Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- SCM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight |
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Gojo Industries | Manufacturing | 1500 | $400M | United States | Uber Freight | Uber Freight TMS | Transportation Management | 2025 | n/a |
In 2025, Gojo Industries implemented Uber Freight TMS in a Transportation Management deployment to centralize transportation planning, execution, and visibility across its logistics operations. The initiative addressed highly manual procurement and routing processes, moving the transportation team away from pen and paper and spreadsheet workflows toward a managed transportation model that supports parcel, LTL, and truckload flows.
Uber Freight TMS was configured to handle Gojo’s mixed-mode shipments and cost structures, with customized automation for customer pick-up orders and AI-driven routing instruction generation. Functional capabilities implemented include end-to-end real-time visibility, freight audit workflows, dynamic routing guide enforcement, and rate discovery through an auction tool, all surfaced within the Uber Freight TMS interface.
The deployment integrated Uber Freight TMS with Gojo’s existing operational systems to enable operational orchestration across transportation, procurement, and warehouse fulfillment teams, and to extend visibility across expanding shipping sites. Gojo also adopted Uber Freight Exchange for market rate discovery, OptiPro for multi-stop truckload collaboration and LTL consolidation, and Powerloop for drop-and-hook capacity, creating a blended operational network without adding bespoke tooling.
Governance and operating model changes included creating a user group within the auction tool to standardize bid events and execution, and embedding continuous improvement into the transportation team’s workflows. As an explicit outcome of this Transportation Management implementation, Gojo reports average annual freight savings of $3.4 million, alongside improved supply chain visibility, greater operational scalability, and reduced manual effort in routing and fulfillment.
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Schwarzkopf & Henkel Production Europe & Co.Kg | Oil, Gas and Chemicals | 1075 | $400M | Germany | ORTEC | ORTEC Load Building | Warehouse Management | 2019 | n/a |
In 2019 Schwarzkopf & Henkel Production Europe & Co.Kg implemented ORTEC Load Building within its Warehouse Management environment in Germany. The deployment targeted supply chain planning and transport optimization, focusing on internal stock transfers and load planning across Henkel's production and distribution operations.
The implementation centered on ORTEC Load Building's packing and loading optimization capabilities to digitize and automate planning workflows for internal transfers. Configuration emphasized automated load assembly rules and truck utilization logic to reduce manual planning and improve truck and load utilization.
Operational coverage aligned warehouse operations with transport planning and logistics execution for internal stock movement in Germany. The rollout concentrated on planning and load building processes rather than on broader warehouse execution system changes.
ORTEC's public customer materials list Henkel among users of its packing, loading and planning solutions, supporting the application of ORTEC Load Building to deliver more accurate planning and lower transport costs.
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Healthcare | 2352 | $400M | United States | Jump Technologies | JumpStock | Inventory Management | 2015 | n/a |
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Consumer Packaged Goods | 1100 | $400M | United States | Business Forecast Systems | Forecast Pro | Demand Forecasting and Planning | 2013 | n/a |
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Life Sciences | 815 | $400M | United States | Oracle | Oracle Cloud Demand Management | Demand Forecasting and Planning | 2020 | Triniti Corporation |
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Manufacturing | 850 | $400M | United States | Ascent Cloud | Ascent Cloud Geopointe | Real-Time Transportation Visibility | 2024 | n/a |
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Transportation | 2500 | $400M | United States | McLeod Software | McLeod LoadMaster | Transportation Management | 2011 | n/a |
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Transportation | 2000 | $400M | Brazil | Benner Sistemas | Benner Logistica | Logistics Management | 2014 | n/a |
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Transportation | 2500 | $400M | United States | McLeod Software | McLeod LoadMaster | Transportation Management | 2022 | n/a |
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Transportation | 1100 | $400M | Canada | Degama Systems | Degama DTMS | Transportation Management | 2016 | n/a |
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