Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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MEDHOST | Professional Services | 850 | $370M | United States | Definitive Healthcare | Definitive Healthcare ImagingView | Analytics and BI | 2016 | n/a | In 2016 MEDHOST implemented Definitive Healthcare ImagingView as an Analytics and BI capability to surface hospital imaging-installation and modality data across the United States, directly supporting sales prospecting and contact identification. The deployment emphasized provider and technology intelligence to pinpoint decision-makers and enrich CRM workflows for sales teams. Definitive Healthcare ImagingView was used to map imaging device installations, modality footprints, and facility attributes, producing enriched prospect lists and contact signals. Functional use included technology inventory intelligence, decision-maker prioritization, and structured data exports for operational sales workflows and lead qualification. Data from Definitive Healthcare ImagingView was operationalized within MEDHOST CRM driven prospecting processes to optimize outreach by field and inside sales teams, with coverage focused on hospital targets across the United States. The modality-specific intelligence informed sales conversations and aided segmentation of accounts and opportunities. The long-term engagement with Definitive Healthcare ImagingView introduced process changes in lead qualification and pipeline generation, with sales teams adopting imaging-installation signals into qualification criteria. MEDHOST uncovered 119 new opportunities in a single year using provider and technology intelligence, and the engagement is described as having improved sales productivity and pipeline generation. | |
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Birmingham Community Health | Healthcare | 4500 | $370M | United Kingdom | Inphase | InPhase Enterprise Performance Management | Analytics and BI | 2019 | n/a | In 2019 Birmingham Community Healthcare deployed InPhase Enterprise Performance Management. InPhase Enterprise Performance Management is an Analytics and BI application that put dynamic, drill down scorecards and aligned actions into the hands of staff across the West Midlands to modernize enterprise performance management. The implementation centered on interactive scorecards, drill down analytics, dashboarding and aligned action workflows, configured to surface KPIs and assurance signals to operational users. InPhase Enterprise Performance Management was used to configure business rules, thresholds and scheduled reporting, enabling staff to interrogate performance data and create tracked actions from within scorecards. Operational coverage extended across clinical and operational teams within the West Midlands, aligning performance management and assurance functions to a common reporting cadence. The deployment environment supported role based access to scorecards and actions for approximately 4,500 employees, embedding performance visibility into routine governance and service oversight. Governance changes emphasized action ownership and closed loop assurance, with aligned action workflows modifying how teams record, assign and follow up on remedial tasks. The deployment improved reporting agility and assurance by giving frontline and management staff access to dynamic, drill down scorecards and tracked actions, enhancing operational oversight without introducing external integrations that were specified. | |
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Professional Services | 650 | $369M | United States | Sensor Tower | Sensor Tower | Analytics and BI | 2021 | n/a |
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Professional Services | 1800 | $368M | United States | Domo | Domo | Analytics and BI | 2016 | n/a |
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Consumer Packaged Goods | 500 | $368M | United States | Infor | Infor Birst Business Intelligence | Analytics and BI | 2015 | n/a |
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Communications | 2300 | $368M | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2013 | n/a |
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Education | 3800 | $368M | United States | HCL Technologies | HCL DRYiCE iControl | Process Mining | 2017 | n/a |
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Government | 1000 | $368M | United States | Microsoft | Microsoft Power BI | Analytics and BI | 2020 | n/a |
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Distribution | 1029 | $368M | United Kingdom | IBM | IBM Cognos Analytics | Analytics and BI | 2021 | n/a |
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Manufacturing | 4000 | $368M | Thailand | SAP | SAP Analytics Cloud | Analytics and BI | 2017 | n/a |
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