List of Meniga Market Intelligence Customers
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United Kingdom
Since 2010, our global team of researchers has been studying Meniga Market Intelligence customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Meniga Market Intelligence for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Meniga Market Intelligence for Marketing Analytics include: BPCE Group, a France based Banking and Financial Services organisation with 10000 employees and revenues of $26.82 billion, mBank S.A., a Poland based Banking and Financial Services organisation with 7083 employees and revenues of $1.97 billion, Islandsbanki hf., a Iceland based Banking and Financial Services organisation with 741 employees and revenues of $424.0 million, Espresso House, a Sweden based Leisure and Hospitality organisation with 1437 employees and revenues of $177.0 million and many others.
Contact us if you need a completed and verified list of companies using Meniga Market Intelligence, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Meniga Market Intelligence customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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BPCE Group | Banking and Financial Services | 10000 | $26.8B | France | Meniga | Meniga Market Intelligence | Marketing Analytics | 2018 | n/a |
In 2018, BPCE Group implemented Meniga Market Intelligence to power Marketing Analytics for its finance, CRM, and marketing functions across its French retail networks. The deployment consolidated and enriched transaction data using Meniga Insights and Enrichment to enable real-time transaction based analytics and personalised customer alerts.
Meniga Market Intelligence was configured to normalize transaction feeds, apply merchant mapping, and run enrichment pipelines that populate behavioral segments and trigger real-time personalised alerts and offers. The implementation leveraged Meniga Insights and Enrichment modules to support rule based personalisation and campaignable analytics within BPCE Group's Marketing Analytics workflows.
Outputs from Meniga Market Intelligence were integrated into BPCE Group finance, CRM, and marketing analytics stacks to inform campaign orchestration, customer engagement, and app messaging across digital channels. Governance centered on data enrichment quality, merchant mapping accuracy, and real-time alert thresholds to operationalize transaction driven marketing. Meniga's case study documents the 2018 partnership and attributes the rollout to generating millions of highly active digital customers and improved app engagement metrics.
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Espresso House | Leisure and Hospitality | 1437 | $177M | Sweden | Meniga | Meniga Market Intelligence | Marketing Analytics | 2018 | n/a |
In 2018, Espresso House implemented Meniga Market Intelligence, a Marketing Analytics application, to centralize market monitoring and competitor analysis across its Nordic footprint. Espresso House is the largest coffeehouse chain in the Nordics with over 460 coffee shops across Sweden, Norway, Finland, Denmark, and Germany, and the Meniga Market Intelligence deployment is positioned to support that regional expansion and market monitoring need.
Meniga Market Intelligence provides reporting and dashboarding capabilities focused on market trends and competitor benchmarking, delivering periodic data reports that the Head of Business Intelligence uses for operational decision making. The implementation emphasizes analytics workflows common to Marketing Analytics, including trend analysis, market share tracking, and segmentation level reporting, with Meniga supplying synthesized market data and insight packs used directly in marketing planning cycles.
The solution leverages Meniga partnerships with banks worldwide to source aggregated market data, enabling Espresso House to view consumer spending signals and competitor activity at a market level. Meniga Market Intelligence is consumed by the business intelligence and marketing teams, and the operational scope documented in usage covers cross‑country market monitoring for the Nordic region where Espresso House concentrates growth efforts.
Governance and decision workflows were adjusted so that senior analytics leadership consumes Meniga reports as a primary input for go to market and share expansion decisions, a pattern noted by Head of Business Intelligence Stéphanie Cabrera. Meniga Market Intelligence therefore functions as a strategic Marketing Analytics feed for Espresso House, enhancing marketing strategy and supporting documented efforts to increase market share across the region.
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Islandsbanki hf. | Banking and Financial Services | 741 | $424M | Iceland | Meniga | Meniga Market Intelligence | Marketing Analytics | 2009 | n/a |
In 2009, Íslandsbanki hf. implemented Meniga Market Intelligence, a Marketing Analytics application delivered by Meniga, with Íslandsbanki noted as Meniga's first customer. The initial deployment complemented Meniga's nationwide Meniga.is rewards and analytics rollout and incorporated personal finance management, card linked offers and analytics to drive customer engagement, personalised cashback and loyalty across Iceland.
Deployed modules included MarketWatch merchant analytics for merchant level insight, PFM capabilities for customer engagement and offer management functions to design and author personalised cashback and loyalty programmes. Configuration work emphasized merchant segmentation, offer orchestration, campaign analytics and operational dashboards to surface merchant performance and customer response for marketing and product teams.
Operational coverage extended across retail banking, card services, CRM and marketing functions within Iceland, reflecting a national footprint tied to Meniga.is consumer channels. The implementation relied on ingestion of card transaction feeds and customer data aggregation to enable merchant analytics and real time offer targeting, supporting analytics driven campaign workflows.
Governance and rollout were organized around the bank's marketing and analytics teams, with workflows for merchant onboarding and offer approval integrated into the Meniga platform and bank operational processes. The deployment produced strong uptake and higher NPS as reported by Meniga, confirming continued use of Meniga Market Intelligence for merchant analytics and offer personalization.
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Banking and Financial Services | 7083 | $2.0B | Poland | Meniga | Meniga Market Intelligence | Marketing Analytics | 2013 | n/a |
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