List of Veeva Vault CRM Customers
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Since 2010, our global team of researchers has been studying Veeva Vault CRM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Veeva Vault CRM for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Veeva Vault CRM for CRM include: Novo Nordisk, a Denmark based Life Sciences organisation with 78554 employees and revenues of $45.92 billion, Boehringer Ingelheim, a Germany based Life Sciences organisation with 54500 employees and revenues of $28.94 billion, Astellas, a Japan based Life Sciences organisation with 13643 employees and revenues of $13.39 billion and many others.
Contact us if you need a completed and verified list of companies using Veeva Vault CRM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Veeva Vault CRM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Astellas | Life Sciences | 13643 | $13.4B | Japan | Veeva Systems | Veeva Vault CRM | CRM | 2025 | n/a |
In 2025, Astellas implemented Veeva Vault CRM as its global standard and adopted Veeva China CRM for China, establishing Veeva Vault CRM within its CRM landscape to support commercial agility and execution. The announcement frames Vault CRM as the core commercial application for coordinating sales, marketing, and medical engagement across markets, with an explicit emphasis on country specific business needs and compliance requirements in regulated markets.
The deployment leverages the Vault CRM Suite capabilities to unify field force automation, multichannel engagement, compliant content management, and cross‑functional collaboration workflows, aligning sales, marketing, and medical teams around a single CRM data model. Veeva Vault CRM is positioned to provide the technology solutions and data foundation Astellas cited as necessary to enhance agility and execution, consistent with Vault CRM Suite functional workflows for commercial operations in life sciences.
Operational coverage is global with a dedicated Veeva China CRM instance for China, reflecting a dual‑track rollout model that preserves country specific compliance and business rules while maintaining a global standard for other regions. The implementation impacts commercial functions including sales operations, marketing, and medical affairs, and is described as enabling tighter collaboration and more effective commercial execution across those teams.
Governance and program execution emphasize partnership with Veeva to deliver the platform and technology, and to institutionalize a common commercial data foundation and execution model. Public statements from Astellas and Veeva highlight support for commercial agility and enhanced data driven execution as primary outcomes of the Veeva Vault CRM rollout, with Vault CRM explicitly called out for addressing evolving country level compliance needs.
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Boehringer Ingelheim | Life Sciences | 54500 | $28.9B | Germany | Veeva Systems | Veeva Vault CRM | CRM | 2025 | n/a |
In 2025, Boehringer Ingelheim standardized customer reference data across more than 100 countries and initiated a migration to Veeva Vault CRM, aligning global customer engagement on a single CRM platform. The initiative is anchored in the CRM category and centers on harmonizing reference data to create a consistent customer view for field and brand teams.
The implementation configures Veeva Vault CRM to consume and operationalize accurate and comprehensive customer reference data supplied by Veeva OpenData and Veeva Network. Functional emphasis is on unified customer records, data harmonization workflows, and creating a data foundation to scale AI use cases while enabling coordinated interactions focused on patient outcomes.
Integration architecture relies on native OpenData and Network integrations feeding Veeva Vault CRM, which simplifies data flows between reference data services and the CRM application. Operational coverage spans more than 100 countries and targets global human pharma customer engagement functions, equipping field and brand teams with a single customer view to improve coordination across regions and teams.
Governance and process changes are focused on consolidating data strategy into one comprehensive solution, standardizing data management practices, and improving cross team collaboration. The program explicitly aims to provide fast access to consistent, high quality customer data and to pave the way for future AI use cases by centralizing customer data in Veeva Vault CRM.
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Novo Nordisk | Life Sciences | 78554 | $45.9B | Denmark | Veeva Systems | Veeva Vault CRM | CRM | 2026 | n/a |
In 2026 Novo Nordisk implemented Veeva Vault CRM in its International Operations business unit, migrating from Veeva CRM and expanding its partnership with Veeva. The commitment positions Veeva Vault CRM, part of the Vault CRM Suite, as the foundation for next generation customer engagement using agentic AI across the companys international commercial footprint.
The implementation focuses on Vault CRM Suites deep applications and agentic AI to support commercial execution across personal and digital channels, aligning CRM capabilities with customer engagement and multichannel commercial workflows. Functional emphasis in the deployment includes account and territory management, orchestrated customer engagement across personal and digital touch points, and embedded compliance controls to meet country specific regulations, consistent with the CRM category.
Operational scope is centered on Novo Nordisks International Operations organization, with the rollout addressing global capabilities and local country specific business and compliance requirements. The move from Veeva CRM to Veeva Vault CRM is described as an expansion of the existing Veeva relationship, with the new platform expected to integrate into the companys commercial technology stack to unify execution across regions.
Governance and process changes reported by Novo Nordisk emphasize using Vault CRM to provide a technology foundation for driving commercial execution, with an explicit focus on supporting regulated workflows and compliance across markets. Public statements from both companies frame the adoption as aimed at improving commercial execution and customer engagement through AI driven technology, while maintaining adherence to country specific compliance rules.
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Buyer Intent: Companies Evaluating Veeva Vault CRM
- Boehringer Ingelheim, a Germany based Life Sciences organization with 54500 Employees
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