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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of Microsoft Forms Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Frontpoint Professional Services 200 $69M United States Microsoft Microsoft Forms Customer Experience 2022 n/a
In 2022 Frontpoint implemented Microsoft Forms to support its Customer Experience training and agent assessment workflows. The adoption focused on formalizing surveys, knowledge checks, and training intake forms used by the Customer Experience organization, with explicit use cases in new hire training, ongoing up-training, and nesting preparation for agents in the United States and Latin America. Microsoft Forms was configured to capture structured assessment data and training feedback, leveraging branching logic and question types aligned to competency checks and course evaluations. Forms responses were used as inputs to performance trackers and training documentation, and templates were developed to standardize assessments across online and onsite delivery modalities. The deployment was integrated into the existing Microsoft 365 collaboration stack, with Microsoft Forms used alongside Microsoft Teams for delivery, SharePoint and OneDrive for storing course materials and response artifacts, Excel for response analysis and reporting exports, and Microsoft To-Do for assigning follow up tasks from training outcomes. This integration supported cross-functional workflows between the training team and customer support leadership and enabled asynchronous remote training for agents across regions. Governance centered on continuous content improvement, with the training team establishing processes to identify gaps in support tools, create improvement-oriented documentation, and amend training practices based on Forms-derived feedback. Rollout covered full-time training responsibilities such as developing and facilitating online and onsite courses, creating training content, and using Forms data to inform iterative updates to curriculum and operational procedures.
General Carbide Corporation Manufacturing 200 $40M United States Microsoft Microsoft Forms Customer Experience 2017 n/a
In 2017, General Carbide Corporation implemented Microsoft Forms to support its Customer Experience efforts and to standardize form-driven workflows. The initial deployment focused on a Customer Survey built in Microsoft Forms, and on revising inspection and verification forms to improve usability across quality checkpoints. Configuration work included designing the Customer Survey flow, configuring Microsoft Forms templates for verification and Finishing Inspection use, and flow charting an easy to understand process for preservation of records. The project produced formal work instructions and flow charts that documented form usage, record retention steps, and handoffs between operations and quality teams. The implementation had a cross-functional operational scope, touching Quality, Finishing Inspection, production site activities, and training records management. The team assisted with updating forms for future use during a physical movement of equipment to a new production facility, and led an effort to identify a software solution for training records by sourcing, evaluating, and finalizing a commercial supplier proposal. Governance and process changes were centered on documented work instructions, retained process flow charts, and updated verification forms to enforce consistent data capture using Microsoft Forms. Activities emphasized standardizing form design and record preservation workflows, aligning Customer Experience form processes with quality and training record initiatives.
Kelloggs Consumer Packaged Goods 3150 $2.8B United States Microsoft Microsoft Forms Customer Experience 2020 n/a
In 2020, Kelloggs deployed Microsoft Forms as part of its Customer Experience tooling to standardize agency reporting of equity, diversity and inclusion metrics. The implementation focused on procurement and marketing category sourcing, bringing over 13 external marketing agencies into a single intake and reporting workflow for supplier ED&I data. Microsoft Forms was configured to capture non spend ED&I questionnaire responses, enforce structured field validation, and enable automated submission timestamps and respondent metadata for auditing. The implementation leveraged form branching and templated surveys to ensure consistent data capture across agencies and supplier tiers, aligning with standard survey and form management capabilities of Microsoft Forms. Form responses were integrated into Kelloggs data pipeline and visualized in a Tableau marketing agency dashboard, combined with Tier 1 and Tier 2 spend data feeds to represent third party progression toward equality. The integration consolidated non spend data from Microsoft Forms with spend feeds into the company data platform and Tableau, enabling cross functional visibility between procurement and marketing sourcing teams. Governance changes included a formal supplier ED&I tracking program and standardized reporting processes that were extended to other categories within the company. Process controls required suppliers to complete Microsoft Forms reporting as part of sourcing workflows, and data verification steps were established to maintain supplier records in the corporate data platform. Deliverables from the deployment included a streamlined reporting process for more than 13 marketing agencies and a marketing agency dashboard illustrating third party ED&I progress. The program confirmed 100% of diverse suppliers within the company data platform to support inclusion of diverse suppliers in the sourcing process.
Professional Services 950 $100M United States Microsoft Microsoft Forms Customer Experience 2018 n/a
Government 6100 $1.6B United Kingdom Microsoft Microsoft Forms Customer Experience 2020 n/a
Manufacturing 64088 $23.1B United States Microsoft Microsoft Forms Customer Experience 2020 n/a
Life Sciences 125000 $42.9B United States Microsoft Microsoft Forms Customer Experience 2018 n/a
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Buyer Intent: Companies Evaluating Microsoft Forms

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Microsoft Forms. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Microsoft Forms for Customer Experience include:

  1. Boeing, a United States based Aerospace and Defense organization with 172000 Employees

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FAQ - APPS RUN THE WORLD Microsoft Forms Coverage

Microsoft Forms is a Customer Experience solution from Microsoft.

Companies worldwide use Microsoft Forms, from small firms to large enterprises across 21+ industries.

Organizations such as Thermo Fisher Scientific, The Sherwin-Williams Company, Kelloggs, National Highways and Morae Global are recorded users of Microsoft Forms for Customer Experience.

Companies using Microsoft Forms are most concentrated in Life Sciences, Manufacturing and Consumer Packaged Goods, with adoption spanning over 21 industries.

Companies using Microsoft Forms are most concentrated in United States and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Microsoft Forms across Americas, EMEA, and APAC.

Companies using Microsoft Forms range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 42.86%, large organizations with 1,001-10,000 employees - 28.57%, and global enterprises with 10,000+ employees - 28.57%.

Customers of Microsoft Forms include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Microsoft Forms customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Experience.