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List of Lectra TextileGenesis Platform Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Arvind Retail 24599 $972M India Lectra Lectra TextileGenesis Platform Blockchain Platform 2022 n/a
In 2022, Arvind implemented the Lectra TextileGenesis Platform, a Blockchain Platform to establish fiber to product traceability across its denim mill operations. The deployment targeted traceability for Arvind's sustainable product lines and used blockchain tokenization to anchor provenance to physical textile assets. The Lectra TextileGenesis Platform implementation centered on tokenization and asset digitization capabilities, issuing Fibercoins to represent fiber, yarn, fabric and finished garments and maintaining immutable provenance records on a distributed ledger. Configuration work emphasized asset lifecycle records and trace event capture at supplier touchpoints, enabling end to end traceability and auditability consistent with Blockchain Platform functional patterns. Operational coverage included Arvind Denim and the company’s sustainable ranges such as the single origin Renaissance collection of recycled cotton, polyester and other man made fibers, with visibility extended to upstream sustainable fiber providers and supply chain partners including Lenzing. The rollout impacted supply chain, sourcing and sustainability functions, and was positioned to provide product level track and trace details for customers and downstream partners. Governance and rollout were phased to associate tokenized provenance with selected sustainable offerings, embedding full track and trace details into product records. The implementation aligned with Arvind’s broader sustainability initiatives including participation in the Ellen MacArthur Jeans Redesign project and Fashion For Good pilots, reinforcing traceability as a core sourcing and product governance practice.
Bestseller Retail 17847 $5.2B Denmark Lectra Lectra TextileGenesis Platform Blockchain Platform 2022 n/a
In 2022, BESTSELLER implemented the Lectra TextileGenesis Platform, a Blockchain Platform, as part of a consortium project orchestrated by Fashion for Good. The initial Viscose Traceability Project with partners including Kering traced more than 22,500 styles from source to final product and validated the platform's end-to-end fibre tracing capabilities. Following that pilot, BESTSELLER agreed to an upscaled second pilot to double the number of supply chain partners, including spinners, weavers and manufacturers, and to trace one million styles using a fibre-based approach. The deployment of the Lectra TextileGenesis Platform centers on fibre-level provenance, digital tagging and blockchain-backed transaction records to enable fibre-to-retail verification across garments. Key functional capabilities exercised in the pilots were traceability, interoperability with partner systems and scalability under consortium workflows. The platform's configuration emphasized flexible data models for different sustainable materials, starting with viscose and moving to organic cotton and recycled polyester. Integrations included compatibility checks with BESTSELLER’s existing digital systems, as the company explicitly tested TextileGenesis’ interoperability with its internal systems. Operational coverage in the pilots spans multiple tiers of the apparel supply chain, incorporating spinners, weavers and manufacturers across procurement and sustainability functions. TextileGenesis is also coordinating with Textile Exchange to digitise traceability for certifications such as recycled polyester, responsible wool or down, and later organic cotton, creating a certification-to-ledger linkage. Governance for the rollout is pilot driven, applying the same three KPIs used in the initial study, flexibility, interoperability and scalability, to validate each material and integration stage. BESTSELLER is executing a phased roadmap of material pilots to scale the solution beyond viscose, using consortium orchestration to manage partner onboarding and data sharing rules. TextileGenesis positions the platform as an industry technology backbone for fibre-to-retail verification, and BESTSELLER’s expanded pilot aligns with that roadmap.
Fenix Outdoor International Retail 2008 $806M Switzerland Lectra Lectra TextileGenesis Platform Blockchain Platform 2023 n/a
In 2023, Fenix Outdoor International implemented the Lectra TextileGenesis Platform, deploying a Blockchain Platform to establish Fiber-to-Retail traceability across its brand and retail operations. The implementation scope explicitly covers the Fenix Group portfolio including Fjällräven, Hanwag, Royal Robbins, Devold and Tierra, and retail entities such as Globetrotter, Naturkompaniet, Partioaitta, Friluftsland and Trekitt, aligning traceability across both brand sourcing and retail channels. The Lectra TextileGenesis Platform was configured to leverage digital token-based traceability and TextileGenesis Fiber-to-Retail technology, creating immutable digital tokens to represent material batches. Functional capabilities implemented include material tokenization, provenance recording, and chain of custody verification workflows that map to sourcing and product creation steps for preferred fibers including cotton, synthetics, animal fibers, and man-made cellulosic fibers. Following a successful pilot program in 2023, rollout extended into procurement, product and sustainability teams, bringing traceability processes into sourcing, manufacturing oversight and retail inventory visibility. The deployment covers end-to-end supply chain touch points from fiber suppliers through manufacturing to retail, with outputs intended to support consumer-facing