List of Salesforce Einstein 1 Platform Customers
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Since 2010, our global team of researchers has been studying Salesforce Einstein 1 Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Salesforce Einstein 1 Platform for Artificial Intelligence Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Salesforce Einstein 1 Platform for Artificial Intelligence Marketing include: ENGIE, a France based Utilities organisation with 96454 employees and revenues of $85.78 billion, Ayvens Netherlands, a Netherlands based Automotive organisation with 14500 employees and revenues of $29.05 billion, Air India, a India based Transportation organisation with 30000 employees and revenues of $9.30 billion, Iron Mountain, a United States based Construction and Real Estate organisation with 28850 employees and revenues of $6.15 billion, Shoe Carnival, a United States based Retail organisation with 5800 employees and revenues of $1.22 billion and many others.
Contact us if you need a completed and verified list of companies using Salesforce Einstein 1 Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Salesforce Einstein 1 Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Air India | Transportation | 30000 | $9.3B | India | Salesforce | Salesforce Einstein 1 Platform | Artificial Intelligence Marketing | 2025 | n/a |
In 2025, Air India implemented Salesforce Einstein 1 Platform to augment customer service operations and surface AI-driven guidance for contact center agents. The deployment is positioned within the Artificial Intelligence Marketing category, leveraging Einstein 1 Service capabilities to automate case handling and improve agent decisioning.
Salesforce Einstein 1 Platform was configured to automatically classify incoming cases and feed omnichannel routing rules that assign work to agents with matching skill sets. The implementation includes AI-powered reply recommendations grounded in the airline knowledge corpus, providing agents with suggested next steps and response text to reduce handling time and improve consistency.
Operational coverage centers on the contact center and agent workflows, with omnichannel routing applied across voice and digital channels and knowledge-driven recommendations embedded into the agent desktop. The platform also incorporates predictive AI use cases, for example surfacing automatic seat upgrade recommendations when a flight delay is detected, and plans to expand this connected experience beyond the call center into inflight and in-airport experiences.
Governance and process changes focused on knowledge curation and routing rule management, aligning agent skill profiles with AI routing outputs and standardizing reply recommendation review processes. As a result customers get help faster because the right agents handle the right cases more quickly, and agents can offer predictive, contextual recommendations that improve the service experience.
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Ayvens Netherlands | Automotive | 14500 | $29.0B | Netherlands | Salesforce | Salesforce Einstein 1 Platform | Artificial Intelligence Marketing | 2016 | n/a |
In 2016 Ayvens Netherlands implemented Salesforce Einstein 1 Platform to introduce Artificial Intelligence Marketing capabilities into its commercial technology stack. Ayvens Netherlands deployed Salesforce Einstein 1 Platform to centralize marketing intelligence and to support marketing and commercial business functions with predictive engagement and personalization.
The rollout followed a phased approach beginning with pilot projects in marketing and expanding to sales and service teams, with an emphasis on standardizing customer and interaction data for AI consumption. Implementation work focused on configuring AI-driven functional modules typical for Artificial Intelligence Marketing, including predictive lead scoring, audience segmentation, automated lead nurturing, journey orchestration, content personalization, and campaign analytics. Integration patterns emphasized connections to existing CRM and marketing automation systems to provide training data and to operationalize AI signals, while governance concentrated on a centralized data model, shared dashboards for commercial performance, and workflow changes to align marketing, sales, and service around AI-driven insights.
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ENGIE | Utilities | 96454 | $85.8B | France | Salesforce | Salesforce Einstein 1 Platform | Artificial Intelligence Marketing | 2023 | n/a |
In 2023, ENGIE deployed Salesforce Einstein 1 Platform to centralize customer intelligence and support a global shift toward greener services, with the implementation framed within an Artificial Intelligence Marketing initiative. The deployment was explicitly aimed at uniting data across sales, service and IT teams to provide a single shared view of every customer from anywhere in the world.
The implementation focused on building consolidated customer profiles and AI driven insights that surface relevant signals to frontline employees, enabling personalized engagement and cross functional orchestration across sales and service workflows. Salesforce Einstein 1 Platform was configured to deliver predictive and prescriptive insights to support tailored zero carbon solutions as a service, aligning marketing automation, customer segmentation and insight delivery with operations and commercial teams.
Integrations emphasized data convergence rather than specific product-to-product migrations, connecting sales, service and IT data sources into a unified customer record that is accessible globally by employees. The platform served as the connective layer to translate disparate customer interactions into an actionable single view, enabling consistent customer context for remote and regional teams.
Governance and rollout centered on standardizing customer data usage and employee experience, with change efforts directed at aligning teams around shared insights and common workflows to improve customer engagements. The initiative supported a new business model by operationalizing information flows and decisioning rules that guided sales and service teams toward offering tailored zero carbon solutions.
As an explicit outcome of the implementation, ENGIE leveraged Einstein 1 to grow customer relationships and to support a business model that delivers tailored zero carbon solutions as a service, while equipping employees with the insights needed to deliver consistent customer experiences.
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Construction and Real Estate | 28850 | $6.2B | United States | Salesforce | Salesforce Einstein 1 Platform | Artificial Intelligence Marketing | 2024 | n/a |
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Retail | 5800 | $1.2B | United States | Salesforce | Salesforce Einstein 1 Platform | Artificial Intelligence Marketing | 2023 | n/a |
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Leisure and Hospitality | 450 | $80M | United States | Salesforce | Salesforce Einstein 1 Platform | Artificial Intelligence Marketing | 2024 | n/a |
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Professional Services | 240 | $26M | United States | Salesforce | Salesforce Einstein 1 Platform | Artificial Intelligence Marketing | 2024 | n/a |
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Buyer Intent: Companies Evaluating Salesforce Einstein 1 Platform
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