List of ActionIQ Customers
Palo Alto, 94304, CA,
United States
Since 2010, our global team of researchers has been studying ActionIQ customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ActionIQ for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ActionIQ for CRM include: Pandora, a Denmark based Retail organisation with 34201 employees and revenues of $5.18 billion, The New York Times Company, a United States based Media organisation with 5800 employees and revenues of $2.31 billion, Vera Bradley, a United States based Retail organisation with 1725 employees and revenues of $372.0 million and many others.
Contact us if you need a completed and verified list of companies using ActionIQ, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The ActionIQ customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Pandora | Retail | 34201 | $5.2B | Denmark | Uniphore | ActionIQ | CRM | 2020 | n/a |
In 2020 Pandora implemented ActionIQ for Customer Experience. Pandora used ActionIQ to centralize customer data and advance Customer Experience across its marketing and customer engagement functions.
The implementation emphasized customer data platform capabilities within ActionIQ, including unified customer profiles, audience segmentation, campaign orchestration, and cross-channel activation. Configuration work focused on segmentation workflows, orchestration logic, and standard data ingestion and identity resolution patterns commonly associated with Customer Experience platforms.
Operational integrations were built to connect ActionIQ with core enterprise systems, using connectors to ecommerce systems, CRM, marketing automation, point of sale, and data warehouse layers to enable activation and reporting. These integrations supported campaign activation and analytics use cases driven by unified profiles and segment membership.
Pandora reported that ActionIQ's platform was technically solid and performant, and that ActionIQ personnel were extremely helpful and quick during the implementation, which aided adoption by marketing and analytics teams. Governance centered on centralized profile management and campaign workflow ownership to align operational responsibilities across marketing and customer engagement.
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The New York Times Company | Media | 5800 | $2.3B | United States | Uniphore | ActionIQ | CRM | 2014 | n/a |
In 2014, The New York Times Company deployed ActionIQ for Customer Experience. ActionIQ was positioned to sit on top of the company's data lake and run increasingly large scale marketing operations, addressing a historical sore spot in campaign execution and audience management.
The implementation centered on customer segmentation, audience management, campaign orchestration, personalization, and analytics capabilities typical for a Customer Experience platform. ActionIQ was configured to leverage the data lake as its primary source of record for unified customer profiles and to operationalize large scale segmentation and campaign execution across channels, reducing reliance on bespoke scripts and isolated lists. Operational ownership concentrated in marketing and audience development teams, with governance that centralized audience taxonomy, access controls, and campaign approval workflows to standardize processes. The deployment emphasized integration with the existing data lake and internal data infrastructure, positioning ActionIQ as the orchestration layer for large scale marketing operations.
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Vera Bradley | Retail | 1725 | $372M | United States | Uniphore | ActionIQ | CRM | 2020 | n/a |
In 2020, Vera Bradley implemented ActionIQ to unify customer data and to activate that data in real time. The implementation positioned ActionIQ as a central Customer Experience platform to consolidate cross-channel profiles, enable real-time audience segmentation, and support on-the-fly activation to marketing channels. Vera Bradley ActionIQ Customer Experience marketing and product engagement use cases were prioritized to accelerate product-specific targeting.
Configuration focused on customer profile unification, audience segmentation, real-time activation pipelines, and campaign orchestration, reflecting common Customer Experience capabilities of a customer data platform. Operational ownership landed in marketing with coordinated workflows with product merchandising teams to run targeted campaigns on specific product lines, enabling deeper work on product engagement. The speed at which Vera Bradley can engage custom audiences has enabled more sustained customer engagement, supporting longer-term, happy, engaged customers.
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Buyer Intent: Companies Evaluating ActionIQ
- Actively, a United States based Communications organization with 45 Employees
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