verification and brand-level transparency reporting. Governance changes aligned the TextileGenesis rollout with Fenix Outdoor Group sustainability oversight, introducing verification checkpoints, data stewardship responsibilities and compliance controls to address local and global regulatory scrutiny of sustainability claims. Workflow restructuring formalized custody handoffs and evidence capture at supplier, converter and distribution stages to ensure auditable provenance records. The implementation delivers the Lectra TextileGenesis Platform as a Blockchain Platform solution that provides a fully traceable supply chain with unparalleled accuracy, enabling Fenix Group to provide consumers with tangible proof of responsible sourcing and to strengthen transparency and trust across its brands. The platform underpins stated sustainability objectives by operationalizing material-level traceability and verification across sourcing and retail business functions.
H&M Group Retail 140000 $24.7B Sweden Lectra Lectra TextileGenesis Platform Blockchain Platform 2022 n/a
In 2022 H&M Group implemented the Lectra TextileGenesis Platform, a Blockchain Platform, to formalize fibre to garment provenance across its supply chain. The deployment is led by H&M Group Business Tech, with Business Expert Merel Krebbers cited as a program sponsor, building on an exploratory partnership that started in 2020 and scaled through pilots in 2021. The Lectra TextileGenesis Platform was configured to capture immutable provenance events and supply chain stamps that act as a digital passport for each garment, tracing sustainable fibres from source to finished product. Functional capabilities emphasized include fibre level traceability data capture, event ledgering for verification of sustainable inputs, and the publication of provenance records to support transparency and verification workflows. Operational coverage described in the implementation narrative spans upstream value chain partners such as farms and mills through to processing plants and garment factories, reflecting an intent to log locations and process steps at each touchpoint. The technical approach centers on blockchain ledger constructs and standardized event capture, enabling the H&M Group team to aggregate partner submissions and explore real time traceability at scale while preserving provenance integrity. Governance and rollout practices are managed by the Business Tech team, using iterative pilots to gather partner feedback and refine tooling, data capture templates, and participant onboarding procedures. The program emphasizes cross industry collaboration to reduce fragmentation and duplication, and aims to support H&M Group sustainability and circularity objectives while testing practical scalability of Blockchain Platform capabilities across complex supplier networks.
Kering SA Consumer Packaged Goods 44627 $18.9B France Lectra Lectra TextileGenesis Platform Blockchain Platform 2020 n/a
In 2020 Kering SA deployed the Lectra TextileGenesis Platform in a consortium pilot to trace sustainable viscose in garments. The pilot ran with Amsterdam-based Fashion for Good and Bestseller and its successful completion was announced on World Rainforest Day June 22, reflecting use of the Lectra TextileGenesis Platform as a Blockchain Platform for material provenance. The Lectra TextileGenesis Platform was configured to provide core Blockchain Platform capabilities, focused on provenance tracking, batch-level tagging and an immutable event ledger to record custody and production events. Configuration work emphasized tokenization of viscose batches and on-chain anchoring of supplier certificates to create end-to-end traceability from raw material to finished garment. Operational integration concentrated on ingesting supplier and manufacturer traceability inputs from participating brands, consolidating garment-level identifiers and supply chain event records into the shared ledger. The operational scope targeted supply chain and sustainability teams across the consortium, with data sharing workflows established between brands, viscose suppliers and participating mills to support cross-company verification. Consortium governance established rules for data consent, verification and a common on-chain schema to standardize event records and reduce reconciliation overhead. The pilot completed successfully, validating the use of the Lectra TextileGenesis Platform Blockchain Platform for traceability in sustainable viscose supply chains.
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FAQ - APPS RUN THE WORLD Lectra TextileGenesis Platform Coverage

Lectra TextileGenesis Platform is a Blockchain Platform solution from Lectra.

Companies worldwide use Lectra TextileGenesis Platform, from small firms to large enterprises across 21+ industries.

Organizations such as H&M Group, Kering SA, Bestseller, Arvind and Fenix Outdoor International are recorded users of Lectra TextileGenesis Platform for Blockchain Platform.

Companies using Lectra TextileGenesis Platform are most concentrated in Retail and Consumer Packaged Goods, with adoption spanning over 21 industries.

Companies using Lectra TextileGenesis Platform are most concentrated in Sweden, France and Denmark, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Lectra TextileGenesis Platform across Americas, EMEA, and APAC.

Companies using Lectra TextileGenesis Platform range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 20%, and global enterprises with 10,000+ employees - 80%.

Customers of Lectra TextileGenesis Platform include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Lectra TextileGenesis Platform customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Blockchain Platform.