List of Microsoft Forms Customers
Microsoft
One Microsoft Way,
Redmond, 98052-6399, WA,
United States
Redmond, 98052-6399, WA,
United States
1 425-882-8080
Professional Services
228000
$320.0B
Since 2010, our global team of researchers has been studying Microsoft Forms customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Microsoft Forms for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Microsoft Forms for Customer Experience include: Thermo Fisher Scientific, a United States based Life Sciences organisation with 125000 employees and revenues of $42.90 billion, The Sherwin-Williams Company, a United States based Manufacturing organisation with 64088 employees and revenues of $23.05 billion, Kelloggs, a United States based Consumer Packaged Goods organisation with 3150 employees and revenues of $2.76 billion, National Highways, a United Kingdom based Government organisation with 6100 employees and revenues of $1.56 billion, Morae Global, a United States based Professional Services organisation with 950 employees and revenues of $100.0 million and many others.
Contact us if you need a completed and verified list of companies using Microsoft Forms, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Microsoft Forms customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Frontpoint | Professional Services | 200 | $69M | United States | Microsoft | Microsoft Forms | Customer Experience | 2022 | n/a |
In 2022 Frontpoint implemented Microsoft Forms to support its Customer Experience training and agent assessment workflows. The adoption focused on formalizing surveys, knowledge checks, and training intake forms used by the Customer Experience organization, with explicit use cases in new hire training, ongoing up-training, and nesting preparation for agents in the United States and Latin America.
Microsoft Forms was configured to capture structured assessment data and training feedback, leveraging branching logic and question types aligned to competency checks and course evaluations. Forms responses were used as inputs to performance trackers and training documentation, and templates were developed to standardize assessments across online and onsite delivery modalities.
The deployment was integrated into the existing Microsoft 365 collaboration stack, with Microsoft Forms used alongside Microsoft Teams for delivery, SharePoint and OneDrive for storing course materials and response artifacts, Excel for response analysis and reporting exports, and Microsoft To-Do for assigning follow up tasks from training outcomes. This integration supported cross-functional workflows between the training team and customer support leadership and enabled asynchronous remote training for agents across regions.
Governance centered on continuous content improvement, with the training team establishing processes to identify gaps in support tools, create improvement-oriented documentation, and amend training practices based on Forms-derived feedback. Rollout covered full-time training responsibilities such as developing and facilitating online and onsite courses, creating training content, and using Forms data to inform iterative updates to curriculum and operational procedures.
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General Carbide Corporation | Manufacturing | 200 | $40M | United States | Microsoft | Microsoft Forms | Customer Experience | 2017 | n/a |
In 2017, General Carbide Corporation implemented Microsoft Forms to support its Customer Experience efforts and to standardize form-driven workflows. The initial deployment focused on a Customer Survey built in Microsoft Forms, and on revising inspection and verification forms to improve usability across quality checkpoints.
Configuration work included designing the Customer Survey flow, configuring Microsoft Forms templates for verification and Finishing Inspection use, and flow charting an easy to understand process for preservation of records. The project produced formal work instructions and flow charts that documented form usage, record retention steps, and handoffs between operations and quality teams.
The implementation had a cross-functional operational scope, touching Quality, Finishing Inspection, production site activities, and training records management. The team assisted with updating forms for future use during a physical movement of equipment to a new production facility, and led an effort to identify a software solution for training records by sourcing, evaluating, and finalizing a commercial supplier proposal.
Governance and process changes were centered on documented work instructions, retained process flow charts, and updated verification forms to enforce consistent data capture using Microsoft Forms. Activities emphasized standardizing form design and record preservation workflows, aligning Customer Experience form processes with quality and training record initiatives.
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Kelloggs | Consumer Packaged Goods | 3150 | $2.8B | United States | Microsoft | Microsoft Forms | Customer Experience | 2020 | n/a |
In 2020, Kelloggs deployed Microsoft Forms as part of its Customer Experience tooling to standardize agency reporting of equity, diversity and inclusion metrics. The implementation focused on procurement and marketing category sourcing, bringing over 13 external marketing agencies into a single intake and reporting workflow for supplier ED&I data.
Microsoft Forms was configured to capture non spend ED&I questionnaire responses, enforce structured field validation, and enable automated submission timestamps and respondent metadata for auditing. The implementation leveraged form branching and templated surveys to ensure consistent data capture across agencies and supplier tiers, aligning with standard survey and form management capabilities of Microsoft Forms.
Form responses were integrated into Kelloggs data pipeline and visualized in a Tableau marketing agency dashboard, combined with Tier 1 and Tier 2 spend data feeds to represent third party progression toward equality. The integration consolidated non spend data from Microsoft Forms with spend feeds into the company data platform and Tableau, enabling cross functional visibility between procurement and marketing sourcing teams.
Governance changes included a formal supplier ED&I tracking program and standardized reporting processes that were extended to other categories within the company. Process controls required suppliers to complete Microsoft Forms reporting as part of sourcing workflows, and data verification steps were established to maintain supplier records in the corporate data platform.
