AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of Folloze ABM Now Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
Akamai Australia Professional Services 100 $10M Australia Folloze Folloze ABM Now Account Based Marketing 2024 n/a In 2024, Akamai Australia implemented Folloze ABM Now to support Account Based Marketing on its public website. Folloze ABM Now was deployed to deliver personalized account experiences and to orchestrate targeted campaigns directly within web engagement flows. The implementation focuses on campaign orchestration, content personalization, account journey orchestration, and analytics for marketing and sales teams, with configuration scoped to digital demand generation and revenue marketing functions. Deployment is delivered via site-level embedding to surface dynamic content and gated assets for named accounts, while governance is organized around centralized campaign management owned by marketing operations and ABM playbook processes. Configuration emphasized reusable templates, audience segmentation rules, and engagement triggers to align marketing and sales outreach, and the deployment is described as Akamai Australia Folloze ABM Now Account Based Marketing for marketing and sales functions.
Autodesk Professional Services 15300 $6.1B United States Folloze Folloze ABM Now Account Based Marketing 2020 n/a In 2020, Autodesk implemented Folloze ABM Now to formalize account centric engagement across its marketing organization. Folloze ABM Now was adopted to support Account Based Marketing programs within Autodesk, targeting demand generation and sales alignment use cases. The implementation focused on Folloze ABM Now modules typical for account based workflows, including account orchestration, personalized content hubs, campaign playbooks, and account engagement analytics. Configuration work emphasized reusable campaign templates, dynamic content rules, and account scoring logic to drive account level journeys and personalized messaging. Operational scope included marketing and ABM programs tied to sales enablement, with role based access controls to manage content publishing and audience assignments. Governance was established through centralized campaign approval, segmentation standards, and staged activation of account playbooks, coupled with training for marketing operations teams to operationalize account targeting and content governance. Autodesk Folloze ABM Now supports Account Based Marketing functions across demand generation, account planning, and marketing operations, positioning the application as a platform for orchestrating account targeted campaigns and managing account engagement workflows.
Cisco Systems Professional Services 90400 $53.8B United States Folloze Folloze ABM Now Account Based Marketing 2019 n/a In 2019, Cisco Systems implemented Folloze ABM Now to build Account Based Marketing campaigns supporting internal sales motions. The deployment of Folloze ABM Now targeted the companys internal sales organization, with the explicit goal of provisioning account-centric campaign tooling to sales and marketing users responsible for named accounts. Configuration centered on standard Account Based Marketing capabilities, including account selection and segmentation, campaign orchestration, personalized content experiences and playbook templates for repeatable sales motions. The implementation emphasized content hubs and templated campaign assets to enable rapid assembly of account-level experiences and to standardize messaging used by sales teams. Operational governance focused on aligning campaign creation with sales motion owners and content approvers, establishing approval workflows and role-based access for campaign authors and sales users. Reporting and engagement analytics were configured to surface account engagement signals to sales, and rollout was scoped to internal sales motions rather than external demand generation.
Professional Services 3400 $889M United States Folloze Folloze ABM Now Account Based Marketing 2019 n/a
Professional Services 10 $1M United States Folloze Folloze ABM Now Account Based Marketing 2023 n/a
Transportation 968 $130M United States Folloze Folloze ABM Now Account Based Marketing 2025 n/a
Professional Services 4260 $2.4B United States Folloze Folloze ABM Now Account Based Marketing 2019 n/a
Professional Services 26293 $11.0B United States Folloze Folloze ABM Now Account Based Marketing 2019 n/a
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