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List of CAS genesisWorld Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Contract Construction Construction and Real Estate 30 $3M United States CAS Software CAS genesisWorld CRM 2008 n/a
In 2008, Contract Construction implemented CAS genesisWorld as its CRM to centralize customer records and AR activity for its United States operations, including sites referenced in Irmo and Blythewood South Carolina. The deployment focused on consolidating account management, customer history, and transactional contact data to support daily billing and receivable monitoring across the small construction firm. CAS genesisWorld was configured to support core CRM capabilities, including contact and account management, activity and task tracking, document attachments for customer records, and chronological AR activity logs. Configuration emphasized workflows for daily input of unpaid invoices, routine customer outreach by email and phone, and maintenance of a complete payment history to support month end closing activities. The CRM was used in tandem with the Contractor's Accounting System CAS for inputting payables and reconciling statements, and it interfaced operationally with Pensoft Payroll and outside accounting resources for year end close activities. Governance centered on embedding AR and payable capture into accounting reconciliations and banking reconciliation processes, aligning sales and accounting workflows so account managers and the accounting function could use CAS genesisWorld as the authoritative source for customer interactions and receivable status.
J E Ekornes AS Consumer Packaged Goods 1600 $429M Norway CAS Software CAS genesisWorld CRM 2010 n/a
In 2010, J E Ekornes AS implemented CAS genesisWorld as its CRM to strengthen customer engagement. The deployment was positioned to both respond to incoming customer demands and to actively contact customers through coordinated outreach. CAS genesisWorld was configured for individual contact categorization, targeted segmentation, and campaign management, enabling automated direct marketing workflows. The implementation leveraged CAS genesisWorld CRM capabilities for timing controls and personalized message distribution to ensure campaigns are executed at appropriate moments. Ekornes integrated CAS genesisWorld with the e-mail marketing solution Inxmail to execute email-driven campaigns at the right time, enabling the marketing organization to distribute personalized information to customers and prospects in an automated way. Ekornes reports that CAS genesisWorld individually categorizes all contacts, which supports targeted distribution, and that the automated process was well received by all involved in the process.
Klaus Faber AG Manufacturing 270 $360M Germany CAS Software CAS genesisWorld CRM 2014 n/a
In 2014, Klaus Faber AG implemented CAS genesisWorld as its centralized CRM platform. The manufacturing company with approximately 270 employees operationally deployed CAS genesisWorld CRM to support sales, marketing and customer service functions within its Germany operations. The CAS genesisWorld implementation centralized contact and account management, structured opportunity and pipeline tracking, activity and appointment scheduling, document management, and CRM reporting. Configuration work focused on embedding sales process workflows, maintaining comprehensive customer interaction histories, and automating routine commercial tasks to support day to day operations. Rollout and governance emphasized standardization of customer data, role based access controls, and defined process workflows for commercial and service teams. Training and staged adoption were applied to operationalize CAS genesisWorld CRM and integrate it into the companys core customer facing routines.
Consumer Packaged Goods 16500 $11.7B United States CAS Software CAS genesisWorld CRM 2010 n/a
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FAQ - APPS RUN THE WORLD CAS genesisWorld Coverage

CAS genesisWorld is a CRM solution from CAS Software.

Companies worldwide use CAS genesisWorld, from small firms to large enterprises across 21+ industries.

Organizations such as Molson Coors, J E Ekornes AS, Klaus Faber AG and Contract Construction are recorded users of CAS genesisWorld for CRM.

Companies using CAS genesisWorld are most concentrated in Consumer Packaged Goods, Manufacturing and Construction and Real Estate, with adoption spanning over 21 industries.

Companies using CAS genesisWorld are most concentrated in United States, Norway and Germany, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of CAS genesisWorld across Americas, EMEA, and APAC.

Companies using CAS genesisWorld range from small businesses with 0-100 employees - 25%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 25%, and global enterprises with 10,000+ employees - 25%.

Customers of CAS genesisWorld include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified CAS genesisWorld customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of CRM.