List of Genesys Info Mart Customers
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Since 2010, our global team of researchers has been studying Genesys Info Mart customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Genesys Info Mart for Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Genesys Info Mart for Customer Analytics include: Groupama, a France based Insurance organisation with 31600 employees and revenues of $15.00 billion, Dwr Cymru Welsh Water, a United Kingdom based Utilities organisation with 3500 employees and revenues of $978.0 million and many others.
Contact us if you need a completed and verified list of companies using Genesys Info Mart, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Genesys Info Mart customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Dwr Cymru Welsh Water | Utilities | 3500 | $978M | United Kingdom | Genesys | Genesys Info Mart | Customer Analytics | 2015 | n/a |
In 2015, Dwr Cymru Welsh Water deployed Genesys Info Mart as part of a broader Genesys Customer Experience Platform implementation at its Treharris, Wales contact center operations. The deployment covered a contact center population of approximately 600 agents within a company of 3500 employees, and was scoped to address explicit challenges to improve quality of service, raise first call resolution, introduce digital customer communication channels, reduce support costs and enhance management information.
The implementation bundled Genesys Inbound Voice, Genesys Outbound Voice, Genesys IVR, Genesys Interactive Insights, Genesys Workforce Management and the Genesys Agent Desktop together with Genesys Info Mart to establish a centralized analytics and reporting layer. Genesys Info Mart functioned as the Customer Analytics data repository and reporting engine, ingesting interaction and workforce data from the listed Genesys modules and enabling standardized dashboards, historical reporting and scorecarding for operational performance and quality monitoring.
Operational coverage focused on contact center and customer service functions, with configuration workstreams for real time and historical management information, workforce scheduling and agent desktop instrumentation. Governance emphasized standardized reporting definitions and workflow alignment between quality monitoring, workforce management and contact handling, with the Genesys Info Mart based Customer Analytics capability designed to provide a single source of truth for MI and to support digital channel expansion.
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Groupama | Insurance | 31600 | $15.0B | France | Genesys | Genesys Info Mart | Customer Analytics | 2016 | n/a |
In 2016, Groupama deployed Genesys Info Mart as the Customer Analytics component of a broader Genesys platform initiative spanning its contact centers, agency network, and back office. The deployment extended analytics and interaction data storage across an existing Genesys stack that included Customer Interaction Management, Virtual Customer Service, CCPulse, and Workforce Management, with operational coverage across 10 call centers and approximately 2,000 sales agencies in France.
Genesys Info Mart was implemented to centralize customer interaction records and provide end to end visibility for routing and performance steering, enabling the organization to treat one customer with one point of contact. Smart Link technology was configured to integrate with the unified communications layer and to apply multi criteria routing strategies that forward calls to a personal advisor, specialist branch, geographic area, or subject matter expert, and the platform also supported automation of repetitive tasks so advisors could focus on advisory activities.
The architecture linked web driven events from groupama.fr to the telephony environment, generating telephone reminders within 15 minutes of an online quotation request, and consolidated interaction telemetry from contact centers, agencies, and back office queues into Genesys Info Mart. This allowed the Customer Analytics dataset to be used for problem identification and operational decision making while preserving transparent caller experience across channels.
Governance changes oriented around real time steering and visibility, extending contact center management controls into agency operations and back office workflows under a connected vessels principle to balance call traffic during peak periods. The implementation explicitly targeted call response performance, with a stated goal to increase call response rates by 20 percent once deployment is completed, and emphasized using the Genesys Info Mart analytics to link call steering to resulting commercial activity and process improvement.
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