List of ViralMint Marketplaces Customers
Pune, 411045,
India
Since 2010, our global team of researchers has been studying ViralMint Marketplaces customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ViralMint Marketplaces for eCommerce from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ViralMint Marketplaces for eCommerce include: Lenskart, a India based Retail organisation with 9000 employees and revenues of $2.25 billion, Pepperfry, a India based Retail organisation with 1500 employees and revenues of $260.0 million, Redbus India, a India based Transportation organisation with 1000 employees and revenues of $93.0 million and many others.
Contact us if you need a completed and verified list of companies using ViralMint Marketplaces, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The ViralMint Marketplaces customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Lenskart | Retail | 9000 | $2.3B | India | ViralMint | ViralMint Marketplaces | eCommerce | 2013 | n/a |
In 2013, Lenskart implemented ViralMint Marketplaces to enhance its eCommerce presence in India. ViralMint provided on-site marketing and marketplace optimisation support aimed at maximising onsite revenue and improving product discoverability and ad performance. The deployment targeted Lenskart's India storefronts and involved direct collaboration with marketing and merchandising teams to align optimization work with commercial priorities.
Functional usage centered on marketplace/storefront optimisation and ad management, with behavioral and predictive targeting techniques applied to product listings and onsite advertising. ViralMint Marketplaces operated as a services-led deployment, with on-site consultants tuning catalog ranking, feed attributes, and ad placement approaches while coordinating with Lenskart ecommerce operations for iterative optimization workflows. Governance relied on a service-to-operations handoff model, where ViralMint worked with internal merchandising and marketing owners to operationalize ongoing optimization, and stated outcomes included improved product discoverability and enhanced ad performance to help maximise onsite revenue.
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Pepperfry | Retail | 1500 | $260M | India | ViralMint | ViralMint Marketplaces | eCommerce | 2013 | n/a |
In 2013, Pepperfry implemented ViralMint Marketplaces to deploy behavioural and predictive on-site marketing and referral offerings across its eCommerce presence in India. ViralMint listed Pepperfry among its early clients for behavioural and predictive on-site marketing and referral and offer products intended to boost engagement and conversions on e-commerce sites in India.
The implementation centered on on-site behavioural targeting, referral and offer widgets and predictive targeting rules, with functionality oriented around session based triggers, visitor segmentation and promotional creative delivery. ViralMint Marketplaces was surfaced as embedded on-site widgets and campaign management interfaces, enabling configuration of targeting rules, offer logic and referral flows without core storefront code changes.
Operational ownership for the ViralMint Marketplaces deployment sat with Pepperfry's digital marketing and e-commerce teams, who managed campaign governance, segmentation and promotional workflows while aligning referral programs with customer acquisition channels. The deployment targeted site level engagement and conversion optimization across Pepperfry's online storefront, with the stated objective of boosting on-site engagement and conversions.
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Redbus India | Transportation | 1000 | $93M | India | ViralMint | ViralMint Marketplaces | eCommerce | 2015 | n/a |
In 2015, Redbus India deployed ViralMint Marketplaces within its eCommerce environment. ViralMint Marketplaces was configured to enable publisher monetisation and affiliate storefront capabilities on the redBus digital property in India, aligning the application with site-level advertising and commerce workflows.
The implementation focused on two primary functional modules inferred from the vendor announcement, affiliate storefronts and publisher integration for on-site advertising and publisher monetisation. Integrations were established with publisher and advertiser partners to surface affiliate storefronts and embed advertising inventory directly into booking and content pages, extending eCommerce functionality into partner monetisation channels. The deployment targeted commercial and marketing functions, enabling publisher monetisation and affiliate commerce to drive higher conversions, and was governed through publisher partnership configurations and storefront activation processes managed by the marketing and partnerships teams.
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