List of Kissmetrics Analytics Customers
San Francisco, 94111, CA,
United States
Since 2010, our global team of researchers has been studying Kissmetrics Analytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Kissmetrics Analytics for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Kissmetrics Analytics for Marketing Analytics include: Baker Hughes, a United States based Manufacturing organisation with 57000 employees and revenues of $27.73 billion, Jane Street, a United States based Banking and Financial Services organisation with 2960 employees and revenues of $20.50 billion, Flutter Entertainment, a United States based Professional Services organisation with 27345 employees and revenues of $14.05 billion, Carvana, a United States based Professional Services organisation with 16000 employees and revenues of $13.60 billion, Toll Brothers, a United States based Construction and Real Estate organisation with 4900 employees and revenues of $10.85 billion and many others.
Contact us if you need a completed and verified list of companies using Kissmetrics Analytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Kissmetrics Analytics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Skeey Interactive | Professional Services | 10 | $1M | United States | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2011 | n/a |
In 2011, Skeey Interactive implemented Kissmetrics Analytics as their Marketing Analytics solution on their website. The deployment used the Kissmetrics Analytics client side tracking snippet to instrument page views and event level user behavior across the site, providing user level and cohort visibility appropriate to a 10 person professional services firm. Implementation scope was primarily the public website and marketing touchpoints, enabling event level capture for lead generation flows and content engagement.
Configuration emphasized event instrumentation, funnel configuration, cohort analysis, and segmentation to support marketing, growth, and product analytics functions. Operational governance included an event taxonomy, staged tagging rollout across web pages, and validation of captured events to ensure consistent data for campaign analysis. Skeey Interactive deployed Kissmetrics Analytics as their Marketing Analytics platform to centralize customer behavior telemetry for marketing and product decision making.
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123Employee | Professional Services | 350 | $40M | United States | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2016 | n/a |
In 2016, 123Employee implemented Kissmetrics Analytics on its website. Kissmetrics Analytics serves as the company's Marketing Analytics solution, instrumented to capture event and user level behavior across the public site and customer journeys.
The deployment leverages standard client side tagging and event instrumentation to enable funnel tracking, cohort analysis, segmentation, user profiles, and dashboarding. Functional emphasis is on behavioral analytics workflows typical of Marketing Analytics, with marketing and product teams as primary consumers and growth and customer success using the data for journey analysis and campaign evaluation. Governance is organized around a shared event taxonomy and role based dashboard access to standardize tracking and reporting across campaigns and product features.
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17hats | Professional Services | 25 | $2M | United States | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2015 | n/a |
In 2015, 17hats implemented Kissmetrics Analytics on its public website to capture behavioral data for marketing and product analysis. Kissmetrics Analytics is used as a Marketing Analytics solution to instrument user flows from acquisition through onboarding and account creation, providing event-level visibility into customer interactions on the site.
The implementation centers on client-side tracking, with a JavaScript snippet and event taxonomy capturing pageviews, named events such as signup and purchase steps, and user identification where available. Functional capabilities implemented include conversion funnel reporting, cohort analysis, and user-level event streams, consistent with Marketing Analytics workflows for small professional services firms.
Operational coverage is focused on the corporate website and the customer signup funnel, with data surfaced to marketing and product stakeholders for funnel analysis and behavior segmentation. There are no named integrations provided in source materials, the deployment is described solely as website instrumentation feeding Kissmetrics Analytics dashboards.
Governance emphasis in the deployment is on maintaining an event naming convention and a tracking plan to preserve data quality across marketing campaigns and product experiments. The configuration supports iterative additions to tracked events as new site elements and onboarding steps are introduced.
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A1 Serbia | Communications | 1456 | $340M | Serbia | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2021 | n/a |
In 2021 A1 Serbia implemented Kissmetrics Analytics on its public website, deploying the Marketing Analytics tool to capture visitor behavior and event data directly from site interactions. The implementation is visible in the site source and positions Kissmetrics Analytics as the primary web-facing analytics layer for digital marketing instrumentation.
The deployment concentrates on core Marketing Analytics capabilities, including event level tracking, page view instrumentation, funnel analysis, cohorting and user segmentation to support behavioral analysis. Kissmetrics Analytics was configured to record custom events and user identifiers that enable customer journey mapping and behavioral cohorting for marketing use cases.
The implementation is site facing, instrumented via client side tracking on the corporate web estate, and scoped to support marketing and digital experience teams responsible for campaign measurement and on site conversion flows. No named backend system integrations were provided in the source, therefore integration details with CRM or data warehouse systems are not specified in the documentation.
Governance practices associated with the rollout include establishing an event taxonomy, tagging standards and analytics ownership within the marketing organization to maintain data quality and consistency. The configuration emphasizes operational readiness for ongoing event instrumentation, campaign tagging and iterative refinement of funnels and cohorts by A1 Serbia’s marketing analytics function.
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Accountable HQ | Professional Services | 20 | $2M | United States | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2014 | n/a |
In 2014, Accountable HQ deployed Kissmetrics Analytics as its Marketing Analytics solution on its public website. The deployment focuses on client side event instrumentation to capture page views, named events, and user identification flows, with Kissmetrics Analytics configured to support funnel analysis, cohort segmentation, and behavioral event reporting for marketing use cases.
Implementation governance centers on an event taxonomy and tagging plan managed by the marketing and operations function, with instrumentation scoped to the corporate site and customer interaction touchpoints. Kissmetrics Analytics is used by Accountable HQ to provide Marketing Analytics visibility into user journeys and segmentation, driving analytics workflows such as funnel visualization, cohort analysis, and event-based segmentation without named external integrations documented in source notes.
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Life Sciences | 118 | $129M | United States | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2015 | n/a |
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Professional Services | 200 | $95M | United States | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2014 | n/a |
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Non Profit | 195 | $71M | United Kingdom | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2015 | n/a |
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Professional Services | 10 | $1M | Australia | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2023 | n/a |
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Banking and Financial Services | 64 | $10M | United Kingdom | Kissmetrics | Kissmetrics Analytics | Marketing Analytics | 2015 | n/a |
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Buyer Intent: Companies Evaluating Kissmetrics Analytics
- Bradley University, a United States based Education organization with 2500 Employees
- Taylor Business Strategies, a United States based Banking and Financial Services company with 10 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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