List of Voucherify Customers
Katowice, 40-246,
Poland
Since 2010, our global team of researchers has been studying Voucherify customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Voucherify for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Voucherify for Customer Loyalty include: Michelin Group, a France based Automotive organisation with 125000 employees and revenues of $18.90 billion, First Capitol Connect, a United Kingdom based Leisure and Hospitality organisation with 750 employees and revenues of $255.0 million, BAEMIN Vietnam, a Vietnam based Professional Services organisation with 410 employees and revenues of $40.0 million, Voucherify, a Poland based Professional Services organisation with 50 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using Voucherify, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Voucherify customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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BAEMIN Vietnam | Professional Services | 410 | $40M | Vietnam | Voucherify | Voucherify | Customer Loyalty | 2019 | n/a |
In 2019 BAEMIN Vietnam implemented Voucherify as its central coupon management system for marketing and CRM in its Customer Loyalty portfolio. The deployment centralized promotional orchestration for BAEMIN Vietnam, running more than 800 campaigns and handling over 60 million redemptions, approximately 100,000 daily, to support high-frequency consumer incentives across the service.
Voucherify was configured to provide unique-code generation, flexible validation rules, and audience targeting as core functional capabilities. The implementation emphasized campaign self-service for the marketing team, enabling campaign definition, segmented targeting, and redemption rule configuration with minimal developer support, and used Voucherify as the authoritative promo engine for voucher lifecycle management.
Operational integration included in-app distribution via Braze, with Voucherify delivering codes and validation responses while Braze handled real-time customer messaging. Governance focused on protecting promotional budgets through code uniqueness and validation controls to reduce fraud risk, and on operationalizing campaign workflows within marketing and CRM teams to accelerate promo launches and manage scale.
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First Capitol Connect | Leisure and Hospitality | 750 | $255M | United Kingdom | Voucherify | Voucherify | Customer Loyalty | 2021 | n/a |
In 2021, First Capitol Connect implemented Voucherify as its Customer Loyalty platform to power CRM-driven coupon and promotion campaigns across Europe. The deployment tied Voucherify into existing CRM workflows and campaign orchestration to enable targeted discount delivery for segmented customer cohorts.
Voucherify provided automated single-use code distribution, extensive metadata targeting and geolocation-based offer capabilities, enabling multiple marketing and CRM teams to run and A/B test promotional flows. Voucherify supported campaign configuration and promo lifecycle management, allowing teams to define redemption rules, audience attributes and code uniqueness without engineering intervention.
The implementation included a direct integration between Voucherify and Braze to execute CRM-driven discount coupon campaigns, with campaign triggers and user segments flowing from Braze into Voucherify for real-time code issuance. Operational coverage spanned marketing and CRM functions across European markets, with campaign orchestration occurring inside the combined Voucherify and Braze stack.
Governance and process changes focused on decentralizing voucher creation and experimentation, reducing promo-related bottlenecks in marketing and CRM operations. Outcomes reported by the customer included up to 6x higher conversion rates for Voucherify-powered promotions versus controls, demonstrating improved campaign effectiveness driven by single-use codes, metadata targeting and geolocation offers.
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Michelin Group | Automotive | 125000 | $18.9B | France | Voucherify | Voucherify | Customer Loyalty | 2023 | n/a |
In 2023 Michelin Group deployed Voucherify to launch the "Better Motion" loyalty and referral program in France, using Voucherify as the Customer Loyalty platform to orchestrate membership incentives and partner discounting. The implementation targeted consumer loyalty and referral workflows and established Voucherify as the transactional engine for earning rules, referral tracking, and partner coupon distribution.
The implementation configured core Customer Loyalty capabilities, including referral program mechanics, personalized earning rules, and partner discount orchestration. Voucherify was used to model campaign-level earning criteria and coupon issuance, supporting program automation and real-time voucher redemption logic aligned with marketing and loyalty operations.
Integrations were explicit and central to the design, Voucherify was integrated with BlueConic CDP and Salesforce to drive personalized earning rules and to sync member and partner discount data across customer profiles and CRM workflows. The integration scope focused on French marketing and loyalty teams and ran as a pilot that scaled to more than 20,000 members, demonstrating operational coverage across member acquisition, engagement, and partner management.
Rollout and governance followed a rapid pilot model with integration delivered in under three months and the program reaching a key business milestone in January 2024. Outcomes reported included greater than 80% engagement in the pilot cohort and stated reductions in time-to-market and program total cost of ownership, reflecting a faster operational cadence for launching promotions and partner discounts using Voucherify.
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Professional Services | 50 | $5M | Poland | Voucherify | Voucherify | Customer Loyalty | 2016 | n/a |
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Buyer Intent: Companies Evaluating Voucherify
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