List of Danads Platform Customers
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Since 2010, our global team of researchers has been studying Danads Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Danads Platform for Digital Advertising Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Danads Platform for Digital Advertising Platform include: Tripadvisor, a United States based Professional Services organisation with 2850 employees and revenues of $1.79 billion, Opera, a Norway based Professional Services organisation with 599 employees and revenues of $480.0 million, National World, a United Kingdom based Media organisation with 1179 employees and revenues of $103.0 million and many others.
Contact us if you need a completed and verified list of companies using Danads Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Danads Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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National World | Media | 1179 | $103M | United Kingdom | Danads | Danads Platform | Digital Advertising Platform | 2023 | n/a |
In 2023 National World launched a self-serve advertising platform called National World Ad Manager, powered by the Danads Platform. The Danads Platform is a Digital Advertising Platform implemented to automate ad buying and broaden access to National World’s portfolio of UK news brands, with a primary focus on commercial monetisation across the United Kingdom.
Implementation centered on advertiser-facing capabilities, including self-service campaign creation, targeting driven by first-party data, and real-time reporting for performance monitoring. The deployment emphasizes programmatic automation of ad buying workflows and hands-on campaign management, consistent with Digital Advertising Platform functional patterns for campaign orchestration, audience segmentation, and reporting instrumentation.
Operational scope covers National World’s UK brands and the advertiser base that buys across that portfolio, and the platform is positioned as the primary tool for digital advertising and commercial teams. Governance and rollout were organized around a public self-serve product named National World Ad Manager, delivering direct advertiser access and shifting campaign execution from publisher-managed workflows to advertiser-driven campaign setup and reporting on the Danads Platform.
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Opera | Professional Services | 599 | $480M | Norway | Danads | Danads Platform | Digital Advertising Platform | 2021 | n/a |
In 2021 Opera launched a self serve Opera Ad Manager powered by the Danads Platform, implementing a Digital Advertising Platform to give advertisers direct, automated access to Opera’s global inventory across browsers and news products. The initiative targets digital advertising and publisher monetisation globally, and the Danads Platform was positioned to streamline campaign setup, reporting and scale advertiser access to Opera audiences.
The deployment configured a self serve ad management interface with advertiser onboarding and campaign creation workflows, automated inventory access and reporting capabilities to support campaign measurement. Functional capabilities emphasized campaign setup automation and centralized reporting to reduce manual campaign operations and accelerate advertiser access.
Integration surfaced Opera browser inventory and news product placements through the Danads Platform, creating a single access surface for advertisers across Opera’s properties. Operational scope included Opera Ads, publisher monetisation teams, ad operations and sales functions on a global basis, aligning platform access with commercial inventory controls.
Governance and rollout centered on standardized advertiser onboarding, campaign control policies and consolidated reporting workflows, with marketing framing the platform as a way to streamline campaign setup and reporting. The launch was positioned to scale advertiser access to Opera audiences while advancing publisher monetisation objectives.
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Tripadvisor | Professional Services | 2850 | $1.8B | United States | Danads | Danads Platform | Digital Advertising Platform | 2022 | n/a |
In 2022, Tripadvisor launched Tripadvisor Ad Express using the Danads Platform to create a global self‑serve advertising channel that helps attract and enable SME advertisers to plan, buy and optimise campaigns. The Danads Platform was implemented as Tripadvisor's Digital Advertising Platform to support digital advertising and monetisation at scale across Tripadvisor's global site footprint.
Implementation focused on self‑serve campaign management and advertiser onboarding, with configuration for campaign planning, media buying workflows, automated optimisation, creative management, and reporting and revenue attribution functionality. The deployment emphasized advertiser control for campaign setup and optimisation while preserving publisher controls for inventory allocation and monetisation policies.
Operational coverage was global and concentrated on SME advertisers, with the platform integrated into Tripadvisor commercial and inventory processes to enable programmatic and direct-sell buying flows. Danads was the technology partner for the implementation, and the Danads Platform was later associated with a Dots.eco collaboration that DanAds highlighted as tying measurable sustainability impact to Ad Express campaigns.
Governance combined a self‑serve advertiser model with centralised monetisation oversight by Tripadvisor, shifting routine campaign operations to advertisers while retaining campaign policy, billing, and revenue governance within Tripadvisor teams. The implementation narrative centers on the Danads Platform as Tripadvisor's Digital Advertising Platform serving planning, buying, optimisation, and monetisation business functions.
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