Loreal selects WPP Open Creative Studio for Artificial Intelligence Marketing

In 2024, Loreal, a France based Consumer Packaged Goods organization with 90000 employees and revenues of $42.9B selected WPP Open Creative Studio for Artificial Intelligence Marketing while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
Loreal	WPP	Legacy	WPP Open Creative Studio	Artificial Intelligence Marketing	AI-Powered Application	n/a	n/a	2024	2024

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