Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Verizon Communications 99400 $134.8B United States Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2021 n/a
Verizon Communications 99400 $134.8B United States N.Rich Technologies Oy N.Rich ABM Platform Account Based Marketing 2020 n/a
Communications 99400 $134.8B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2011 n/a
Communications 99400 $134.8B United States Salesforce Salesforce Service Cloud Customer Support 2011 n/a
Communications 99400 $134.8B United States The Nielsen Company Nielsen Marketing Cloud Marketing Analytics 2014 n/a
Communications 99400 $134.8B United States Oracle Oracle BlueKai Data Management Platform 2015 n/a
Communications 99400 $134.8B United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2017 n/a
Communications 99400 $134.8B United States The Trade Desk The Trade Desk Digital Advertising Platform 2017 n/a
Communications 99400 $134.8B United States Pulse Insights Pulse Insights Platform Customer Experience 2017 n/a
Communications 99400 $134.8B United States Verint Systems Verint Predictive Experience (formerly Verint ForeSee) Customer Experience 2020 n/a
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