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Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

List of TCS MasterCraft Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Bajaj Allianz General Insurance Company Insurance 9121 $2.3B India Tata Consultancy Services TCS MasterCraft Application Lifecycle Management 2020 n/a
In 2020, Bajaj Allianz General Insurance Company deployed TCS MasterCraft DevPlus to automate requirements-to-release, test management, defect management and CI/CD for its customer portal and insurance applications in India. TCS MasterCraft served as the central Application Lifecycle Management platform and the implementation was provisioned on AWS to support cloud-native build and deployment orchestration. The deployment focused on DevPlus functional modules, including requirements management, release orchestration, automated test management, defect lifecycle tracking and CI/CD pipeline automation, enabling standardized artifact promotion and pipeline-driven deployments across environments. Operational scope covered distributed development teams working on the customer portal and insurance application estates in India, with governance adjustments to release planning and defect triage workflows to align with continuous delivery practices. The project was executed with Tata Consultancy Services and resulted in scaled daily deployments, streamlined release planning and improved release quality during distributed development as captured in the implementation notes.
Fanatics Retail Group North Professional Services 10 $1M United States Tata Consultancy Services TCS MasterCraft Application Lifecycle Management 2025 n/a
In 2025, Fanatics Retail Group North engaged Tata Consultancy Services to deploy TCS MasterCraft for Application Lifecycle Management. The engagement targeted data quality as part of an Oracle ERP consolidation in North America, with the explicit objective of improving finance and order-to-cash accuracy across customer and supplier master records. TCS implemented the TCS MasterCraft DataPlus module to deduplicate, validate and rationalize more than 14,000 customer records and nearly 10,000 supplier entries. The work focused on data cleansing workflows, standardization and record survivorship logic to prepare master data for migration into the consolidated Oracle ERP instance. The data-cleansing engagement was executed over six months and integrated directly with the Oracle ERP consolidation effort, providing staged validation and migration verification to minimize operational impact. Operational scope was limited to Fanatics Retail Group North in the United States, and business functions impacted were finance and order-to-cash processing. Outcomes reported include a 99% migration success rate and zero business disruption, with improved accuracy in finance and order-to-cash processes following the TCS MasterCraft DataPlus run. TCS MasterCraft was therefore the focal application for Application Lifecycle Management activities related to master data remediation and migration support.
State of New York Government 179785 $177.0B United States Tata Consultancy Services TCS MasterCraft Application Lifecycle Management 2025 n/a
In 2025 the State of New York Department of Labor issued a solicitation to procure TCS MasterCraft DevPlus licenses to support demand to deploy and application lifecycle management across its IT organization in the United States. The public procurement lists 120 licenses and signals a planned Application Lifecycle Management implementation aimed at standardizing CI/CD pipelines and formalizing release management across departmental development teams. The planned TCS MasterCraft deployment is scoped to Department of Labor IT operations and emphasizes demand to deploy workflows, source to release orchestration, and release governance modules consistent with Application Lifecycle Management capabilities. The solicitation frames configuration for CI/CD standardization, release management, and license-based provisioning, with an estimated go live timeline contingent on contract award and no specific integrations or implementation partners enumerated in the procurement notice.
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FAQ - APPS RUN THE WORLD TCS MasterCraft Coverage

TCS MasterCraft is a Application Lifecycle Management solution from Tata Consultancy Services.

Companies worldwide use TCS MasterCraft, from small firms to large enterprises across 21+ industries.

Organizations such as State of New York, Bajaj Allianz General Insurance Company and Fanatics Retail Group North are recorded users of TCS MasterCraft for Application Lifecycle Management.

Companies using TCS MasterCraft are most concentrated in Government, Insurance and Professional Services, with adoption spanning over 21 industries.

Companies using TCS MasterCraft are most concentrated in United States and India, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of TCS MasterCraft across Americas, EMEA, and APAC.

Companies using TCS MasterCraft range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 33.33%, and global enterprises with 10,000+ employees - 33.33%.

Customers of TCS MasterCraft include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified TCS MasterCraft customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Application Lifecycle Management.