Deliverables from the deployment included a streamlined reporting process for more than 13 marketing agencies and a marketing agency dashboard illustrating third party ED&I progress. The program confirmed 100% of diverse suppliers within the company data platform to support inclusion of diverse suppliers in the sourcing process.
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Morae Global | Professional Services | 950 | $100M | United States | Microsoft | Microsoft Forms | Customer Experience | 2018 | n/a |
In 2018, Morae Global implemented Microsoft Forms as part of its Customer Experience tooling. The rollout standardized digital intake for compliance and client feedback across legal and compliance functions, establishing a single questionnaire and survey capture point for ethics and client engagement programs.
The implementation configured Microsoft Forms to host compliance and ethics questionnaires, focus group surveys, and client-facing feedback forms, with response capture feeding centralized reporting workflows. Microsoft Forms questionnaire responses were routinely used to support content and communications for Compliance and Ethics Week, and to inform program materials such as leadership presentations and promotional assets.
Integration with Onit CLM is explicitly part of the reporting process, with monthly KPI reports prepared by combining Onit CLM data and Microsoft Forms questionnaire responses. Operational coverage included corporate legal and compliance teams, client program teams supporting institutional clients, and legal operations support personnel onboarded and managed in Brazil and Chicago.
Governance and workflow changes included onboarding and training of legal operations staff on form creation and response handling, weekly status calls with recorded meeting minutes, and incorporation of Forms data into SLA and KPI monitoring processes. The deployment positioned Microsoft Forms as a cloud-hosted Customer Experience data capture layer embedded in Morae Global legal and compliance workflows.
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National Highways | Government | 6100 | $1.6B | United Kingdom | Microsoft | Microsoft Forms | Customer Experience | 2020 | n/a |
National Highways implemented Microsoft Forms in 2020 to extend Customer Experience capabilities across Commercial and Procurement directorates and multiple divisions. The deployment was executed within the Office 365 tenancy to capture supplier performance inputs, internal engagement surveys, and structured data for corporate reporting.
Microsoft Forms was configured with standardised form templates, structured data capture, and validation rules to enforce consistent KPI methodology across directorates. The implementation was managed alongside Power Platform and Dynamics 365 product ownership, enabling form-driven inputs to feed centralized reporting and to support Power BI dashboards and consolidated scorecards.
Integration patterns include Microsoft Forms routing results into SharePoint, Excel and OneDrive stores, and into SQL and Azure hosted data pipelines consumed by Power BI and D365 reporting. The architecture relied on Office 365 controls and Power Platform governance to ensure secure collection, storage and transfer of form data into the Commercial Performance Framework and corporate datasets.
Governance and process changes accompanied the rollout, establishing a change management process for access and supplier performance updates, systems administration responsibilities for O365, Power Platform and Azure, and upskilling sessions for teams on Microsoft Forms and related Office 365 tooling. Product ownership for D365, Power Apps and Power BI provided a single thread of responsibility for form lifecycle, configuration and alignment to reporting methodology.
Microsoft Forms was explicitly used to standardise metrics and methodology across multiple directorates, and it became an operational input into supplier performance management, automated reporting pipelines and SharePoint consolidation efforts. Microsoft Forms supported Customer Experience and reporting functions within the Commercial and Procurement business areas and was embedded into the organisation's broader reporting fabric.
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Manufacturing | 64088 | $23.1B | United States | Microsoft | Microsoft Forms | Customer Experience | 2020 | n/a |
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Life Sciences | 125000 | $42.9B | United States | Microsoft | Microsoft Forms | Customer Experience | 2018 | n/a |
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Buyer Intent: Companies Evaluating Microsoft Forms
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Microsoft Forms. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Microsoft Forms for Customer Experience include:
- Boeing, a United States based Aerospace and Defense organization with 172000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
|---|---|---|---|---|---|---|
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Boeing | Aerospace and Defense | 172000 | $66.5B | United States | 2025-05-13 |
FAQ - APPS RUN THE WORLD Microsoft Forms Coverage
Microsoft Forms is a Customer Experience solution from Microsoft.
Companies worldwide use Microsoft Forms, from small firms to large enterprises across 21+ industries.
Organizations such as Thermo Fisher Scientific, The Sherwin-Williams Company, Kelloggs, National Highways and Morae Global are recorded users of
Microsoft Forms for Customer Experience.
Companies using Microsoft Forms are most concentrated in Life Sciences, Manufacturing and Consumer Packaged Goods, with adoption spanning over 21 industries.
Companies using Microsoft Forms are most concentrated in United States and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Microsoft Forms across Americas, EMEA, and APAC.
Companies using Microsoft Forms range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 42.86%, large organizations with 1,001-10,000 employees - 28.57%, and global enterprises with 10,000+ employees - 28.57%.
Customers of Microsoft Forms include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Microsoft Forms customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Experience.