List of Folloze ABM Now Customers
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Since 2010, our global team of researchers has been studying Folloze ABM Now customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Folloze ABM Now for Account Based Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Folloze ABM Now for Account Based Marketing include: Cisco Systems, a United States based Professional Services organisation with 86200 employees and revenues of $61.50 billion, ServiceNow, a United States based Professional Services organisation with 29187 employees and revenues of $13.28 billion, Autodesk, a United States based Professional Services organisation with 15300 employees and revenues of $7.21 billion, RingCentral, a United States based Professional Services organisation with 3900 employees and revenues of $2.52 billion, FireEye, a United States based Professional Services organisation with 3400 employees and revenues of $889.0 million and many others.
Contact us if you need a completed and verified list of companies using Folloze ABM Now, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Folloze ABM Now customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Akamai Australia | Professional Services | 100 | $10M | Australia | Folloze | Folloze ABM Now | Account Based Marketing | 2024 | n/a |
In 2024, Akamai Australia implemented Folloze ABM Now to support Account Based Marketing on its public website. Folloze ABM Now was deployed to deliver personalized account experiences and to orchestrate targeted campaigns directly within web engagement flows.
The implementation focuses on campaign orchestration, content personalization, account journey orchestration, and analytics for marketing and sales teams, with configuration scoped to digital demand generation and revenue marketing functions. Deployment is delivered via site-level embedding to surface dynamic content and gated assets for named accounts, while governance is organized around centralized campaign management owned by marketing operations and ABM playbook processes. Configuration emphasized reusable templates, audience segmentation rules, and engagement triggers to align marketing and sales outreach, and the deployment is described as Akamai Australia Folloze ABM Now Account Based Marketing for marketing and sales functions.
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Autodesk | Professional Services | 15300 | $7.2B | United States | Folloze | Folloze ABM Now | Account Based Marketing | 2020 | n/a |
In 2020, Autodesk implemented Folloze ABM Now to formalize account centric engagement across its marketing organization. Folloze ABM Now was adopted to support Account Based Marketing programs within Autodesk, targeting demand generation and sales alignment use cases.
The implementation focused on Folloze ABM Now modules typical for account based workflows, including account orchestration, personalized content hubs, campaign playbooks, and account engagement analytics. Configuration work emphasized reusable campaign templates, dynamic content rules, and account scoring logic to drive account level journeys and personalized messaging.
Operational scope included marketing and ABM programs tied to sales enablement, with role based access controls to manage content publishing and audience assignments. Governance was established through centralized campaign approval, segmentation standards, and staged activation of account playbooks, coupled with training for marketing operations teams to operationalize account targeting and content governance.
Autodesk Folloze ABM Now supports Account Based Marketing functions across demand generation, account planning, and marketing operations, positioning the application as a platform for orchestrating account targeted campaigns and managing account engagement workflows.
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Cisco Systems | Professional Services | 86200 | $61.5B | United States | Folloze | Folloze ABM Now | Account Based Marketing | 2019 | n/a |
In 2019, Cisco Systems implemented Folloze ABM Now to build Account Based Marketing campaigns supporting internal sales motions. The deployment of Folloze ABM Now targeted the companys internal sales organization, with the explicit goal of provisioning account-centric campaign tooling to sales and marketing users responsible for named accounts.
Configuration centered on standard Account Based Marketing capabilities, including account selection and segmentation, campaign orchestration, personalized content experiences and playbook templates for repeatable sales motions. The implementation emphasized content hubs and templated campaign assets to enable rapid assembly of account-level experiences and to standardize messaging used by sales teams.
Operational governance focused on aligning campaign creation with sales motion owners and content approvers, establishing approval workflows and role-based access for campaign authors and sales users. Reporting and engagement analytics were configured to surface account engagement signals to sales, and rollout was scoped to internal sales motions rather than external demand generation.
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FireEye | Professional Services | 3400 | $889M | United States | Folloze | Folloze ABM Now | Account Based Marketing | 2019 | n/a |
In 2019 FireEye implemented Folloze ABM Now to support Account Based Marketing. The deployment was targeted at account centric engagement programs to align marketing and sales workflows across the organization.
Folloze ABM Now was configured to provision personalized content hubs, campaign orchestration, account playbooks, and engagement analytics consistent with Account Based Marketing capabilities. Configuration emphasized account segmentation, progressive profiling, and templated playbooks to streamline campaign creation and scale targeted outreach. The implementation leveraged built in reporting and account engagement metrics to inform cadence and content optimization.
The work impacted marketing operations and revenue teams, embedding Folloze ABM Now into day to day account based workflows and content delivery for named accounts. FireEye, headquartered in the United States with approximately 3400 employees, used the application to centralize account engagement and facilitate coordinated go to market activity between marketing and sales.
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Folloze | Professional Services | 10 | $1M | United States | Folloze | Folloze ABM Now | Account Based Marketing | 2023 | n/a |
In 2023, Folloze deployed Folloze ABM Now on their website. Folloze ABM Now is an Account Based Marketing application that Folloze uses to orchestrate account-centric web experiences and to support marketing and sales functions with targeted content delivery.
The implementation uses a site-embedded delivery model, with front-end experience injected into web pages and a cloud-hosted control plane for campaign orchestration, content templates, audience segmentation, and reporting. Functional capabilities implemented include personalized microsites and landing experiences, content orchestration and sequencing, account-level engagement analytics, and account qualification workflows. Operational ownership is centered in the marketing and demand generation teams, with campaign configuration and content mapping managed through the application interface and runtime experiences served directly on the corporate website.
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Transportation | 968 | $130M | United States | Folloze | Folloze ABM Now | Account Based Marketing | 2025 | n/a |
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Professional Services | 3900 | $2.5B | United States | Folloze | Folloze ABM Now | Account Based Marketing | 2019 | n/a |
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Professional Services | 29187 | $13.3B | United States | Folloze | Folloze ABM Now | Account Based Marketing | 2019 | n/a |
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Buyer Intent: Companies Evaluating Folloze ABM Now
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