List of ORM Technologies Customers
Dallas, 75231, TX,
United States
Since 2010, our global team of researchers has been studying ORM Technologies customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ORM Technologies for Account Based Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ORM Technologies for Account Based Marketing include: HubSpot, a United States based Professional Services organisation with 8246 employees and revenues of $2.63 billion, Marketo, a United States based Professional services organisation with 1500 employees and revenues of $400.0 million and many others.
Contact us if you need a completed and verified list of companies using ORM Technologies, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The ORM Technologies customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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HubSpot | Professional Services | 8246 | $2.6B | United States | ORM Technologies | ORM Technologies | Account Based Marketing | 2018 | n/a |
In 2018, HubSpot implemented ORM Technologies as an Account Based Marketing application to support targeted account programs across its marketing and sales organizations. The deployment was positioned to centralize account targeting, campaign orchestration, and account-level engagement workflows, aligning ABM activity with demand generation and sales development functions.
ORM Technologies was configured to deliver core Account Based Marketing capabilities including account identification and segmentation, account scoring and prioritization, campaign orchestration for multi-touch account plays, and account-level analytics and reporting. Configuration work focused on account model definitions, audience segmentation rules, and automated campaign sequencing typical of an account based marketing implementation, with operational controls for personalization and orchestration of account-centric campaigns.
Rollout and governance emphasized cross-functional coordination between marketing operations and sales operations, instituting shared account lists, staged campaign approval processes, and synchronized account engagement workflows. Governance changes centered on formalizing lead to account alignment, campaign handoff criteria, and measurement alignment at the account level to support sustained ABM program management using ORM Technologies.
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Marketo | Professional services | 1500 | $400M | United States | ORM Technologies | ORM Technologies | Account Based Marketing | 2017 | n/a |
In 2017, Marketo deployed ORM Technologies as its Account Based Marketing application to support marketing and sales alignment. The implementation was positioned inside marketing operations to provide account-centric orchestration across Marketo’s demand generation programs.
The deployment configured core Account Based Marketing capabilities including account identification and scoring, account segmentation, campaign orchestration, lead to account mapping, and account engagement analytics. ORM Technologies was provisioned to run account scoring models and orchestrate multi-touch campaigns typical of ABM workflows, with configuration focused on account lists, playbooks, and engagement metrics.
Operationally the rollout emphasized integration with internal marketing operations data and sales engagement workflows, enabling shared account views for marketing and sales teams. Governance was centralized under marketing operations with defined data stewardship and campaign approval flows to maintain account segmentation accuracy and orchestration consistency.
The narrative centers on Marketo, ORM Technologies, Account Based Marketing, and the business functions of marketing, demand generation, and sales alignment, reflecting a structured ABM implementation for a United States based professional services organization.
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Buyer Intent: Companies Evaluating ORM Technologies
- Mdmm Consultants India, a India based Professional Services organization with 10 Employees
- Burger King, a United States based Retail company with 34800 Employees
- Pando India, a India based Professional Services organization with 250 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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