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Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

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Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Salesforce
Location
Salesforce Tower 415 Mission Street, 3rd Floor,
San Francisco, 94105, CA,
United States
Phone
1 415-901-7000
Artw Industry
Professional Services
Employee
Revenue

Salesforce

List of Software Implementations where Salesforce is Reseller or System Integrator

Salesforce, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Salesforce collaboration with software players such as Salesforce empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.

Salesforce is a Reseller or SI for the following software solutions:
Reseller and SI Vendor Application Category Market
Salesforce Salesforce Salesforce Customer 360 Data Management Platform CRM
Salesforce Salesforce Salesforce Data Cloud Customer Data Platform CRM
Salesforce Salesforce Salesforce Marketing Cloud Marketing Automation CRM
Salesforce Salesforce Salesforce Marketing Cloud Personalization (ex Interaction Studio, Evergage) Personalization and Product Recommendations eCommerce
Salesforce Salesforce Salesforce Net Zero Cloud Environmental, Social, and Governance (ESG) EPM
Salesforce Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement CRM
Salesforce Salesforce Salesforce Field Service (ex ClickSoftware) Field Service Management ERP Services and Operations
Salesforce Salesforce Salesforce Experience Cloud Customer Engagement,Customer Experience CRM
Salesforce Salesforce Salesforce Service Cloud Customer Support CRM
Salesforce Salesforce Salesforce Dynamic Content Content Management Content Management
List of Software Implementations where Salesforce is a Reseller or SI
Logo Customer Industry Empl. Revenue Country Vendor Product Category When Insight
Adidas Germany Retail 8312 $23.2B Germany Salesforce Salesforce Dynamic Content Content Management 2018
In 2018, Adidas Germany implemented Salesforce Dynamic Content as part of its Content Management strategy to centralize AI-driven email personalization for marketing and newsletter workflows. The program began in 2018 and was developed in partnership with Salesforce, later moving to Einstein Content Selection in October 2020 to standardize content decisioning inside Salesforce Marketing Cloud. The implementation leveraged Salesforce Marketing Cloud capabilities, notably Einstein Content Selection, to power AI-driven content recommendation and dynamic content rendering at send time. Configuration emphasized template-driven newsletters, dynamic content blocks, and automated content selection rules to reduce manual production work and support personalized variants for markets. Operational scope was global, covering more than 20 countries and focused on marketing, email personalization, and newsletter channel orchestration. Execution combined a centralized content strategy with localized market rules and involved email production, campaign management, and regional marketing teams during phased rollouts across markets. Governance was structured through a commercial and implementation partnership with Salesforce, aligning central governance for content and model stewardship with local market workflows. Adidas reported approximately 40 percent reduction in email production costs and an 8 percent increase in dynamic newsletter channel contribution as explicit outcomes of the deployment.
Thames Valley Police Government 7900 $672M United Kingdom Salesforce Salesforce Dynamic Content Content Management 2023
In 2023, Thames Valley Police implemented Salesforce Dynamic Content within Salesforce Marketing Cloud to deliver personalised victim communications and support across Thames Valley Police and Hampshire & Isle of Wight Constabulary in the United Kingdom. The implementation targeted CRM driven communications and victim support workflows, configuring dynamic content and journey orchestration for contact centre escalation and victim liaison teams. The deployment centered on dynamic content configuration and triggered journeys, using Salesforce Dynamic Content to vary message content based on case attributes and engagement signals. Functional capabilities implemented include personalised messaging templates, automated triggered journey orchestration, and audience segmentation tied to case status and support workflows. The solution architecture integrated Salesforce Marketing Cloud with backend data orchestration using MuleSoft, enabling event driven data flows and synchronization between policing case records and Marketing Cloud audiences. Delivery was led by Salesforce Professional Services in a 15 week project, with the implementation going live in 2023 and operational handover to policing communications and contact centre functions. Rollout included governance for content and journey orchestration, establishing operational ownership across victim support, contact centre, and communications teams, and creating processes for message approval and triggered-response management. The implementation required aligning communications workflows to CRM case events and instituting controls for personalised outreach and consent handling. The initiative produced measurable operational outcomes reported by the customer, including a 10% reduction in contact centre calls, savings of 1.4 million pounds, and a 15% increase in victim satisfaction. The project is recorded as a Content Management implementation using Salesforce Dynamic Content within the policing CRM and communications stack.
