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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of Kissmetrics Analytics Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Skeey Interactive Professional Services 10 $1M United States Kissmetrics Kissmetrics Analytics Marketing Analytics 2011 n/a
In 2011, Skeey Interactive implemented Kissmetrics Analytics as their Marketing Analytics solution on their website. The deployment used the Kissmetrics Analytics client side tracking snippet to instrument page views and event level user behavior across the site, providing user level and cohort visibility appropriate to a 10 person professional services firm. Implementation scope was primarily the public website and marketing touchpoints, enabling event level capture for lead generation flows and content engagement. Configuration emphasized event instrumentation, funnel configuration, cohort analysis, and segmentation to support marketing, growth, and product analytics functions. Operational governance included an event taxonomy, staged tagging rollout across web pages, and validation of captured events to ensure consistent data for campaign analysis. Skeey Interactive deployed Kissmetrics Analytics as their Marketing Analytics platform to centralize customer behavior telemetry for marketing and product decision making.
123Employee Professional Services 350 $40M United States Kissmetrics Kissmetrics Analytics Marketing Analytics 2016 n/a
In 2016, 123Employee implemented Kissmetrics Analytics on its website. Kissmetrics Analytics serves as the company's Marketing Analytics solution, instrumented to capture event and user level behavior across the public site and customer journeys. The deployment leverages standard client side tagging and event instrumentation to enable funnel tracking, cohort analysis, segmentation, user profiles, and dashboarding. Functional emphasis is on behavioral analytics workflows typical of Marketing Analytics, with marketing and product teams as primary consumers and growth and customer success using the data for journey analysis and campaign evaluation. Governance is organized around a shared event taxonomy and role based dashboard access to standardize tracking and reporting across campaigns and product features.
17hats Professional Services 25 $2M United States Kissmetrics Kissmetrics Analytics Marketing Analytics 2015 n/a
In 2015, 17hats implemented Kissmetrics Analytics on its public website to capture behavioral data for marketing and product analysis. Kissmetrics Analytics is used as a Marketing Analytics solution to instrument user flows from acquisition through onboarding and account creation, providing event-level visibility into customer interactions on the site. The implementation centers on client-side tracking, with a JavaScript snippet and event taxonomy capturing pageviews, named events such as signup and purchase steps, and user identification where available. Functional capabilities implemented include conversion funnel reporting, cohort analysis, and user-level event streams, consistent with Marketing Analytics workflows for small professional services firms. Operational coverage is focused on the corporate website and the customer signup funnel, with data surfaced to marketing and product stakeholders for funnel analysis and behavior segmentation. There are no named integrations provided in source materials, the deployment is described solely as website instrumentation feeding Kissmetrics Analytics dashboards. Governance emphasis in the deployment is on maintaining an event naming convention and a tracking plan to preserve data quality across marketing campaigns and product experiments. The configuration supports iterative additions to tracked events as new site elements and onboarding steps are introduced.
A1 Serbia Communications 1456 $340M Serbia Kissmetrics Kissmetrics Analytics Marketing Analytics 2021 n/a
In 2021 A1 Serbia implemented Kissmetrics Analytics on its public website, deploying the Marketing Analytics tool to capture visitor behavior and event data directly from site interactions. The implementation is visible in the site source and positions Kissmetrics Analytics as the primary web-facing analytics layer for digital marketing instrumentation. The deployment concentrates on core Marketing Analytics capabilities, including event level tracking, page view instrumentation, funnel analysis, cohorting and user segmentation to support behavioral analysis. Kissmetrics Analytics was configured to record custom events and user identifiers that enable customer journey mapping and behavioral cohorting for marketing use cases. The implementation is site facing, instrumented via client side tracking on the corporate web estate, and scoped to support marketing and digital experience teams responsible for campaign measurement and on site conversion flows. No named backend system integrations were provided in the source, therefore integration details with CRM or data warehouse systems are not specified in the documentation. Governance practices associated with the rollout include establishing an event taxonomy, tagging standards and analytics ownership within the marketing organization to maintain data quality and consistency. The configuration emphasizes operational readiness for ongoing event instrumentation, campaign tagging and iterative refinement of funnels and cohorts by A1 Serbia’s marketing analytics function.
Accountable HQ Professional Services 20 $2M United States Kissmetrics Kissmetrics Analytics Marketing Analytics 2014 n/a
In 2014, Accountable HQ deployed Kissmetrics Analytics as its Marketing Analytics solution on its public website. The deployment focuses on client side event instrumentation to capture page views, named events, and user identification flows, with Kissmetrics Analytics configured to support funnel analysis, cohort segmentation, and behavioral event reporting for marketing use cases. Implementation governance centers on an event taxonomy and tagging plan managed by the marketing and operations function, with instrumentation scoped to the corporate site and customer interaction touchpoints. Kissmetrics Analytics is used by Accountable HQ to provide Marketing Analytics visibility into user journeys and segmentation, driving analytics workflows such as funnel visualization, cohort analysis, and event-based segmentation without named external integrations documented in source notes.
Life Sciences 118 $129M United States Kissmetrics Kissmetrics Analytics Marketing Analytics 2015 n/a
Professional Services 200 $95M United States Kissmetrics Kissmetrics Analytics Marketing Analytics 2014 n/a
Non Profit 195 $71M United Kingdom Kissmetrics Kissmetrics Analytics Marketing Analytics 2015 n/a
Professional Services 10 $1M Australia Kissmetrics Kissmetrics Analytics Marketing Analytics 2023 n/a
Banking and Financial Services 64 $10M United Kingdom Kissmetrics Kissmetrics Analytics Marketing Analytics 2015 n/a
Showing 1 to 10 of 683 entries

Buyer Intent: Companies Evaluating Kissmetrics Analytics

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Kissmetrics Analytics. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Kissmetrics Analytics for Marketing Analytics include:

  1. Bradley University, a United States based Education organization with 2500 Employees
  2. Taylor Business Strategies, a United States based Banking and Financial Services company with 10 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
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FAQ - APPS RUN THE WORLD Kissmetrics Analytics Coverage

Kissmetrics Analytics is a Marketing Analytics solution from Kissmetrics.

Companies worldwide use Kissmetrics Analytics, from small firms to large enterprises across 21+ industries.

Organizations such as Baker Hughes, Jane Street, Flutter Entertainment, Carvana and Toll Brothers are recorded users of Kissmetrics Analytics for Marketing Analytics.

Companies using Kissmetrics Analytics are most concentrated in Manufacturing, Banking and Financial Services and Professional Services, with adoption spanning over 21 industries.

Companies using Kissmetrics Analytics are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Kissmetrics Analytics across Americas, EMEA, and APAC.

Companies using Kissmetrics Analytics range from small businesses with 0-100 employees - 66.91%, to mid-sized firms with 101-1,000 employees - 26.06%, large organizations with 1,001-10,000 employees - 5.86%, and global enterprises with 10,000+ employees - 1.17%.

Customers of Kissmetrics Analytics include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Kissmetrics Analytics customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.