List of ZiftONE Customers
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United States
Since 2010, our global team of researchers has been studying ZiftONE customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ZiftONE for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ZiftONE for Marketing Automation include: Samsung US, a United States based Manufacturing organisation with 11000 employees and revenues of $36.56 billion, IFS, a Sweden based Professional Services organisation with 7000 employees and revenues of $1.39 billion, Fastly, a United States based Communications organisation with 1100 employees and revenues of $544.0 million and many others.
Contact us if you need a completed and verified list of companies using ZiftONE, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The ZiftONE customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Fastly | Communications | 1100 | $544M | United States | Zift Solutions | ZiftONE | Marketing Automation | 2020 | n/a |
In 2020, Fastly implemented ZiftONE from Zift Solutions as its Marketing Automation platform to centralize partner and demand orchestration within the buyer journey. The deployment was positioned under the company business systems function, with an Application Administrator accountable for design, architecture, and development of the business systems infrastructure from initial lead through marketing, sales, renewal, accounting, customer success and advocacy.
ZiftONE Customer Portal and Marketing Automation capabilities were configured to manage lead lifecycle and campaign orchestration across internal and partner channels, and standard marketing automation workflows were established to support campaign execution and content syndication. Configuration work focused on aligning ZiftONE modules with the organization workflow for lead capture, routing, and engagement tracking, while preserving integration points for upstream and downstream systems.
Integrations tied ZiftONE to Marketo, Salesforce, Gainsight, Docusign and LeanData to maintain end to end buyer journey continuity, with systems integrated to carry lead and opportunity data between marketing automation, CRM, customer success and contract execution tooling. Operational coverage spanned marketing, sales, renewals, accounting and customer success functions, reflecting crossfunctional orchestration rather than a single departmental silo.
Governance was exercised through a central Application Administrator role that managed architecture, ongoing configuration, and crossfunctional process ownership, enabling coordinated workflows across the integrated stack. The implementation narrative centers on ZiftONE as the Marketing Automation hub orchestrating partner portal interactions and multi system lead flows within Fastlys broader business systems environment.
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IFS | Professional Services | 7000 | $1.4B | Sweden | Zift Solutions | ZiftONE | Marketing Automation | 2019 | n/a |
In 2019, IFS implemented ZiftONE from Zift Solutions as a Marketing Automation application to extend partner marketing and PRM capabilities across its global software business. The deployment aligned with IFS objectives to increase agility, accelerate customer onboarding, and enable a connected partner ecosystem while leveraging cloud connectivity to third party services.
The ZiftONE implementation focused on marketing automation and partner relationship management workflows, centralizing campaign orchestration, lead distribution, and co-marketing asset delivery consistent with Marketing Automation functional models. ZiftONE was configured to support partner enablement and marketing program execution alongside IFS sales and partner engagement processes.
Integration architecture leveraged an enterprise iPaaS approach using the Boomi AtomSphere Platform to synchronize ZiftONE with core systems, explicitly including the IFS ERP platform, Saba learning management, ServiceNow ticketing, and Xactly sales performance tools. This integration layer supported real time data flows between ZiftONE and operational systems and was part of a broader effort that consolidated seven separate instances into a single unified environment within six months, backed by an internal integration team.
Governance and operational scope covered marketing, partner management, sales operations, and service teams, with workflow restructuring to route leads and feedback through integrated touch points. Outcomes documented by IFS include improved data synchronization, reduced manual integration effort, faster deployment of integrations, and measurable expansion of partner ecosystem activity as partners could tap synchronized PRM and ERP data to bring in more leads.
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Samsung US | Manufacturing | 11000 | $36.6B | United States | Zift Solutions | ZiftONE | Marketing Automation | 2016 | n/a |
In 2016, Samsung US implemented ZiftONE, a Marketing Automation application to centralize partner marketing programs and scorecard activities across the company and its top 500 partners. The engagement positioned ZiftONE as the primary Partner Resource Management and marketing orchestration layer for Samsung US, operated under the vendor Zift Solutions and coordinated by Samsung marketing operations leadership.
The ZiftONE implementation ingested and operationalized multiple partner program components including VIR, SPIF, SPA, EPP, FOC, POS Rebate and LMS training programs, enabling partner ROI analysis and a marketing scorecard that informed investment strategy. Functional configuration emphasized partner program enrollment, campaign orchestration, scorecarding, and fund allocation workflows tied to partner ROI potential.
Integrations were a central focus, with explicit data synchronization of Salesforce CRM data and Eloqua marketing automation data into the ZiftONE platform, and automated linking across platforms to maintain clean and accurate partner and campaign data. Operational coverage included Samsung’s marketing operations, partner management teams, training administrators and budget teams to ensure program data flowed between marketing, sales and finance systems.
Governance and rollout were managed with an integration project lead responsible for end to end integration and for ensuring all partner programs and external system feeds linked to ZiftONE to share information automatically. The marketing scorecard and integrated fund allocation process were used to develop Samsung’s marketing investment strategy and to align budget teams to eliminate wasteful spending and maximize partner investments.
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Buyer Intent: Companies Evaluating ZiftONE
- LG Electronics, a South Korea based Manufacturing organization with 82000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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