List of LoyLogic Customers
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Since 2010, our global team of researchers has been studying LoyLogic customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased LoyLogic for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using LoyLogic for Customer Loyalty include: Nestle, a Switzerland based Consumer Packaged Goods organisation with 275000 employees and revenues of $102.77 billion, Etihad Airways, a United Arab Emirates based Transportation organisation with 12000 employees and revenues of $5.52 billion, Icelandair, a Iceland based Transportation organisation with 2621 employees and revenues of $433.0 million and many others.
Contact us if you need a completed and verified list of companies using LoyLogic, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The LoyLogic customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Etihad Airways | Transportation | 12000 | $5.5B | United Arab Emirates | LoyLogic | LoyLogic | Customer Loyalty | 2023 | n/a |
In 2023, Etihad Airways deployed LoyLogic as its Customer Loyalty platform to deliver a global redemption and loyalty commerce experience for the Etihad Guest program. The LoyLogic implementation was travel and CRM focused, scoped across the Middle East and Etihad's global partner network to enable members to spend miles with retail partners worldwide. The deployment centered on enabling flexible redemption flows and ecommerce checkout pathways for loyalty members.
Key functional capabilities implemented included a virtual Reward Card and PointsPay integrations that supported points based transactions with retail partners, and a loyalty commerce orchestration layer to manage redemptions and partner offers. Configuration work aligned the LoyLogic reward catalog, checkout flows, and member entitlement checks with Etihad's CRM workflows and membership lifecycle processes. Automation of rule based redemption policies and partner offer routing was used to standardize redemptions and operational handling across partners.
Integrations explicitly included PointsPay and retail partner connections, and the solution was instrumented to operate across Etihad Guest membership, ecommerce, and CRM teams with partner onboarding and commerce reconciliation processes. Governance emphasized operational coordination between loyalty program operations and partner commercial teams to manage redemptions, offers and settlements during rollout. The LoyLogic implementation increased redemption flexibility, membership engagement and ecommerce transactions according to the deployment summary.
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Icelandair | Transportation | 2621 | $433M | Iceland | LoyLogic | LoyLogic | Customer Loyalty | 2023 | n/a |
In 2023, Icelandair implemented LoyLogic to launch a global gift card platform for Saga Club members. The deployment targeted travel and CRM reward redemptions across Europe and globally, positioning LoyLogic as the Customer Loyalty platform managing gift card issuance and redemption options.
The implementation configured LoyLogic to support points to gift card redemption workflows and a broader set of redemption price points, expanding choice within the Saga Club reward catalog. Functional capabilities emphasized digital gift card provisioning, reward redemption orchestration, and transaction handling to increase member engagement. Workflows were aligned with travel focused CRM redemption processes to enable redemptions tied to bookings and loyalty balances.
Operational scope covered Saga Club members across Icelandair markets, with the platform launched globally and operationalized across Europe. Governance and rollout centered on loyalty operations and CRM teams managing catalog pricing tiers and redemption rules. The launch delivered broader redemption price points and increased member transactions at launch.
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Nestle | Consumer Packaged Goods | 275000 | $102.8B | Switzerland | LoyLogic | LoyLogic | Customer Loyalty | 2018 | n/a |
In 2018, Nestle implemented LoyLogic for Customer Loyalty to power the PREMIO loyalty program for Nescafé Dolce Gusto. The deployment supported a multi-market FMCG loyalty initiative across Latin America and Europe and included a migration and launch of the Brazilian rewards experience onto LoyLogic’s reward marketplace, addressing CRM redemption flows for the brand.
The implementation leveraged LoyLogic’s Reward Hub and points commerce capabilities to instrument member balances, catalog management, reward marketplace orchestration, and redemption workflows. LoyLogic was configured to support points accumulation and redemption processes typical of Customer Loyalty programs, with localized reward option management inferred for the Brazilian market.
Operational coverage focused on FMCG CRM and loyalty operations for Nescafé Dolce Gusto across targeted markets, with rollout activity that emphasized localized reward selection and marketplace curation in Brazil. The engagement improved member engagement and provided localized reward options in Brazil as part of the broader Customer Loyalty initiative powered by LoyLogic.
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