Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Verizon Communications 99400 $134.8B United States Tealium Tealium IQ Tag Management Tag Management 2020 n/a
Verizon Communications 99400 $134.8B United States Adobe Systems Adobe Analytics Cloud Marketing Analytics 2020 n/a
Communications 99400 $134.8B United States Contentsquare Contentsquare Customer Experience 2020 n/a
Communications 99400 $134.8B United States Adobe Systems Adobe Marketo Marketing Automation 2019 n/a
Communications 99400 $134.8B United States Adobe Systems Adobe Launch Tag Management 2020 n/a
Communications 99400 $134.8B United States Crazy Egg Crazy Egg Marketing Analytics 2020 n/a
Communications 99400 $134.8B United States Lightbend Lightbend Akka Platform Customer Experience 2016 n/a
Communications 99400 $134.8B United States ServiceNow ServiceNow Customer Service Management Customer Support 2020 n/a
Communications 99400 $134.8B United States Magnite Magnite (ex Rubicon Project) Digital Advertising Platform 2022 n/a
Retail 376000 $134.2B Germany BSI Business Systems Integration BSI CRM CRM 2010 n/a
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