Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
The New York Times Media 5900 $2.4B United States Apple Apple Pay Payment Processing 2021 n/a
The New York Times Media 5900 $2.4B United States OpenX Software OpenX OpenAudience Digital Advertising Platform 2018 n/a
Media 5900 $2.4B United States Iterate Iterate Survey and Questionnaire 2019 n/a
Media 5900 $2.4B United States Microsoft Microsoft Entra ID (formerly Azure Active Directory) Identity and Access Management (IAM) 2023 n/a
Media 5900 $2.4B United States Chartbeat Chartbeat Analytics and BI 2012 n/a
Media 5900 $2.4B United States Google Google Tag Manager Tag Management 2018 n/a
Media 5900 $2.4B United States Functional Software Sentry Application Performance Management 2017 n/a
Media 5900 $2.4B United States Magnite Magnite (ex Rubicon Project) Digital Advertising Platform 2018 n/a
Media 5900 $2.4B United States Criteo Criteo Commerce Media Platform Digital Advertising Platform 2014 n/a
Media 5900 $2.4B United States Prebid.org Prebid Open-Source Open-Source Database 2023 n/a
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