List of Flip Customers
Stuttgart, x, 70178,
Germany
Since 2010, our global team of researchers has been studying Flip customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Flip for Employee Engagement from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Flip for Employee Engagement include: REWE, a Germany based Manufacturing organisation with 380000 employees and revenues of $111.00 billion, Rossmann, a Germany based Retail organisation with 62000 employees and revenues of $13.00 billion, Heinritzi & Co. Restaurant, a Germany based Leisure and Hospitality organisation with 800 employees and revenues of $250.0 million and many others.
Contact us if you need a completed and verified list of companies using Flip, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Heinritzi & Co. Restaurant | Leisure and Hospitality | 800 | $250M | Germany | Flip | Flip | Employee Engagement | 2023 | n/a |
In 2023, Heinritzi & Co. Restaurant implemented Flip, an Employee Engagement application. The implementation is presented alongside Flip's MyPeople pattern documented for McDonald's Germany, where Flip powers a mobile employee app to centralize communications, digital rotas, onboarding and training.
The observed 2023 app build for the Flip implementation is structured to support HR and frontline operations in Germany, with configuration focused on communications, shift rostering and onboarding workflows, and training content management. These functional modules reflect typical Employee Engagement capabilities including push communications, scheduling, task checklists and learning content delivery. Flip is cited as the application provider and the Flip implementation functions as a centralized employee experience layer.
The rollout timeline in the source notes an app build observed in 2023 with a final rollout expected in 2024, indicating a phased deployment across restaurant sites and HR teams. Operational coverage in the documented case includes HR and frontline operations in Germany.
Flip's customer documentation for the MyPeople deployment at McDonald's Germany states the app covers approximately 65,000 employees across 1,425 restaurants and reports improved employee survey participation and NPS. These outcomes are reported by Flip in the source material and are associated with the MyPeople deployment described.
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REWE | Manufacturing | 380000 | $111.0B | Germany | Flip | Flip | Employee Engagement | 2021 | n/a |
In 2021, REWE Germany deployed Flip to connect frontline employees across its store network. The Flip employee app functions as an Employee Engagement platform used to reach up to ~150,000 frontline employees across ~3,800 stores in Germany, supporting HR-facing and frontline communications.
The implementation emphasized centralized message distribution, targeted channel segmentation, and mobile-first content delivery to support shift communications and operational updates. Flip's employee app is reported to achieve very high engagement, with Flip reporting approximately 90% message read-rate within 24 hours, and the deployment is likely leveraging Flip's HR, shift, and payroll module capabilities to align communications with workforce schedules.
Operational coverage is national within Germany, with corporate communications and HR using Flip to orchestrate policy updates, compliance notices, and daily shift messaging to store staff. The architecture centers on a cloud-hosted mobile application paired with backend workforce modules, enabling content targeting by role and store level while maintaining mobile distribution and read-tracking for frontline audiences.
Governance and rollout positioned HR and corporate communications as primary content owners to drive adoption across stores, and the program prioritized message cadence, channel moderation, and analytics to maintain high engagement across the retail estate. The deployment strengthened internal communications workflows and frontline information flow, reflected in the reported read and engagement rates.
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Rossmann | Retail | 62000 | $13.0B | Germany | Flip | Flip | Employee Engagement | 2020 | n/a |
In 2020 Rossmann implemented Flip as an Employee Engagement application across its German retail network. The deployment targeted approximately 39,700 employees across 2,311 German stores, with the Flip-powered app in use since the beginning of 2021 and reporting a 94% usage rate among registered users.
The implementation emphasized internal communications, employee onboarding, and shift coordination, reflecting typical Employee Engagement functional workflows. Module usage such as rota and other HR tools is consistent with Flip’s published feature set, and the Flip application was configured to support role-based content publishing, team channels, and mobile-first access for store associates and managers.
Operational coverage centered on HR and store operations across Germany, with the Flip application serving store teams, regional managers, and corporate HR for daily scheduling and information dissemination. The deployment model favored a centralized content and policy governance layer combined with distributed local channels for store-level coordination, aligning with common employee engagement platform architectures.
Rollout occurred in 2020 with broad registration and adoption through the start of 2021, and governance was managed through HR-driven content workflows and regional operational owners to maintain message consistency. The reported 94% usage rate among registered users is the primary documented outcome provided for this implementation.
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