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List of Route Mobile 2-Way Messaging Customers

Route Mobile
Location
4th Dimension 3rd Floor Mind Space Malad (West),
Mumbai, 400064,
India
Website
https://www.routemobile.com/
Phone
91 22 4033 7676
Artw industry
Communications
Employee
700
Revenue
$269M

Since 2010, our global team of researchers has been studying Route Mobile 2-Way Messaging customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Each quarter our research team identifies companies that have purchased Route Mobile 2-Way Messaging for Collaboration from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.

Companies using Route Mobile 2-Way Messaging for Collaboration include: Majid Al Futtaim, a United Arab Emirates based Retail organisation with 43000 employees and revenues of $9.40 billion, Bank of Maharashtra, a India based Banking and Financial Services organisation with 12721 employees and revenues of $671.5 million, BFC Bahrain, a Bahrain based Banking and Financial Services organisation with 470 employees and revenues of $70.0 million and many others.

Contact us if you need a completed and verified list of companies using Route Mobile 2-Way Messaging, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.

The Route Mobile 2-Way Messaging customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Bank of Maharashtra Banking and Financial Services 12721 $671M India Route Mobile Route Mobile 2-Way Messaging Collaboration 2022 n/a
In 2022, Bank of Maharashtra implemented Route Mobile 2-Way Messaging using Route Mobile's CPaaS and WhatsApp Business platform to establish a WhatsApp Banking service, classified under the Collaboration category. The deployment focused on conversational workflows and two-way messaging orchestration to support customer care and basic banking queries across India. The implementation of Route Mobile 2-Way Messaging delivered functional modules for customer interaction, including balance inquiry, mini statement retrieval, and cheque book requests, together with interactive chat flows and opt in and opt out controls. The solution was configured to enable two way messaging capability for real time customer responses and automated conversational handoffs to human agents where required. Operationally the platform was integrated with the bank's CRM and customer service operations to route inbound WhatsApp conversations into existing service queues and case handling processes, supporting customer care teams nationwide. The scope covered retail customer service and basic account servicing functions across Bank of Maharashtra locations in India. Governance and process controls emphasized consent management via opt in and opt out features and conversational flow governance to standardize responses to common queries. The rollout aimed to improve customer experience and response rates, with Route Mobile's CPaaS and WhatsApp Business platform serving as the primary messaging and orchestration layer for the bank's Collaboration use case.
BFC Bahrain Banking and Financial Services 470 $70M Bahrain Route Mobile Route Mobile 2-Way Messaging Collaboration 2022 n/a
In 2022, BFC Bahrain implemented Route Mobile 2-Way Messaging as a Collaboration solution to automate customer onboarding and deliver real-time personalized notifications across its branch and agent network in Bahrain. The deployment focused on customer engagement for finance and remittance workflows, using SMS as the primary channel tied to CRM-driven triggers. Route Mobile 2-Way Messaging was configured to support automated onboarding workflows, scheduled SMS campaigns, and personalized notification templates. Campaign scheduling and CRM-triggered message orchestration were implemented to standardize outbound communications and to sequence onboarding and reminder messages across customer journeys. The engagement was delivered via Route Mobile’s A2P SMS integration with Freshworks CRM, integrating SMS delivery and event callbacks with CRM workflows for customer engagement in the finance/remittance area. Two-way messaging usage is inferred from the platform capability set, specifically inbound keyword responses and webhook-based callbacks, which enable conversational inbound flows and event-driven notifications. Operational coverage included branch and agent touchpoints across Bahrain, with messaging workflows executed from Freshworks CRM and routed through Route Mobile’s A2P gateway. The rollout produced scheduled SMS campaigns and improved conversion and customer engagement as stated in the engagement notes.
Majid Al Futtaim Retail 43000 $9.4B United Arab Emirates Route Mobile Route Mobile 2-Way Messaging Collaboration 2019 n/a
In 2019, Majid Al Futtaim implemented Route Mobile 2-Way Messaging across its retail and mall operations in the United Arab Emirates. The deployment was classified in the Collaboration category and leveraged Route Mobile’s SMS and voice gateway capabilities to enable two way messaging and interactive customer communications. The implementation focused on SMS and voice gateway modules to support customer engagement and feedback loops, instrumenting message delivery and inbound response handling for regional units. Operational scope covered retail and mall business functions, with the stated objective to streamline customer communications and operational processes. The vendor references SMS and voice gateway work for this customer, and Route Mobile 2-Way Messaging was used to support customer engagement workflows during the deployment.
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Buyer Intent: Companies Evaluating Route Mobile 2-Way Messaging

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FAQ - APPS RUN THE WORLD Route Mobile 2-Way Messaging Coverage

Route Mobile 2-Way Messaging is a Collaboration solution from Route Mobile.

Companies worldwide use Route Mobile 2-Way Messaging, from small firms to large enterprises across 21+ industries.

Organizations such as Majid Al Futtaim, Bank of Maharashtra and BFC Bahrain are recorded users of Route Mobile 2-Way Messaging for Collaboration.

Companies using Route Mobile 2-Way Messaging are most concentrated in Retail and Banking and Financial Services, with adoption spanning over 21 industries.

Companies using Route Mobile 2-Way Messaging are most concentrated in United Arab Emirates, India and Bahrain, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Route Mobile 2-Way Messaging across Americas, EMEA, and APAC.

Companies using Route Mobile 2-Way Messaging range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 33.33%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 66.67%.

Customers of Route Mobile 2-Way Messaging include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Route Mobile 2-Way Messaging customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Collaboration.