Wellington, 6011,
New Zealand
Stuff Technographics
Stuff Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Stuff and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Stuff employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Stuff has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2014, Culture Amp for Employee Experience in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Stuff is running and its propensity to invest more and deepen its relationship with SAP , National Australia Bank , Stripe or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Stuff revenues, which have grown to $95.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Stuff intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Stuff Tech Stack and Enterprise Applications
Stuff ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Stuff implemented SAP ERP ECC 6.0 as its core financial system, deploying SAP ERP ECC 6.0 within an ERP Financial scope to support corporate accounting and planning. The deployment targeted Stuff's media finance organization in New Zealand and was positioned to centralize financial accounting and planning workflows across the company.
The implementation centered on SAP FI-CO and SAP BPC capabilities, with FI-CO configured to manage financial accounting and controlling processes and SAP BPC used for planning and consolidation workflows. Configuration work emphasized finance module setup, chart of accounts alignment, controlling structures, and BPC planning models to support budgeting and consolidation cycles consistent with ERP Financial functional requirements.
Integration work was coordinated as part of a wider Axapta Project, with the development team focusing on data exchange and alignment between SAP FI-CO and the Axapta effort to ensure consistent financial postings and planning data flows. This integration emphasis indicates cross-application orchestration between SAP ERP ECC 6.0 and the Axapta Project for finance and planning data consistency.
Project delivery relied on an internal development team structure engaged in module development and cross-system coordination, with governance oriented around the Axapta Project timeline and finance process alignment. The implementation narrative reflects a development phase focused approach to embedding SAP ERP ECC 6.0 into Stuff's ERP Financial landscape, particularly within FI-CO and BPC domains.
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Expense Management | ERP |
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2015 | 2015 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Stuff HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Culture Amp | Legacy | Culture Amp | Employee Experience | HCM | n/a | 2018 | 2018 |
In 2018, Stuff implemented Culture Amp as its Employee Experience platform. The deployment is surfaced on a branded subdomain at stuff.cultureamp.com which serves as the primary access point for employees to interact with the application.
The Culture Amp implementation covers standard Employee Experience capabilities, including engagement surveys, people analytics dashboards, performance review and feedback workflows, and action planning modules. Culture Amp is used to capture recurring employee feedback and to operationalize people analytics for HR decision making.
The platform is accessible via the stuff.cultureamp.com subdomain and is integrated into Stuff's employee access pattern on its New Zealand site. Operational ownership is centered in People and HR functions which use the application to centralize feedback and insight across the organization.
Governance is managed by People and HR teams who configure survey programs, manage user access, and curate dashboards for managers and leadership. The implementation positions Culture Amp as a centralized Employee Experience system for engagement, performance management, and people analytics at Stuff.
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Payroll | HCM |
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2016 | 2016 |
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Time and Attendance | HCM |
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2016 | 2016 |
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Workforce Scheduling | HCM |
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2016 | 2016 |
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Stuff Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Stuff implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment is a cloud-hosted Google Workspace configuration that Stuff uses on their website and to deliver company-wide productivity and communications capabilities.
Google Workspace (Formerly Google G-Suite) implementation centers on standard Collaboration modules including Gmail, Google Drive, Docs, Sheets, Slides, Meet and Calendar, with administrative control via the Google Admin console. Configuration emphasis is on shared drives, document collaboration, real-time editing and calendaring workflows that support content production and editorial coordination.
The implementation covers Stuff's approximately 1000 employees across editorial, product, commercial and corporate functions in New Zealand, aligning the Google Workspace Collaboration stack with newsroom collaboration and corporate communications needs. User provisioning and account management are handled through Google Workspace administration, with group and role based access patterns to segment editorial, publishing and back-office access.
Governance is enforced through Google Workspace administrative policies for account lifecycle, sharing settings and access controls, alongside standard operational practices for collaboration governance and compliance. The narrative links Stuff Google Workspace (Formerly Google G-Suite) Collaboration to core business functions, specifically communications and content collaboration, without disclosed third-party integrations or implementation partners.
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Stuff Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Asset Management | Content Management |
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2013 | 2013 |
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Stuff CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2020 | 2020 |
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Customer Data Platform | CRM |
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2012 | 2012 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Data Management Platform | CRM |
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2012 | 2012 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2020 | 2020 |
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Stuff ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Stuff PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Stuff IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Stuff CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Stuff
Apps Being Evaluated by Stuff Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-07-29 | Stuff | Evaluated | Piano Software | Piano Software Platform | Customer Engagement | CRM |