Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
The New York Times Media 5900 $2.4B United States Google Google Cloud Platform (GCP) Application Hosting and Computing Services 2022 n/a
The New York Times Media 5900 $2.4B United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2018 n/a
Media 5900 $2.4B United States Miro Miro Collaboration 2024 n/a
Media 5900 $2.4B United States Microsoft Microsoft Azure Cloud Services Application Hosting and Computing Services 2017 n/a
Media 5900 $2.4B United States Twilio Twilio Segment Customer Data Platform 2023 n/a
Media 5900 $2.4B United States Zoom Video Communications Zoom Audio Video and Web Conferencing 2022 n/a
Media 5900 $2.4B United States Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2013 n/a
Media 5900 $2.4B United States Oracle Oracle BlueKai Data Management Platform 2018 n/a
Media 5900 $2.4B United States Microsoft Linkedin Bizo Marketing Automation 2014 n/a
Media 5900 $2.4B United States Revive Adserver Revive Adserver (ex OpenX/Openads) Digital Advertising Platform 2014 n/a
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