AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

List of Passle Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Alvarez & Marsal Europe Holdings Professional Services 264 $150M United Kingdom Passle Passle Marketing Automation 2020 n/a
In 2020 Alvarez & Marsal Europe Holdings implemented Passle for Marketing Automation on its public website. The Passle implementation is deployed as a cloud hosted content publishing layer that surfaces firm authored insights and thought leadership across the corporate site. The deployment scope centers on marketing and communications functions and on subject matter experts who author and publish content. Passle is configured to support content creation and publishing workflows, embeddable content widgets, author profile management, and SEO metadata controls consistent with Marketing Automation practices. The integration with the website is implemented via embedded content feeds and publishing widgets, enabling editorial workflows for contributor submissions, approvals, and scheduled publication. Governance is organized around marketing editorial processes and contributor permissions to manage the content lifecycle and brand consistency.
Alvarez & Marsal Germany Professional Services 200 $40M Germany Passle Passle Marketing Automation 2020 n/a
In 2020, Alvarez & Marsal Germany implemented Passle, deploying the Passle application in the Marketing Automation category. The implementation is focused on using Passle on the company website to manage and publish thought leadership and client-facing content, with Passle functioning as a web-embedded content publishing layer integrated into site pages and content feeds. This deployment aligns with Alvarez & Marsal Germany’s professional services positioning and the firm level scope of web content delivery for Germany based operations. Configuration and operational use emphasize Marketing Automation functional patterns, including content authoring, editorial workflows, scheduled publishing and social distribution capabilities typical of the category. Operational ownership is concentrated within marketing and communications teams, with processes oriented around author attribution, editorial approval gating and web-first content lifecycle management. The narrative explicitly centers on Passle as the chosen Marketing Automation application powering on-site content publication for Alvarez & Marsal Germany.
Alvarez & Marsal Malaysia Professional Services 20 $3M Malaysia Passle Passle Marketing Automation 2020 n/a
In 2020, Alvarez & Marsal Malaysia implemented Passle on their website. Passle serves as the Marketing Automation application for the firm, used to author and publish thought leadership and client-facing insights to the public site and support marketing and business development functions. The deployment is web embedded, configured to push authored posts directly to the corporate website. Configuration emphasis aligned with Marketing Automation capabilities includes content authoring, templated publishing, editorial approval workflows, and distribution settings for public-facing content. Operational scope is concentrated on the Malaysia office with marketing and communications users operating the platform, and governance enforced through role based editorial controls and approval processes. The implementation centers on the website as the integration touchpoint where Passle-driven content is published to the firm web estate.
Alvarez & Marsal Spain Professional Services 150 $51M Spain Passle Passle Marketing Automation 2020 n/a
In 2020, Alvarez & Marsal Spain deployed Passle as its Marketing Automation solution embedded on the corporate website. The implementation centers on website-based content publishing and authoring workflows, positioning Passle as Alvarez & Marsal Spain's Marketing Automation tool for content marketing and digital thought leadership. The deployment is scoped to the firm’s marketing and communications functions and is operated through centralized editorial ownership within the Spain office. Configuration emphasized on-site embedding and content feed management using standard Marketing Automation capabilities, including editorial authoring, publishing scheduling, and social distribution orchestration. Operational coverage is focused on the corporate website where Passle powers article publication and content aggregation, and governance was organized around editorial approval workflows and role-based publishing controls to align content with professional services practice areas. Passle is used as the primary content publishing engine for Alvarez & Marsal Spain, linking content creation to website delivery and audience distribution channels.
Axco Insurance Information Services Professional Services 52 $14M United Kingdom Passle Passle Marketing Automation 2017 n/a
In 2017, Axco Insurance Information Services implemented Passle as its Marketing Automation platform. Passle is embedded on their website to surface authored content and enable content-led engagement for marketing and product teams. The deployment centers on content authoring and publishing capabilities, using Passle to create expert posts, aggregate feeds, and distribute content to external channels, consistent with core Marketing Automation functions. Configuration is aligned to on-site embedding and Passle's SaaS delivery model rather than bespoke hosting, reflecting a lightweight web-first architecture for content delivery. Functional capabilities in use include publishing workflows, tagging, content categorization, and social distribution. Operational ownership sits with marketing and editorial teams, with subject matter experts contributing posts and the marketing function orchestrating distribution and audience capture. Integrations are limited to on-site embedding on the Axco website as documented, no additional system integrations are specified. The implementation supports ongoing content workflows and email or social distribution patterns common to Marketing Automation implementations. Governance is exercised through editorial review and publishing controls within Passle to ensure consistent tagging and topical coverage for insurance products and research. Axco Insurance Information Services uses Passle, a Marketing Automation application, to support its marketing and digital content operations on the company website.
Professional Services 1500 $200M Australia Passle Passle Marketing Automation 2021 n/a
Professional Services 200 $55M Germany Passle Passle Marketing Automation 2021 n/a
Professional Services 300 $75M Netherlands Passle Passle Marketing Automation 2021 n/a
Professional Services 170 $39M United Kingdom Passle Passle Marketing Automation 2020 n/a
Professional Services 100 $12M United Kingdom Passle Passle Marketing Automation 2019 n/a
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Buyer Intent: Companies Evaluating Passle

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Passle. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Passle for Marketing Automation include:

  1. Reed Smith LLP, a United States based Professional Services organization with 3000 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
Reed Smith LLP Professional Services 3000 $1.5B United States 2024-10-10
FAQ - APPS RUN THE WORLD Passle Coverage

Passle is a Marketing Automation solution from Passle.

Companies worldwide use Passle, from small firms to large enterprises across 21+ industries.

Organizations such as Deloitte China, Deloitte France, Deloitte Central Europe and Freshfields Bruckhaus Deringer are recorded users of Passle for Marketing Automation.

Companies using Passle are most concentrated in Professional Services, with adoption spanning over 21 industries.

Companies using Passle are most concentrated in China, France and Poland, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Passle across Americas, EMEA, and APAC.

Companies using Passle range from small businesses with 0-100 employees - 36.84%, to mid-sized firms with 101-1,000 employees - 44.74%, large organizations with 1,001-10,000 employees - 13.16%, and global enterprises with 10,000+ employees - 5.26%.

Customers of Passle include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Passle customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.