List of Quid Analytics Customers
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United States
Since 2010, our global team of researchers has been studying Quid Analytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Quid Analytics for Marketing Analytics, Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Quid Analytics for Marketing Analytics, Customer Analytics include: Walmart, a United States based Retail organisation with 2100000 employees and revenues of $681.00 billion, Coca-Cola Enterprises, Inc, a United States based Consumer Packaged Goods organisation with 13250 employees and revenues of $7.60 billion, Taco Bell, a United States based Retail organisation with 8218 employees and revenues of $2.44 billion and many others.
Contact us if you need a completed and verified list of companies using Quid Analytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Quid Analytics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Coca-Cola Enterprises, Inc | Consumer Packaged Goods | 13250 | $7.6B | United States | Quid | Quid Analytics | Marketing Analytics,Customer Analytics | 2015 | n/a |
In 2015 Coca-Cola Enterprises, Inc implemented Quid Analytics for Marketing Analytics,Customer Analytics to support social audience segmentation and campaign targeting for the Share a Coke program. The deployment centered on marketing and CRM teams in the United States, centralizing social listening driven audience workflows and campaign activation pipelines.
Quid Analytics was configured to provide audience segmentation, social listening, and tailored audience export capabilities, enabling the creation of personalized Twitter audiences that exceeded four million users for the Share a Coke campaign. Configuration emphasized profile and behavioral segmentation, automated audience assembly, and production of exportable audience sets for paid and owned activation.
Operational integration with Twitter for audience targeting and activation was a core linkage, with marketing and CRM campaign orchestration consuming the audiences produced by Quid Analytics. The documented outcome for the campaign included an approximately three times lift in engagement and a large increase in campaign buzz, reflecting the implementation of tailored-audience workflows within Quid Analytics.
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Taco Bell | Retail | 8218 | $2.4B | United States | Quid | Quid Analytics | Marketing Analytics,Customer Analytics | 2015 | n/a |
In 2015, Taco Bell implemented Quid Analytics. The deployment positioned Quid Analytics as the central Marketing Analytics,Customer Analytics platform to support audience engineering for mobile app acquisition in the United States, and it was adopted by marketing and CRM teams to drive targeted campaign workflows. The implementation focused on audience creation, segmentation, and sentiment-informed targeting as core capabilities of Quid Analytics.
Quid Analytics was configured to deliver audience building, emotion and behavior-based micro-segmentation, and cohort management, reflecting functionality mapped from NetBase Audience 3D. The project produced a 3.5M plus core audience and the creation of 90 emotion- and behavior-based micro-segments, with configurations for sentiment analysis and behavioral signal ingestion to refine segment definitions and targeting criteria.
Operationally the implementation leveraged the NetBase Audience 3D integration to align social sentiment and audience signals with campaign orchestration for Taco Bell's mobile-ordering app, impacting marketing and CRM functions across the United States. Governance emphasized a centralized audience taxonomy and audience export processes into campaign execution workflows, and the effort is reported to have driven 3.7M plus app downloads and a 4x extended reach.
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Walmart | Retail | 2100000 | $681.0B | United States | Quid | Quid Analytics | Marketing Analytics,Customer Analytics | 2021 | n/a |
In 2021, Walmart implemented Quid Analytics. Quid Analytics was used as a Marketing Analytics,Customer Analytics platform to analyze over 1 million social posts and news items to assess sentiment and trends around recommerce, supporting strategic input for resale initiatives within the United States marketing organization.
The deployment leveraged NetBase Quid consumer and market intelligence capabilities, with Quid Analytics configured for sentiment analysis, topic clustering, trend detection, and entity extraction to surface sustainability driven buying behaviors. Analytics workflows combined automated text analytics, semantic clustering, and temporal trend detection to map emerging recommerce topics and consumer narratives relevant to resale.
Insights from Quid Analytics were operationalized into partnership evaluation and product planning, directly informing Walmart's partnership with thredUP and the launch of its resale platform. Operational coverage included marketing, customer insights, merchandising, sustainability, and e-commerce teams who used the platform outputs to align assortment decisions and consumer messaging with identified sentiment and trends.
Governance established centralized analytics stewardship and cross functional review gates to validate signals before incorporation into strategic roadmaps. Outcomes included identifying sustainability driven buying behaviors that supported Walmart's recommerce strategy and informed the thredUP partnership and resale platform launch.
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