva CRM, Veeva Network, Veeva Vault PromoMats, Veeva Vault Quality Docs, Veeva Vault Submissions, Salesforce.com ServiceCloud, Alteryx, and Tableau to enable data propagation, analytics pipelines, and content governance. Operational coverage spanned Medical Affairs and Commercial Systems in Cambridge, MA and supported cross-functional workflows connecting commercial CRM, medical affairs CRM, and patient services operations. Governance and rollout were driven by a Strategic Technologies lead who defined the technology roadmap, led data privacy planning and implementation, and aligned master data workflows to support the commercial launch of patisiran and associated metrics reporting. The implementation positioned Veeva OpenData as the authoritative source for provider and account identity, with data stewardship and process controls embedded into governance for ongoing maintenance and integration.
Boehringer Ingelheim Life Sciences 54500 $28.9B Germany Veeva Systems Veeva OpenData Customer Data Platform 2025 n/a
In 2025, Boehringer Ingelheim standardized customer data across more than 100 countries by implementing Veeva OpenData as its Customer Data Platform. The initiative extends an existing partnership with Veeva and centers on harmonizing customer reference data to support healthcare professional engagement and to establish a data foundation to scale AI capabilities. Veeva OpenData was implemented to provide accurate and comprehensive customer reference records, paired with Veeva Network for global master data harmonization and entity resolution. Configuration work focused on creating a unified customer view for field and brand teams, enforcing standardized data models and validation rules, and consolidating the companys data strategy into a single, consolidated solution to simplify data management and reduce fragmentation. The deployment leverages native integrations between Veeva OpenData and Veeva Network, and it is explicitly connected to Veeva Vault CRM to streamline downstream customer engagement workflows. Operational scope covers global commercial functions, with field and brand teams and the human pharma global customer experience excellence and business steering organization cited as primary business consumers across regions. Governance changes emphasize global data standardization and cross-team collaboration, with stewardship and harmonization processes to ensure fast access to consistent, high-quality customer data. Consolidation to Veeva OpenData as the Customer Data Platform is described as improving collaboration across teams and enabling coordinated interactions focused on patient outcomes, while also preparing data infrastructure for future AI use cases.
Boehringer Ingelheim Veterinary Research Center & Co. Life Sciences 13 $3M Germany Veeva Systems Veeva OpenData Customer Data Platform 2025 n/a
In 2025, Boehringer Ingelheim Veterinary Research Center & Co. implemented Veeva OpenData as its Customer Data Platform alongside Veeva Network to harmonize customer reference data across its commercial footprint. The deployment is positioned to standardize customer records in support of field, brand, sales, marketing, and medical teams across more than 100 countries, creating a unified customer view for coordinated HCP engagement. The Veeva OpenData deployment focuses on providing accurate and comprehensive customer reference data, while Veeva Network operates as the master data hub within the Vault CRM Suite to connect sales, marketing, and medical workflows. Veeva OpenData and Veeva Network are described as part of Veeva Data Cloud, which also includes Veeva Link, Veeva Compass, and Veeva CRM Pulse, enabling consolidated master data management, standardized reference records, and a data foundation designed to support scaling AI initiatives. Architecturally the implementation emphasizes native integrations between OpenData and Vault CRM, with Veeva Network synchronizing cleaned and harmonized customer records into the CRM layer for operational use by commercial and medical teams. The integration pattern described leverages the Veeva ecosystem to streamline the migration path to Veeva Vault CRM by using native OpenData and Network connectivity, reducing the need for bespoke data transformation services. Governance and rollout are centered on a consolidated data strategy that simplifies data management and enforces standardized record formats and ownership, improving cross-team collaboration and accelerating access to consistent, high-quality customer data. Public statements from the vendor indicate the program is intended to enable coordinated engagement, support migration to Vault CRM, and lay the groundwork for future AI use cases, while maintaining a unified customer view for field and brand users.
Life Sciences 385 $157M United States Veeva Systems Veeva OpenData Customer Data Platform 2018 n/a
Life Sciences 216 $92M United States Veeva Systems Veeva OpenData Customer Data Platform 2019 n/a
Life Sciences 280 $40M United Kingdom Veeva Systems Veeva OpenData Customer Data Platform 2019 n/a
Life Sciences 150 $50M United States Veeva Systems Veeva OpenData Customer Data Platform 2014 n/a
Life Sciences 50 $10M United Kingdom Veeva Systems Veeva OpenData Customer Data Platform 2017 n/a
Life Sciences 650 $150M United States Veeva Systems Veeva OpenData Customer Data Platform 2019 n/a
Showing 1 to 9 of 9 entries

Buyer Intent: Companies Evaluating Veeva OpenData

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Veeva OpenData. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Veeva OpenData for Customer Data Platform include:

  1. Farmer Environmental Group, a United States based Professional Services organization with 37 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

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FAQ - APPS RUN THE WORLD Veeva OpenData Coverage

Veeva OpenData is a Customer Data Platform solution from Veeva Systems.

Companies worldwide use Veeva OpenData, from small firms to large enterprises across 21+ industries.

Organizations such as Boehringer Ingelheim, Alnylam Pharmaceuticals, Inc., Karyopharm Therapeutics, Verista and Nektar Therapeutics are recorded users of Veeva OpenData for Customer Data Platform.

Companies using Veeva OpenData are most concentrated in Life Sciences, with adoption spanning over 21 industries.

Companies using Veeva OpenData are most concentrated in Germany and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Veeva OpenData across Americas, EMEA, and APAC.

Companies using Veeva OpenData range from small businesses with 0-100 employees - 22.22%, to mid-sized firms with 101-1,000 employees - 55.56%, large organizations with 1,001-10,000 employees - 11.11%, and global enterprises with 10,000+ employees - 11.11%.

Customers of Veeva OpenData include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Veeva OpenData customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Data Platform.