List of Amadeus Hotel Guest Management Customers
Madrid, 28027,
Spain
Since 2010, our global team of researchers has been studying Amadeus Hotel Guest Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Amadeus Hotel Guest Management for Guest Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Amadeus Hotel Guest Management for Guest Management include: Oliver Hospitality, a United States based Leisure and Hospitality organisation with 55 employees and revenues of $10.0 million, Inn at the Market, a United States based Leisure and Hospitality organisation with 75 employees and revenues of $8.0 million, B2 Boutique and Budget Hotel, a Thailand based Leisure and Hospitality organisation with 28 employees and revenues of $3.0 million and many others.
Contact us if you need a completed and verified list of companies using Amadeus Hotel Guest Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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B2 Boutique and Budget Hotel | Leisure and Hospitality | 28 | $3M | Thailand | Amadeus IT Group | Amadeus Hotel Guest Management | Guest Management | 2025 | n/a |
In 2025 B2 Boutique and Budget Hotel deployed Amadeus Hotel Guest Management as part of a strategic iHotelier Suite partnership with Amadeus IT Group, leveraging Amadeus Guest Management Solutions to unify booking, CRM and loyalty across its Thailand properties. The announcement in July 2025 set an APAC-focused rollout timetable, with the implementation targeted to be live in 2025 across the companys hotel sites in Thailand.
The implementation centers on consolidating the booking engine and customer relationship management workflows into a single guest management layer provided by Amadeus Hotel Guest Management. Functional capabilities implemented include unified guest profiles, integrated booking and reservation handling, CRM-driven guest segmentation, and a membership loyalty program module to support personalized guest journeys and direct booking incentives. Configuration work emphasized profile unification and membership enrollment workflows to enable targeted communications and cohort-based offers.
Operational scope is regional and hotel-level, covering B2 Hotels properties in Thailand as part of an APAC rollout strategy, with the iHotelier Suite components operating together to surface reservations, loyalty status, and CRM events to frontline operations and revenue teams. Integrations are internal to the Amadeus iHotelier Suite architecture, aligning booking engine data with Guest Management and CRM capabilities to reduce manual reconciliation and centralize guest data for marketing and reservation channels.
Governance and rollout planning adopted staged execution across properties in Thailand, with program governance focused on membership program rules, guest data governance, and aligned workflows between reservations, front desk, and marketing. The stated business aims are to personalize guest journeys and increase direct bookings and loyalty through integrated booking, CRM and GMS capabilities.
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Inn at the Market | Leisure and Hospitality | 75 | $8M | United States | Amadeus IT Group | Amadeus Hotel Guest Management | Guest Management | 2023 | n/a |
In 2023, Inn at the Market implemented Amadeus Hotel Guest Management as a Hotel Guest Management deployment focused on CRM and marketing automation across its North America operations. The property configured Amadeus Guest Management Solutions GMS alongside iHotelier to consolidate guest profiles and enable campaign orchestration for direct booking initiatives.
Functional implementation emphasized marketing automation capabilities of Amadeus Hotel Guest Management, specifically Campaign Advisor and Cart Abandonment, together with core guest profile management, segmentation, and campaign execution workflows typical of Hotel Guest Management systems. Configuration included audience building and automated campaign flows to recover abandoned bookings and to run targeted email campaigns.
Integrations were centered on iHotelier feeding reservation and guest data into Amadeus Guest Management Solutions to support segmentation and automated outreach, with operational coverage oriented toward marketing and revenue management functions at the Seattle property. Amadeus reports that the deployment using GMS and related Amadeus modules delivered approximately a 500% revenue increase full year 2022 versus through August 2023 and generated 266 new reservations between February and August 2023, outcomes reported by the vendor tied to the CRM and marketing-focused deployment.
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Oliver Hospitality | Leisure and Hospitality | 55 | $10M | United States | Amadeus IT Group | Amadeus Hotel Guest Management | Guest Management | 2023 | n/a |
In 2023, Oliver Hospitality deployed Amadeus Hotel Guest Management to power a targeted Black Friday 'Spin it to win it' CRM and marketing campaign that drove direct bookings and member engagement. The implementation used Amadeus Hotel Guest Management alongside Amadeus iHotelier and Metasearch capabilities, and the project is referenced with the Apps Category in internal case materials. The campaign was US based and executed by the hospitality marketing and reservations teams to prioritize direct channel revenue and loyalty activation.
Configuration focused on guest management automation and loyalty activation workflows, leveraging Amadeus Hotel Guest Management features to orchestrate member segments, offer distribution, and automated reservation capture. The solution was configured to trigger promotional entitlements and capture campaign attribution, enabling automated follow up and membership enrollment workflows consistent with Guest Management Solutions patterns. Technical setup emphasized cloud delivered CRM orchestration and marketing automation rather than on premise hosting.
Integrations implemented during the campaign connected Amadeus Hotel Guest Management with Amadeus iHotelier for booking fulfillment and with metasearch channels for offer syndication, enabling a closed loop from offer exposure to direct reservation. Operational coverage spanned marketing, revenue management, and front desk reservation workflows, with data flows supporting campaign performance reporting and guest profile enrichment. The implementation retained control in-house without a named systems integrator.
Governance centered on campaign level approval and membership communication policy, with automated rules in Amadeus Hotel Guest Management enforcing eligibility and offer cadence. Outcomes reported in Amadeus case materials include over $85,000 in direct booking revenue and more than 200 direct reservations during the campaign period, demonstrating the role of GMS driven automation and loyalty activation in campaign execution.
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