Zaandam, 1506 MA,
Netherlands
Spotler
Spotler, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Spotler collaboration with software players such as Insocial empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Spotler | Insocial | Insocial Chatbot | Chatbots and Conversational AI | AI-Powered Application |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
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Rtl Nederland | Media | 2500 | $649M | Netherlands | Insocial | Insocial Chatbot | Chatbots and Conversational AI | 2015 |
In 2015, Rtl Nederland deployed Insocial Chatbot using the Chatbots and Conversational AI category to centralize webcare, social and messaging customer service workflows. The deployment focused on measuring transactional NPS across webcare, social and messaging channels and on feeding narrowcasting dashboards used by frontline teams in the Netherlands.
The implementation used Insocial Chatbot modules for chatbot interaction handling and for webcare integration, coupled with transactional NPS survey instrumentation to capture feedback after agent and bot interactions. Configuration emphasized conversational routing and automated handling, with chatbots and AI explicitly cited as handling a material share of incoming messages to reduce manual triage and sustain continuous channel coverage.
Integrations included a documented connector to OBI4wan for monitoring and webcare ticket workflows, enabling near real time handoff between automated conversational agents and human webcare staff. Spotler served as the system integrator and VAR on the project, coordinating integration workstreams and the rollout of narrowcasting dashboards.
Operational scope covered webcare, social and messaging channels and frontline customer service teams in the Netherlands, with narrowcasting dashboards delivering transactional NPS to operational users. Governance centered on instrumenting transactional NPS as an operational KPI within chat and webcare flows to inform frontline decisions, and the case explicitly cites chatbots and AI taking a material share of incoming message volume as a key implementation outcome.
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Buyer Intent: Companies Evaluating Spotler Services
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