Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Professional Services
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight |
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Sky Betting & Gaming | Professional Services | 1400 | $600M | United Kingdom | Qualtrics | Qualtrics Clarabridge CX Social | Customer Experience | 2018 | n/a |
In 2018, Sky Betting & Gaming implemented Qualtrics Clarabridge CX Social as its Customer Experience social analytics platform. The selection emphasized Clarabridge CX Social for speed, ease of use, and the ability to ingest and analyze high volumes of social data to surface trends and operational signals.
Qualtrics Clarabridge CX Social was configured to deliver social listening and text analytics, including sentiment analysis, trend detection, and competitive benchmarking capabilities. The implementation emphasized dashboards and reporting to track team performance, enabling structured analysis of social trends and comparative benchmarking across competitors.
Operationally the deployment focused on centralizing social data ingestion and analytics for the companys social media, analytics, marketing, and customer service functions. Data workflows were organized to support continuous monitoring and deeper analysis into social trends, with structured outputs routed to team performance dashboards and executive reporting.
Governance centered on analytical ownership and performance tracking, with the platform used to establish repeatable workflows for competitive benchmarking and team performance measurement. Sky Betting & Gaming used Qualtrics Clarabridge CX Social to accelerate social insight cycles and to standardize how social signals feed into Customer Experience decision making.
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Autodesk | Professional Services | 15300 | $6.1B | United States | Qualtrics | Qualtrics Clarabridge CX Suite | Customer Experience | 2018 | n/a |
In 2018 Autodesk implemented Qualtrics Clarabridge CX Suite to centralize analysis of customer feedback across surveys and online sources. The deployment targeted Customer Experience use cases, using Qualtrics Clarabridge CX Suite capabilities to ingest multi-channel feedback and surface structured insights for enterprise stakeholders.
The implementation emphasized text analytics, natural language processing for sentiment and topic extraction, and dashboarding and workflow features to operationalize insights. Clarabridge was configured to automatically analyze free text from multiple survey instruments and public online channels, producing categorized themes and prioritized items for action.
Operationally the rollout extended across the business, enabling departments to consume and act on insight feeds and establishing cross-functional feedback loops. Governance and process changes included routing of Clarabridge-derived issues into existing departmental workflows, and the emergence of a culture of customer empathy where teams proactively ensure they are delivering on customer satisfaction and loyalty.
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Professional Services | 5100 | $2.7B | United States | Qualtrics | Qualtrics Clarabridge CX Suite | Customer Experience | 2018 | n/a |
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Professional Services | 590 | $210M | United States | Evolve IP | Evolve IP Cloud Contact Center | Call Center | 2017 | n/a |
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Professional Services | 15300 | $6.1B | United States | CloudGenix | CloudGenix AppFabric | SD-WAN | 2017 | n/a |
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Professional Services | 50 | $5M | United States | Check Point Software | Check Point CloudGuard | Cloud Access Security Brokers (CASB) | 2015 | n/a |
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Professional Services | 700 | $250M | United Kingdom | Check Point Software | Check Point CloudGuard | Cloud Access Security Brokers (CASB) | 2015 | n/a |
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Professional Services | 200 | $20M | Chile | Mitel | Mitel Contact Center | Call Center | 2017 | n/a |
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Professional Services | 1000 | $73M | United Kingdom | Mitel | Mitel Contact Center | Call Center | 2017 | n/a |
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Professional Services | 120 | $9M | Tunisia | Vocalcom | Vocalcom Hermes360 | Call Center | 2017 | n/a |
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