List of Zebra DataWedge Customers
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Since 2010, our global team of researchers has been studying Zebra DataWedge customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Zebra DataWedge for EMM / MDM / MAM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Zebra DataWedge for EMM / MDM / MAM include: ASDA, a United Kingdom based Retail organisation with 150000 employees and revenues of $28.74 billion, Waitrose & Partners, a United Kingdom based Retail organisation with 49600 employees and revenues of $7.70 billion, MPREIS Supermarkt, a Austria based Retail organisation with 5500 employees and revenues of $1.35 billion, ID Logistics Poland, a Poland based Distribution organisation with 7000 employees and revenues of $600.0 million and many others.
Contact us if you need a completed and verified list of companies using Zebra DataWedge, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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ASDA | Retail | 150000 | $28.7B | United Kingdom | Zebra Technologies | Zebra DataWedge | EMM / MDM / MAM | 2024 | n/a |
In 2024, ASDA implemented Zebra DataWedge to enable barcode capture and input routing for its in-store mobile applications. The deployment is described within the EMM / MDM / MAM category and focused on device-level capture and input handling to support Scan & Go and Rewards functionality.
Zebra DataWedge was configured to route scanner input into application intents and input fields, leveraging device profiles to standardize how barcode data is delivered to front-end mobile apps. The configuration emphasized barcode-to-app data flows and background scanning behavior typical of device-level data capture tooling in the EMM / MDM / MAM space.
The implementation integrated Zebra scanners via Zebra DataWedge to pass barcode data directly into ASDA mobile apps, and ASDA used Perfecto AI to test and validate those scanner-driven workflows on Zebra devices. The operational scope targeted UK store mobile-app testing and operations, impacting in-store operations, checkout workflows and loyalty program interactions tied to Scan & Go and Rewards.
Testing and validation with Perfecto AI reduced manual testing, increased test coverage and enabled more reliable rollouts of Scan & Go features across stores. The engagement centered on automated validation of device-level input and scanner integration to support consistent application behavior during store rollouts.
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ID Logistics Poland | Distribution | 7000 | $600M | Poland | Zebra Technologies | Zebra DataWedge | EMM / MDM / MAM | 2022 | n/a |
In 2022, ID Logistics Poland began migrating its warehouse mobile computing fleet from Windows to Zebra Android mobile computers, starting January 2022, and implemented Zebra DataWedge as part of the device software stack. The deployment targeted Poland warehouse operations and centered on improving barcode capture and mobile scanning workflows within the distribution environment.
Zebra DataWedge was used alongside Zebra Mobility DNA tools and an EMM / MDM / MAM approach to enable centralized device provisioning, application lifecycle management, and standardized scanning profiles across handheld Android devices. Configuration focused on embedding scanner capture into host warehouse applications, streamlining data capture, and applying device-level policies consistent with mobile device management and mobile application management practices.
Operational coverage included multiple ID Logistics Poland warehouse sites, with business functions impacted including order picking, receiving, and inventory control. Governance emphasized centralized EMM / MDM / MAM controls for provisioning and policy enforcement, and the program delivery correlated with a reported roughly 15% increase in warehouse productivity as stated in the implementation notes.
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MPREIS Supermarkt | Retail | 5500 | $1.4B | Austria | Zebra Technologies | Zebra DataWedge | EMM / MDM / MAM | 2020 | n/a |
In 2020, MPREIS Supermarkt implemented Zebra DataWedge as part of an Android based in-store solution using Zebra mobile devices and Mobility DNA tooling. The deployment targeted MPREIS's Austrian store operations and centralized mobile barcode capture and input handling on handheld Android devices. This work is aligned with the EMM / MDM / MAM category, connecting device management and application lifecycle controls with embedded data capture services.
Zebra DataWedge was configured to provide OS level barcode scanning services and intent based integration for in-store applications, enabling scanner input to feed directly into point of sale and inventory management workflows. Mobility DNA tooling was used for device provisioning, diagnostics, and application lifecycle management across deployed Zebra Android devices, standardizing configuration and firmware management. The implementation emphasized Mobility DNA capabilities alongside EMM style controls to improve application flexibility on store handhelds.
Operational coverage focused on MPREIS retail sites in Austria and impacted store operations, inventory clerks, and checkout associates by modernizing how in-store applications consume scanned data. Governance centered on standardized device configuration and lifecycle processes under Mobility DNA and EMM management frameworks, enabling more flexible in-store applications and improved lifecycle management as stated in the deployment notes.
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Waitrose & Partners | Retail | 49600 | $7.7B | United Kingdom | Zebra Technologies | Zebra DataWedge | EMM / MDM / MAM | 2021 | n/a |
In 2021, Waitrose & Partners deployed Zebra DataWedge as a core element of its EMM / MDM / MAM approach while moving to Zebra TC51 enterprise touch computers to consolidate multiple end of life devices into a single multifunction device. The initiative began with a 16 site pilot designed to validate device ergonomics, screen performance and battery life against the Working Flexibly programme that enables Partners to work across store tasks rather than specialise.
Zebra DataWedge was configured alongside Zebra Mobility DNA tools and StageNow to streamline application provisioning and device-level data capture. StageNow enabled barcode-driven staging to load apps at scale, while DataWedge ensured captured barcode and scan data were formatted and routed to the correct applications without modifying existing software. Functional configurations included a unified customer query application created by merging four legacy apps, a home screen prioritised for branch stock management and click and collect, and the e-commerce picking application placed on the device for in-aisle fulfilment. Device ergonomics were addressed by mapping customisable side buttons for left and right handed Partners and enabling accessibility features such as headset support and text to speech applications.
Operational management and integrations were explicit and central to the design, SOTI MobiControl was deployed to provide remote device oversight while a Zebra OneCare support agreement fulfilled by Computacenter provided repairs and lifecycle support. LifeGuard was applied to deliver security updates and patches for the TC51 lifecycle, and Mobility DNA tooling was used to assist in porting Windows applications to Android. The deployment model used a staged store rollout following the pilot, operating within the Waitrose store estate across England, Scotland, Wales and the Channel Islands.
Governance and rollout procedures formalised store level change management, a senior manager in each store oversaw cultural adoption, managers supported Partners on device usage, and the project team provided on‑site go live support. Performance was tracked via a dashboard of metrics and stores were only handed over to the line of business after meeting targets. Reported results included lower device maintenance and repair costs, reduced time lost searching for devices, improved partner access to product information and positive partner feedback, with a technical support and security framework in place to sustain the platform.
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