List of Adobe Audience Manager Customers
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United States
Since 2010, our global team of researchers has been studying Adobe Audience Manager customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Adobe Audience Manager for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Adobe Audience Manager for Data Management Platform include: Australian Government, a Australia based Government organisation with 365400 employees and revenues of $444.01 billion, UnitedHealth Group, a United States based Insurance organisation with 400000 employees and revenues of $400.28 billion, United Healthcare, a United States based Insurance organisation with 400000 employees and revenues of $400.28 billion, Volkswagen, a Germany based Automotive organisation with 639608 employees and revenues of $380.70 billion, CVS, a United States based Healthcare organisation with 300000 employees and revenues of $378.96 billion and many others.
Contact us if you need a completed and verified list of companies using Adobe Audience Manager, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the Analytics and BI software purchases.
The Adobe Audience Manager customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of Analytics and BI software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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1&1 Ionos | Professional Services | 70 | $75M | United Kingdom | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2021 | n/a |
In 2021, 1&1 Ionos implemented Adobe Audience Manager. Adobe Audience Manager is deployed as a Data Management solution on their website to centralize audience definitions and support digital marketing workflows, with a clear focus on on-site audience collection and segment activation.
The deployment leveraged Adobe Audience Manager capabilities such as audience segmentation, trait building and profile stitching to consolidate behavioral and deterministic signals captured from the site. Implementation work centered on site tagging and data layer instrumentation to feed those signals into Adobe Audience Manager, and segment publication controls were configured to enable audience exports for downstream personalization and campaign workflows.
Operational coverage is concentrated on marketing, digital analytics and personalization functions within 1&1 Ionos, applied to their public website. Governance emphasized audience taxonomy, segment lifecycle controls and publication rules to manage which audiences are activated from Adobe Audience Manager, embedding Data Management practices into site-level audience orchestration.
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1-800 Loose Diamonds | Distribution | 2 | $1M | United States | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2021 | n/a |
In 2021, 1-800 Loose Diamonds deployed Adobe Audience Manager on its public website to centralize visitor identifiers and build audience segments. 1-800 Loose Diamonds uses Adobe Audience Manager for Data Management to support marketing personalization, audience segmentation, and basic profile stitching for web-driven customer engagement.
Implementation focused on site-level web tagging and data capture, feeding Adobe Audience Manager's segmentation and audience construction capabilities. The deployment concentrated operational scope on marketing and ecommerce functions, enabling audiences to be defined by behavioral signals and exported for activation in downstream campaign workflows. Governance centered on tag management and centralized trait definitions to maintain consistent audience definitions across the site.
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1-800Accountant | Professional Services | 300 | $45M | United States | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2022 | n/a |
In 2022, 1-800Accountant implemented Adobe Audience Manager on its website to centralize Data Management for marketing, audience targeting, and personalization workflows. The deployment focused on web data capture and audience orchestration, embedding Adobe Audience Manager for tag-based data collection and centralized trait and segment construction across site interactions.
Configuration work emphasized audience segmentation, profile stitching, and rule-based segment definitions to support demand generation and digital marketing use cases. Adobe Audience Manager was configured to create persistent audience profiles and exportable segments, aligning segment taxonomy with marketing campaign and personalization needs.
Operational coverage centers on the company website and marketing organization in the United States, with governance practices established for audience taxonomy and tag governance to standardize data capture and segment naming. The implementation positions Adobe Audience Manager as the primary Data Management hub for web-derived audience intelligence and downstream activation by marketing and personalization teams.
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Professional Services | 10 | $1M | Indonesia | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2023 | n/a |
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Retail | 200 | $80M | Germany | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2013 | n/a |
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Retail | 1300 | $40M | Russia | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2022 | n/a |
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Professional Services | 30 | $3M | United States | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2018 | n/a |
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Professional Services | 10 | $1M | Netherlands | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2013 | n/a |
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Professional Services | 440 | $70M | United States | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2019 | n/a |
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Education | 43 | $7M | United States | Adobe Systems | Adobe Audience Manager | Data Management Platform | 2024 | n/a |
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Buyer Intent: Companies Evaluating Adobe Audience Manager
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