Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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American Century Investments | Banking and Financial Services | 1450 | $3.0B | United States | BNY Mellon | BNY Mellon Eagle PACE | Data Warehouse | 2019 | n/a | In 2019, American Century Investments implemented BNY Mellon Eagle PACE as a Data Warehouse to centralize investment holdings, composition, characteristics, and attribution data used for monthly and quarterly reporting to senior leadership, fund boards, and external clients. The deployment established a single data repository to support both standard and ad-hoc reporting workflows required by investment reporting, portfolio analytics, and client reporting teams. BNY Mellon Eagle PACE was configured to support data ingestion and ETL orchestration, normalized portfolio and holdings storage, and attribution and contribution data marts designed for return and attribution models. The implementation exposed SQL-accessible data layers and report extracts to downstream tools, supporting analysts who use Excel, macros, and relational queries to produce investment compositions and analytical deliverables. The Data Warehouse integration footprint explicitly includes Factset, Aladdin, and other internal and third-party reporting tools, enabling cross-system data fusion for enterprise and client reporting. The Investment Reporting Specialist role referenced in the environment worked across automated and ad-hoc data mining tasks, and teams were expected to manage data security and external licensing for benchmark and holdings data while leveraging data preparation and analytics knowledge such as AWS Glue, Athena, and S3. Governance activities centered on testing and preparation for an upcoming platform migration, establishing data validation and quality review processes, and defining access controls for proprietary portfolio data. Operational coverage included investment reporting, portfolio teams, senior leadership, and client-facing reporting, with ongoing responsibilities for analytical reviews, data accuracy, and continuous improvement of reporting pipelines. | |
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Lionsgate | Professional Services | 1448 | $3.6B | United States | Microsoft | Microsoft Power BI | Analytics and BI | 2014 | n/a | ||
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Professional Services | 1448 | $3.6B | United States | Domo | Domo | Analytics and BI | 2014 | n/a |
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Professional Services | 1448 | $3.6B | United States | MicroStrategy | MicroStrategy ONE Analytics | Analytics and BI | 2014 | n/a |
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Professional Services | 1448 | $3.6B | United States | Snowflake | Snowflake Data Warehouse | Data Warehouse | 2020 | n/a |
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Utilities | 1444 | $2.0B | United States | Microsoft | Microsoft BI (SSRS, SSAS, SSIS, SQL Server Reporting) | Analytics and BI | 2015 | n/a |
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Retail | 1442 | $1.3B | Hungary | Prefixbox | Prefixbox Insights | Analytics and BI | 2023 | n/a |
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Leisure and Hospitality | 1437 | $177M | Sweden | Qlik | Qlik Sense | Analytics and BI | 2018 | n/a |
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Government | 1432 | $191M | Netherlands | Palantir Technologies | Palantir Gotham | Analytics and BI | 2017 | n/a |
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Government | 1430 | $779M | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2014 | n/a |
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