Apps Purchases: 10+ Million Software Purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Customer	Industry	Empl.	Revenue	Country	Vendor	Application	Category	When	VAR/SI	Insight Source
Beaulieu International Group	Manufacturing	130	$14M	Belgium	SAP	SAP SuccessFactors Employee Central	Core HR	2020	Flexso	In 2020 Beaulieu International Group implemented SAP SuccessFactors Employee Central as part of a Core HR modernization to support approximately 5,000 employees across 27 plants in 16 countries. The project was aligned to four strategic goals, including creating a digital road and a talent first environment, and was executed with system integrator Flexso for People leading the assessment and phased delivery. The implementation was organized into waves, with Employee Central deployed first to establish standardized HR data models, updated HR policies and country specific processes. Core capabilities configured within SAP SuccessFactors Employee Central included Contingent Workforce Management, Global Assignments and Concurrent Employment to manage the total workforce and improve headcount and FTE reporting, alongside payroll integration and an integration with Active Directory for identity and user provisioning. After Employee Central went live, Flexso for People added SAP Analytics Cloud to refine the standard HR story and transform it into a consolidated B.I.G. story, enriching reporting and analytics for faster decision making. The program later extended to additional SuccessFactors modules and adjacent systems, covering Recruitment, Succession and Development, and linked expense management through Concur to close the gap between Finance and HR, while SAP Jam was introduced as a collaborative platform for local and international HR managers. Governance and change management were core to the rollout, starting with an HR maturity assessment and mapping of operating model changes, followed by stakeholder management, international kick off workshops, user adoption campaigns and the development of tutorials and short e learning clips. Flexso provided ongoing HR transformation consulting and hands on support to ensure uptake, while preserving the human elements of people management as transactional tasks were automated. Explicit outcomes reported after the SAP SuccessFactors Employee Central deployment included increased efficiency, quicker response time and improved reliability of HR processes enabling a shift from transactional work to strategic people management. Centralized reporting and analytics delivered faster decision making, collaboration and greater visibility between Beaulieu International Group offices, and the implementation supported compliance with legislation including data privacy laws.
Biobest	Manufacturing	1300	$200M	Belgium	SAP	SAP SuccessFactors Employee Central	Core HR	2022	Flexso	In 2022, Biobest implemented SAP SuccessFactors Employee Central as its Core HR platform to centralize HR master data and establish an end to end HR environment. The initiative was positioned as the foundation for consolidating HR processes from recruitment through retirement and to support a multi-entity, multi-site operational footprint spanning 28 facilities globally. SAP SuccessFactors Employee Central was deployed first to centralize basic employee records and serve as the authoritative Core HR system, with a phased plan to add adjacent SuccessFactors capabilities. Biobest and implementation partner Flexso prioritized modules and delivered Performance management first at the Belgium headquarters, then rolled it out to the Netherlands, China, Kenya, Spain, and Morocco, while Compensation, Succession and Development, and Employee Engagement with Qualtrics are scheduled for subsequent waves. The technical architecture emphasized integration with Biobest’s SAP S/4HANA Cloud ERP, using SAP Cloud Platform Integration CPI to synchronize personnel master data and support cross functional processes. This integration aligns Employee Central with the SAP S/4HANA backbone and preserves a single source of truth for HR and core transactional data, enabling later extensions into CRM and custom tools using SAP Build. Governance was structured around a step by step, country by country rollout and prioritized process scopes, with joint governance between Biobest key users, executives, and Flexso consultants. Project management emphasized aligning priorities before configuration, staging entity go lives to match local readiness, and building a reusable configuration baseline to accelerate adding new legal entities and sites. As reported by Biobest, outcomes to date include a clear overview of basic employee data and improved executive access to accurate HR information for strategic decision making, together with a repeatable onboarding path for additional entities. The implementation remains focused on expanding SuccessFactors modules within the established Core HR architecture while keeping integration to SAP S/4HANA central to future rollouts.
	Manufacturing	8770	$2.9B	France	SAP	SAP SuccessFactors Employee Central	Core HR	2020	n/a
	Manufacturing	6594	$2.7B	Spain	SAP	SAP SuccessFactors Employee Central	Core HR	2024	n/a
	Manufacturing	3600	$500M	Belgium	SAP	SAP SuccessFactors Employee Central	Core HR	2022	Delaware
	Manufacturing	8200	$2.9B	Belgium	SAP	SAP SuccessFactors Employee Central	Core HR	2020	Flexso
	Manufacturing	4000	$670M	Spain	SAP	SAP SuccessFactors Employee Central	Core HR	2019	n/a
	Manufacturing	400	$100M	Portugal	SAP	SAP SuccessFactors Employee Central	Core HR	2022	n/a
	Manufacturing	190	$30M	Portugal	SAP	SAP SuccessFactors Employee Central	Core HR	2022	n/a
	Manufacturing	250	$40M	Belgium	SAP	SAP SuccessFactors Employee Central	Core HR	2023	n/a

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