List of Be The Brand DAM Customers
Since 2010, our global team of researchers has been studying Be The Brand DAM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Be The Brand DAM for Digital Asset Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Be The Brand DAM for Digital Asset Management include: Co-op, a United Kingdom based Retail organisation with 65000 employees and revenues of $14.50 billion, Quilter, a United Kingdom based Banking and Financial Services organisation with 3005 employees and revenues of $5.10 billion, Police Mutual, a United Kingdom based Banking and Financial Services organisation with 500 employees and revenues of $200.0 million and many others.
Contact us if you need a completed and verified list of companies using Be The Brand DAM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Be The Brand DAM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Co-op | Retail | 65000 | $14.5B | United Kingdom | Be the Brand | Be The Brand DAM | Digital Asset Management | 2022 | n/a |
In 2022 Co-op Funeralcare implemented Be The Brand DAM to provide a single asset store and a system-driven approval process to evidence consumer outcomes and comply with new FCA regulation for prepaid funeral plans. Be The Brand DAM operates as the organization’s Digital Asset Management solution to centralize creative assets used across marketing and compliance functions.
The implementation delivered a centralized asset repository and enforced approval workflows, with standard Digital Asset Management capabilities such as controlled access, metadata-driven cataloging and version control to support evidencing and auditability. Configuration emphasized system-driven approvals and audit trails to capture evidence required for prepaid funeral plan regulatory oversight.
The rollout covered Co-op Funeralcare across the United Kingdom and targeted marketing and compliance teams as primary operational users, with a UK-wide go-live completed under a regulatory deadline. The program completed rapid migration of existing assets into Be The Brand DAM and included end-user training to embed new operational processes.
Governance changes focused on tightening marketing to compliance handoffs, formalizing approval workflows inside the Be The Brand DAM environment and documenting evidence trails for FCA reporting. The project delivered rapid migration, training and improved governance and reached business as usual status by 29 July 2022.
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Police Mutual | Banking and Financial Services | 500 | $200M | United Kingdom | Be the Brand | Be The Brand DAM | Digital Asset Management | 2024 | n/a |
In 2024, Police Mutual implemented Be The Brand DAM to centralise marketing assets and manage high volume financial promotions within its Digital Asset Management environment. The Be The Brand DAM deployment focused on marketing and compliance across the United Kingdom, embedding auditable approval workflows to meet FCA and Consumer Duty expectations.
The implementation delivered a centralised repository with metadata driven taxonomy, version control, full audit trail, and configurable approval workflows to support high volume financial promotions and regulatory traceability. The project migrated large volumes of legacy assets into Be The Brand DAM and included role based training for marketing and compliance users to operationalise governance and asset lifecycle management. Configuration emphasis was placed on asset classification, search and retrieval, and supplier collaboration workflows.
Operational coverage centered on marketing and compliance teams, with supplier users supported through collaboration features and controlled asset sharing, positioning the system for wider use across customer communications. Integrations with specific downstream systems were not disclosed, the deployment instead focused on internal governance, auditability and workflow orchestration inside the Digital Asset Management platform.
Governance changes included formalised approval gates, audit logs for promotional materials, and documented processes reinforced through role based training and rollout oversight. Reported outcomes included improved efficiency, greater traceability and better supplier collaboration while positioning Police Mutual to extend Be The Brand DAM into broader customer communications channels.
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Quilter | Banking and Financial Services | 3005 | $5.1B | United Kingdom | Be the Brand | Be The Brand DAM | Digital Asset Management | 2020 | n/a |
In 2020, Quilter selected Be the Brand's MPAH and implemented Be The Brand DAM to consolidate literature lifecycle management, streamline approvals and centralise compliance reporting across its businesses. The program moved from selection in late 2020 to a UK go live in 2021, focusing initial deployment on marketing production and compliance functions.
Be The Brand DAM functioned as a Marketing Production and Approval Hub, providing a single repository for controlled collateral, approval orchestration and audit ready reporting. The deployment emphasized asset lifecycle governance, version control, metadata management and approval workflow orchestration consistent with Digital Asset Management practices. Configuration work included predefined approval routing and records retention controls to support regulatory requirements.
Operational coverage targeted Quilter business units in the UK, delivering faster approvals, improved record keeping and a repeatable blueprint for wider rollout. The implementation aligned with existing marketing production workflows and compliance reporting processes to centralise literature control without introducing named system integrations. User roles and approval stages were formalised to enforce centralized governance across business lines.
Governance updates institutionalised approval stewardship and compliance traceability, creating an auditable literature lifecycle from content creation through distribution. Quilter's Be The Brand DAM deployment produced repeatable configuration patterns intended for phased expansion beyond the UK.
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