Showing 1 to 2 of 2 entries
IT Decision Makers and Key Stakeholders at Salesforce
First Name Last Name Title Function Department Email Phone
SVP, Office of the Chairman and CEO VP Operations
Chief Customer Officer VP Finance
EVP Finance (Global Head of Tax & Insurance and Japan Finance) Director Finance
Tax Director Director Finance
Director, State Income Tax Director Finance
Executive Assistant to EVP, Social Applications Manager IT
Market Strategy CXO Finance
Manager, Market Strategy Events Manager Finance
Market Strategy Specialist Manager Finance
Director, Customer Success - Analytics (Tableau CRM) Adoption (Strategic Customers) Director Customer Service
Director - M&A Sales Incentive Comp Director Sales
Vice President, Lead Operations VP Sales
Manager, Sales Strategy & Operations Manager Sales
President & Chief People Officer CXO HR
Senior Director HR Director HR
EVP, Global Rewards & COO ES (HR) VP HR
Director of Recruiting Director Procurement
Manager Global Sales Compensation Manager HR
Vice President, Global Incentive Compensation Analytics and Reporting VP IT
Director Global Incentive Compensation Operations Director HR
Director Sales Compensation Administration Director HR
Executive Vice President & General Counsel VP Finance
Vice President, M&A Legal & Associate General Counsel VP Legal
Head Of Legal Director Legal
Senior Director, Legal and Corporate Affairs Operations Director Legal
Chief of Staff to the Chief Compliance Officer and Corporate Secretary CXO Finance
Senior Manager, Information Security GovCloud Manager IT
Information Security Officer, Principal Software Architect Director IT
COO, Unified Agentforce Platform, Apps & Industries Technology CXO IT
Salesforce Administrator - Heroku Non Manager IT
Salesforce Administrator Manager Marketing
Senior Manager, Agentforce Technical Writer Manager Marketing
Sr Software Engineer | SMTS Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator at SFDCAdvisors Manager Marketing
Salesforce Administrator Manager Marketing
Marketing Cloud Platform Engineer Manager Marketing
Salesforce Administrator Manager Marketing
System Specialist 2 (Salesforce Administrator) Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator & BA Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Manager, Customer Success Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Technical Support Engineer Manager Marketing
Technical Support Enginner | Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce cloud engineer Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator/Developer Manager Marketing
Certified Salesforce Administrator with internship experience Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Training Program Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Salesforce Administrator in Training Manager Marketing
Salesforce Developer/Administrator Manager Marketing
Salesforce Administrator Manager Marketing
Vice President, Human Resources VP HR
VP, Global Payroll VP HR

Buyer Intent: Companies Evaluating Salesforce Services

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Logo Company Industry Employees Revenue Country Evaluated
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Salesforce System Integrator / VAR Profile

Salesforce is a system integrator and technology consulting firm headquartered in San Francisco, United States, with approximately 83334 employees and annual revenues of $41.5B.

Salesforce implements and supports enterprise applications across markets such as Content Management.

APPS RUN THE WORLD tracks 2 verified Salesforce software implementations across industries and regions, including: Adidas Germany where Salesforce implemented Salesforce Dynamic Content, and Thames Valley Police where Salesforce implemented Salesforce Dynamic Content.

Salesforce has a strategic VAR/SI partnership with Salesforce, backed by verified deployments.

Independent Software Vendors (ISVs) can boost their ecosystem by identifying existing Salesforce partnerships, building strong channel relationships, and forging strategic implementation alliances to expand customer reach and accelerate adoption.

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