List of IBM Instana Customers
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Since 2010, our global team of researchers has been studying IBM Instana customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased IBM Instana for Application Performance Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using IBM Instana for Application Performance Management include: IBM India, a India based Professional Services organisation with 130000 employees and revenues of $38.21 billion, Adidas, a Germany based Retail organisation with 46045 employees and revenues of $27.80 billion, Adidas Germany, a Germany based Retail organisation with 8312 employees and revenues of $23.19 billion, Lidl France, a France based Retail organisation with 45000 employees and revenues of $16.22 billion, Betfred, a United Kingdom based Leisure and Hospitality organisation with 10000 employees and revenues of $13.00 billion and many others.
Contact us if you need a completed and verified list of companies using IBM Instana, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The IBM Instana customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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96.9 CKOI | Communications | 11 | $1M | Canada | IBM | IBM Instana | Application Performance Management | 2018 | n/a | In 2018, 96.9 CKOI deployed IBM Instana for Application Performance Management to instrument its public website. The deployment was scoped to the website application stack and hosting layer, implementing continuous observability across web transactions and service endpoints. IBM Instana was configured to collect real-time metrics, distributed traces, and automatic application topology mapping to visualize service dependencies. Functional modules and capabilities implemented include automated service discovery, distributed tracing, metrics aggregation, dashboarding, and alerting aligned with Application Performance Management workflows. Operational coverage focused on web operations and small IT teams, providing role specific observability views for developers and site reliability staff and embedding monitoring into incident detection and response workflows. Configuration and agent deployment were managed via the IBM Instana console with lightweight instrumentation applied where the website code executes. | |
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Aadhar Housing Finance | Banking and Financial Services | 2769 | $208M | India | IBM | IBM Instana | Application Performance Management | 2022 | n/a | In 2022, Aadhar Housing Finance deployed IBM Instana for Application Performance Management across its public website. The deployment focused on instrumenting the website and web application stack, capturing application-level metrics, distributed tracing, and real user monitoring to surface performance issues in customer-facing flows. IBM Instana was configured to discover services automatically and map application topology for browser to backend transaction visibility. Instrumentation agents were deployed alongside application processes and centralized dashboards were provisioned to support alerting and root cause analysis workflows. Operational scope centered on digital channels and the IT and DevOps functions responsible for website availability and performance, with observability data used for incident triage and release verification processes. Governance emphasized ownership by platform and application teams and a staged rollout of instrumentation to limit operational disruption. | |
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Absa | Banking and Financial Services | 36779 | $5.8B | South Africa | IBM | IBM Instana | Application Performance Management | 2020 | n/a | In 2020, Absa implemented IBM Instana on their public website. The deployment used IBM Instana as an Application Performance Management solution to provide continuous observability of customer facing web application performance. Configuration emphasized automated service discovery, real time metrics collection, distributed tracing of user requests, and centralized dashboards and alerting for topology aware monitoring. IBM Instana instrumentation captured request traces, error rates, and resource metrics at the application layer to support faster fault isolation and diagnosis. Operational responsibility was held by Absa application operations and monitoring teams who configured thresholds, alerts, and operational dashboards for incident response and troubleshooting. The scope of the implementation was focused on Absa's public website and aligned monitoring workflows with Application Performance Management practices without named external integrations disclosed. | |
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Retail | 46045 | $27.8B | Germany | IBM | IBM Instana | Application Performance Management | 2018 | n/a |
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Retail | 1035 | $983M | United States | IBM | IBM Instana | Application Performance Management | 2021 | n/a |
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Retail | 1800 | $1.0B | Canada | IBM | IBM Instana | Application Performance Management | 2021 | n/a |
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Retail | 35 | $5M | Denmark | IBM | IBM Instana | Application Performance Management | 2018 | n/a |
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Retail | 8312 | $23.2B | Germany | IBM | IBM Instana | Application Performance Management | 2018 | n/a |
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Retail | 100 | $10M | South Korea | IBM | IBM Instana | Application Performance Management | 2021 | n/a |
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Retail | 6841 | $6.5B | Netherlands | IBM | IBM Instana | Application Performance Management | 2018 | n/a |
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Buyer Intent: Companies Evaluating IBM Instana
- Artyzen Hospitality Group Singapore, a Singapore based Leisure and Hospitality organization with 20 Employees
- Intellect Design Arena, a India based Banking and Financial Services company with 5741 Employees
- CES Global, a United States based Communications organization with 1000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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