List of Duel Platform Customers
London, SE1 0QR,
United Kingdom
Since 2010, our global team of researchers has been studying Duel Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Duel Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Duel Platform for Marketing Automation include: Elemis, a United Kingdom based Retail organisation with 650 employees and revenues of $172.0 million, Loop Earplugs, a Belgium based Retail organisation with 250 employees and revenues of $137.0 million, Daylesford Organic, a United Kingdom based Consumer Packaged Goods organisation with 375 employees and revenues of $55.0 million, Passenger Clothing, a United Kingdom based Retail organisation with 160 employees and revenues of $43.0 million, Dr. Barbara Sturm, a Germany based Retail organisation with 180 employees and revenues of $30.0 million and many others.
Contact us if you need a completed and verified list of companies using Duel Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Duel Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Daylesford Organic | Consumer Packaged Goods | 375 | $55M | United Kingdom | Daredevil Project | Duel Platform | Marketing Automation | 2022 | n/a |
In 2022, Daylesford Organic deployed Duel Platform on its website as a Marketing Automation solution. The implementation positions Duel Platform to support marketing and e-commerce website functions, centralizing campaign orchestration and customer engagement for the company’s consumer-facing digital property.
Duel Platform was configured to deliver core Marketing Automation capabilities including campaign management, email automation, onsite behavioral tracking, lead capture forms, audience segmentation, and personalization rules. The configuration emphasized content-driven campaign templates and rule-based segmentation to align web behavior with email and onsite messaging workflows.
Deployment was executed as a website-integrated implementation, leveraging client-side instrumentation and tag-driven collection to feed Duel Platform’s engagement and audience modules. Operational coverage spans the marketing team and e-commerce workflows, enabling coordinated execution across site content, promotional campaigns, and subscription or opt-in flows.
Governance was oriented around marketing operations ownership, with new approval gates for campaign activation and standardized segmentation workflows to manage audience build and message delivery. Data capture and consent controls were included to align web-based automation with privacy and cookie consent practices common for UK consumer websites.
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Dr. Barbara Sturm | Retail | 180 | $30M | Germany | Daredevil Project | Duel Platform | Marketing Automation | 2024 | n/a |
In 2024 Dr. Barbara Sturm implemented Duel Platform on their website to establish Marketing Automation capabilities for the brand. The deployment centers on the website as the primary touchpoint for campaign delivery, onsite personalization, and lead capture for a Germany based retail business with approximately 180 employees. Duel Platform is referenced in the deployment as the application orchestrating customer engagement workflows across digital channels.
Configuration focused on standard Marketing Automation modules including campaign orchestration, automated email journeys, behavioral tracking for site interactions, segmentation and personalization rules. Implementation included form and lead capture configuration, event based triggers, and workflow automation to sequence multi touch campaigns. The Duel Platform implementation also uses audience segmentation and attributes for targeted messaging and customer lifecycle staging. The platform analytics and reporting modules were configured to surface campaign performance and engagement signals for the marketing team.
Integration work was concentrated on embedding Duel Platform in the website experience, instrumenting page level tracking and capture points within product and checkout flows. Integrations with internal contact lists and the company customer database were addressed through data synchronization and consent management processes to align with privacy requirements. Operational scope covers digital marketing and ecommerce teams responsible for campaign design, execution and day to day audience management. Governance established campaign approval workflows, segmentation standards and change control for publishing onsite personalization to maintain consistency across the brand digital properties.
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Elemis | Retail | 650 | $172M | United Kingdom | Daredevil Project | Duel Platform | Marketing Automation | 2022 | n/a |
In 2022 Elemis implemented Duel Platform as its Marketing Automation solution on its public website to support marketing and ecommerce engagement. The Duel Platform deployment focused on on-site personalization, email campaign orchestration, segmentation and web behavior tracking, enabling campaign execution and audience targeting from a centralized marketing layer. Configuration covered form and lead capture, automated campaign flows and segment-driven content rules consistent with standard Marketing Automation capabilities.
The Duel Platform instance was embedded into the site using client-side tagging and event capture to feed campaign logic and customer profiles. Operational responsibility sat with marketing and ecommerce teams, with governance organized around campaign approval workflows, data segmentation rules and consent management for customer communications. Rollout scope was concentrated on the public storefront, provisioning a centralized Marketing Automation capability for online acquisition and retention activities.
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Retail | 250 | $137M | Belgium | Daredevil Project | Duel Platform | Marketing Automation | 2023 | n/a |
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Retail | 40 | $8M | Netherlands | Daredevil Project | Duel Platform | Marketing Automation | 2024 | n/a |
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Retail | 160 | $43M | United Kingdom | Daredevil Project | Duel Platform | Marketing Automation | 2023 | n/a |
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Consumer Packaged Goods | 130 | $15M | United Kingdom | Daredevil Project | Duel Platform | Marketing Automation | 2024 | n/a |
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Retail | 120 | $26M | Ireland | Daredevil Project | Duel Platform | Marketing Automation | 2024 | n/a |
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Consumer Packaged Goods | 49 | $24M | United Kingdom | Daredevil Project | Duel Platform | Marketing Automation | 2024 | n/a |
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