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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

List of Blacksmith Sales Enablement Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Nestle Consumer Packaged Goods 275000 $102.8B Switzerland Blacksmith Applications Blacksmith Sales Enablement Sales Enablement 2018 n/a
In 2018 Nestlé is listed as a customer using Blacksmith Sales Enablement in the Sales Enablement category. The vendor announcement cites Nestlé among organizations leveraging the combined Blacksmith and FS Enablers platform to guide sales activities, product data and promotion strategies in a foodservice and CPG context. The public reference frames adoption at the platform level rather than providing project-level implementation detail. Implementation signals indicate use of Blacksmith Sales Enablement with functional modules aligned to sales enablement and trade effectiveness, specifically capability areas for guided selling, product data management and promotion strategy orchestration. The platform reference implies configuration for trade promotion planning and sales activity guidance, consistent with Sales Enablement workflows that coordinate content, catalog data and promotion execution across customer-facing teams. Operationally the cited use case targets foodservice and broader CPG sales and trade marketing functions, suggesting deployment to sales and promotion teams responsible for in-market execution and assortment decisions. The vendor announcement does not disclose system integrators, named integrations, rollout regions, or detailed governance, and the vendor note indicates module usage and implementation dates are inferred or estimated from the announcement rather than documented at the project level.
The J. M. Smucker Co. Consumer Packaged Goods 8000 $8.7B United States Blacksmith Applications Blacksmith Sales Enablement Sales Enablement 2018 n/a
In 2018 The J. M. Smucker Co. implemented Blacksmith Sales Enablement, a Sales Enablement application, to support its foodservice channel in the United States. The vendor names The J. M. Smucker Co. as a customer leveraging sales enablement and foodservice CRM capabilities to connect sales and finance, manage product and catalog data, and drive field sales execution. Blacksmith Sales Enablement was configured to provide foodservice CRM workflows and product catalog management, with functional focus on field sales execution and alignment of commercial finance processes. The implementation emphasized catalog data provisioning to the field, order capture and execution workflows for sales teams, and role based access controls and mobile field enablement consistent with Sales Enablement category capabilities. Operational coverage centered on U.S. foodservice sales and commercial finance teams, with integration points intended to synchronize product master data and commercial financial processes. Governance actions included centralized catalog stewardship and cross functional coordination between sales and finance to maintain product and pricing accuracy during the 2018 rollout.
Tyson Foods Consumer Packaged Goods 133000 $55.4B United States Blacksmith Applications Blacksmith Sales Enablement Sales Enablement 2018 n/a
In 2018 Tyson Foods implemented Blacksmith Sales Enablement as a Sales Enablement application to support foodservice selling across the United States. Blacksmith Sales Enablement is used by Tyson Foods for CRM, centralized product data management, and mobile field tools, with an explicit focus on improving trade effectiveness and selling prioritization. The implementation centers on modules for foodservice sales enablement, CRM record management, product catalog and data stewardship, and mobile field tooling for on-premise selling. These components align with standard Sales Enablement functionality including content and playbook distribution, account and selling prioritization workflows, and mobile access for field representatives. Operational coverage is documented in the vendor acquisition announcement as United States foodservice sales activity, and the deployment impacts foodservice sales, trade management, and field sales teams. The vendor announcement is the source for the customer relationship and module use, and module usage dates noted by the vendor were inferred from that acquisition communication rather than itemized in the source.
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FAQ - APPS RUN THE WORLD Blacksmith Sales Enablement Coverage

Blacksmith Sales Enablement is a Sales Enablement solution from Blacksmith Applications.

Companies worldwide use Blacksmith Sales Enablement, from small firms to large enterprises across 21+ industries.

Organizations such as Nestle, Tyson Foods and The J. M. Smucker Co. are recorded users of Blacksmith Sales Enablement for Sales Enablement.

Companies using Blacksmith Sales Enablement are most concentrated in Consumer Packaged Goods, with adoption spanning over 21 industries.

Companies using Blacksmith Sales Enablement are most concentrated in Switzerland and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Blacksmith Sales Enablement across Americas, EMEA, and APAC.

Companies using Blacksmith Sales Enablement range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 33.33%, and global enterprises with 10,000+ employees - 66.67%.

Customers of Blacksmith Sales Enablement include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Blacksmith Sales Enablement customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Sales Enablement.