List of Ant Marketing Call Center Service Customers
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United Kingdom
Since 2010, our global team of researchers has been studying Ant Marketing Call Center Service customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Ant Marketing Call Center Service for Professional Services from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Ant Marketing Call Center Service for Professional Services include: Royal Bank of Scotland, a United Kingdom based Banking and Financial Services organisation with 61651 employees and revenues of $18.88 billion, ScottishPower, a United Kingdom based Utilities organisation with 932 employees and revenues of $6.19 billion, British Gas, part of Centrica, a United Kingdom based Utilities organisation with 2500 employees and revenues of $465.0 million, NHS 111, a United Kingdom based Professional Services organisation with 3000 employees and revenues of $300.0 million and many others.
Contact us if you need a completed and verified list of companies using Ant Marketing Call Center Service, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Ant Marketing Call Center Service customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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British Gas, part of Centrica | Utilities | 2500 | $465M | United Kingdom | Ant Marketing | Ant Marketing Call Center Service | Professional Services | 2017 | n/a | In 2017 British Gas implemented Ant Marketing Call Center Service, Apps Category . The deployment emphasizes outsourced multichannel contact-centre support delivered by Ant Marketing, oriented toward inbound customer service and outbound telemarketing for sales and customer engagement programs. Ant Marketing Call Center Service was configured to provide core contact-center capabilities consistent with outsourced service models, including inbound contact handling, outbound telemarketing campaigns, scripted sales and retention interactions, and multichannel voice and digital contact handling. Configuration work focused on operational scripts, queue management, and campaign scheduling to support sustained telemarketing and customer service operations. Operational coverage targeted British Gas customer service and sales functions across the United Kingdom, with the service operating as a vendor-run contact centre program supporting consumer-facing customer operations. The engagement was structured to centralize telemarketing and contact handling outside British Gas internal call centres while aligning campaign priorities with internal marketing and sales stakeholders. Governance included program-level service agreements, performance reporting and centralized oversight by British Gas customer operations, designed to manage quality and campaign alignment with business objectives. The implementation narrative centers on a vendor-managed contact-centre outsourcing model delivering inbound and outbound contact services to British Gas. | |
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NHS 111 | Professional Services | 3000 | $300M | United Kingdom | Ant Marketing | Ant Marketing Call Center Service | Professional Services | 2021 | n/a | In 2021, NHS 111 implemented Ant Marketing Call Center Service, Category . The deployment targeted the Nottingham contact centre where call handlers operated as covid 19 111 responders and used Ant Marketing Call Center Service as the primary platform for inbound handling and triage. The Ant Marketing Call Center Service was configured to support live call handling through NICE/CXone telephony integration and to capture caller data via the INFINITY system, with internal collaboration facilitated through Microsoft Teams. Functional capabilities implemented included symptom triage for COVID-19 cases, structured data collection, safeguarding issue flagging, emergency escalation and call transfers to 999, booking of nurse callbacks, and scheduling appointments for walk in GPs. Operational scope covered call handlers, clinical responders and Clinical Floor Walkers at the Nottingham site, with workflows organized around triage, clinical escalation and appointment booking. Governance centered on scripted triage procedures, safeguarding alerts in the call record and defined escalation paths to clinical floor staff and emergency services, aligning telephony, data capture and internal communications within the Ant Marketing Call Center Service environment. | |
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Royal Bank of Scotland | Banking and Financial Services | 61651 | $18.9B | United Kingdom | Ant Marketing | Ant Marketing Call Center Service | Professional Services | 2017 | n/a | In 2017, Royal Bank of Scotland deployed Ant Marketing Call Center Service in the United Kingdom. The Ant Marketing Call Center Service was provisioned to support sales and customer contact functions, delivering telemarketing and customer service contact centre operations as part of RBS’s retail customer engagement efforts. The implementation emphasized outbound telemarketing and inbound customer service capabilities, reflecting Ant Marketing’s service portfolio. Configuration work focused on campaign management, agent scripting, session-based contact handling, reporting and quality monitoring to support sales outreach and customer service workflows. These functional modules were aligned to contact centre operating practices and agent supervision to manage customer interactions and sales conversations. Operational coverage was UK focused and oriented to RBS sales and customer contact channels. Governance was structured around campaign coordination and performance oversight between Ant Marketing and RBS business owners, with operational processes adjusted to standard call center workflows, agent scheduling and quality assurance practices. The deployment positioned Ant Marketing Call Center Service as the Call Center solution executing telemarketing and customer service delivery for RBS retail operations. | |
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Utilities | 932 | $6.2B | United Kingdom | Ant Marketing | Ant Marketing Call Center Service | Professional Services | 2017 | n/a |
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