List of Yellowfin BI Customers
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Since 2010, our global team of researchers has been studying Yellowfin BI customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Yellowfin BI for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Yellowfin BI for Analytics and BI include: DENSO Japan, a Japan based Automotive organisation with 76462 employees and revenues of $28.22 billion, Hearst, a United States based Media organisation with 22000 employees and revenues of $12.00 billion, Incuda, a Germany based Professional Services organisation with 25 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using Yellowfin BI, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Yellowfin BI customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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DENSO Japan | Automotive | 76462 | $28.2B | Japan | Yellowfin | Yellowfin BI | Analytics and BI | 2014 | NTT TechnoCross Japan |
DENSO Japan implemented Yellowfin BI in 2014. The initiative targeted manufacturing, logistics and inventory management to deliver self-service analytics and reduce manual Excel-based reporting across the company in Japan.
The Yellowfin BI deployment, categorized as Analytics and BI, was configured for interactive dashboards, ad hoc reporting, scheduled reporting and self-service data exploration, aligning with standard analytics workflows for visualization and operational reporting. Configuration work emphasized role-based access and report cataloging to support shop floor, procurement and distribution use cases while enabling business users to run their own analyses.
With partner NTT TechnoCross Japan, the rollout scaled to thousands of users and peaked at approximately 14,000 active users, extending coverage across plants and regional distribution centers. The implementation focused on procurement and distribution decision-making, embedding Yellowfin BI into operational reporting and inventory review cycles used by manufacturing and logistics teams.
Governance and adoption efforts were coordinated with NTT TechnoCross Japan to accelerate user onboarding and sustain usage, introducing analytic ownership and report lifecycle practices common in Analytics and BI programs. The project outcome included a material reduction in manual Excel-based reporting and broader self-service analytics capability across business functions without specifying prior system names.
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Hearst | Media | 22000 | $12.0B | United States | Yellowfin | Yellowfin BI | Analytics and BI | 2014 | n/a |
In 2014, Hearst implemented Yellowfin BI to support Analytics and BI reporting for its marketing and advertising operations. LocalEdge, a Hearst Media Services company, worked with Yellowfin to deploy DashXML powered Yellowfin dashboards that delivered proof-of-performance reporting for advertisers and marketing products.
The implementation produced a centralized dashboard portal using DashXML driven dashboards, addressing limitations of an outdated custom-built customer dashboard and enabling faster, more maintainable reporting. Functional capabilities emphasized proof-of-performance metrics, client facing dashboards, and consolidated ad campaign reporting. The project met aggressive delivery timelines and improved client satisfaction as reported by stakeholders.
Operational coverage concentrated on marketing and advertising reporting in the United States, impacting advertiser reporting teams and marketing product owners. The architecture prioritized a portal-based dashboard layer and componentized DashXML templates to speed iteration and reduce maintenance overhead. Governance focused on delivery cadence and maintainability standards during rollout, with LocalEdge coordinating business requirements and Yellowfin supplying the Yellowfin BI application.
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Incuda | Professional Services | 25 | $5M | Germany | Yellowfin | Yellowfin BI | Analytics and BI | 2012 | n/a |
In 2012, Incuda embedded Yellowfin BI into its full-stack data warehouse platform to deliver a white-labeled Analytics and BI capability for mid-sized multi-channel retailers. The deployment positioned Yellowfin BI as the front-end reporting and self-service analytics layer within Incuda’s productized analytics offering, with year 2012 marking the start of the integration into Incuda’s managed data stack.
The implementation focused on standardized reporting and self-service analytics, configured to support multi-tenant dashboards, role-based access controls, ad-hoc visualization and scheduled reporting workflows common to Analytics and BI deployments. Yellowfin BI was white-labeled and embedded to present a unified interface for retail clients while exposing configurable dashboards and self-service tools for end users.
Architecturally, Yellowfin BI was integrated directly with Incuda’s data warehouse platform, enabling dashboards and reports to query curated retail datasets and accelerating time to insight across retail operations. The deployment was scoped to support Incuda’s mid-sized multi-channel retail customers and to deliver analytics across marketing, merchandising and operations, using a multi-tenant model to separate client views while centralizing administration.
Governance and operational adoption were managed as part of Incuda’s platform offering, with the partnership spanning more than a decade. The integrated Yellowfin BI solution increased data adoption among Incuda’s retail clients by about 50 percent and enabled faster analytics delivery across retail operations, supporting standardized reporting and scaled self-service analytics for client fleets.
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